Sustainable Development Society (SUNDESH)

Dabur India Ltd.

SUSTAINABLE DEVELOPMENT SOCIETY ( SUNDESH )

MAKING THE DIFFERENCEA Corporate Social Initiative

Of

DABUR INDIA LIMITED

Presented By: Ashish Agarwal (Project Coordinator)

Dabur India Ltd.

Philosophy

“What is that life worth which cannot bring comfort to

others”

Dr. S. K. Burman

Dabur India Ltd.

Flow of presentationWhat exactly the meaning of CSR?

Why CSR is important in today’s era?

What comes under CSR?

What are the advantages of CSR?

What SUNDESH is doing in different areas?

Dabur India Ltd.

What is CSR???

WBCSD defines ‘CSR is the continuing commitment by business to behave ethically and contribute to economic

development while improving the quality of life of the workforce and their

families as well as of the local community and society at large’.

Dabur India Ltd.

Why CSR is important in today’s era

Profit maximization

•Increase in price•Increase in productionCost

reduction

•Supply chain management (SCM)•Total productive maintenance (TPM)Value

Addition

•Corporate social responsibility (CSR)•Stakeholder involvement

Dabur India Ltd.

Charity # Welfare # CSR

Charity

Welfare

CSR

One time donation to anybody

For the employees of an organization

Economical(transparency & ethical behavior)Environmental (Environment protection) Social (community development)

Dabur India Ltd.

What comes under CSR

CSR

Health care

EducationEnvironment

Livelihood

Empowerment

Dabur India Ltd.

Importance of CSR

• CSR help in establishing better relationship with their various stakeholders such as investors, customers, vendors, suppliers, employees, communities and governments.

• CSR also used as a strategy tool for developing the brand image of company.

Dabur India Ltd.

Advantages of CSR

Capacity to attract new customers

A greater value for the shareholder

An increased profitability

Better capacity to manage the risks

Improve quality of products and process

Capacity to recruit first choice employees

Dabur India Ltd.

About SUNDESH

• CSR wing of Dabur India Ltd.• Formed with the technical & financial support

of Dabur on 19th November 1993• Engaged in Carried out research and welfare

activities• Aimed to improve the quality of life of urban

and rural people

Registered Voluntary Organization / NGO’S

(www.sundesh.org)

Dabur India Ltd.

wwww.sundesh.org

VisionTo actively contribute to the socio economic

development of the community in which we operate and to ensure a participation of the

community in a sustainable development process.

Mission

Ensuring socio-economic development of the community through different participatory and

need based initiatives in best interest to the poor so as to help them to become SELF RELIANT

and build better lives for themselves.

Dabur India Ltd.

wwww.sundesh.org

GoalOverall socio-economic development of the

poor & vulnerable community on sustainable basis

Objectives• To undertake and organize Integrated Rural and

Slum Development programmes• To promote and organize educational programs

for children and women • To run Vocational Training Program• To activate the Rural as well as urban people to

take-up rural and slum development work• To study, undertake, conduct, carry research and

collect data for Social development

Dabur India Ltd.

Project implementation cycle

Dabur India Ltd.

Core Intervention Area

Core

Areas

Health

Education

Empowerment

through SHG

& Financial

Inclusion

Veterinary

services

Income

generation

training

Village

Developmen

t Plan

Dabur India Ltd.

Few photograph

s of different activities

under SUNDESH

Dabur India Ltd.

Health Care Services

Dabur India Ltd.

Non Formal Education

Dabur India Ltd.

Training Centers

Dabur India Ltd.

Income Generating Activities

Dabur India Ltd.

Awareness Programmes

Dabur India Ltd.

Veterinary Services

Dabur India Ltd.

SHGs & JLGs formation

Dabur India Ltd.

Wall Paintings & Speaking library

Dabur India Ltd.

Environmental stewardship - Plantation

Dabur India Ltd.

Dabur Product Distribution

Dabur India Ltd.

Thanks for your attention…

Click icon to add picture