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Past success is no guarantee for future success
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“It’s never the strongest that survives, nor the most intelligent,
but always the one that’s most adaptive to change.”
- Charles Darwin –
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The ‘new reality’: a new competitive world
in which we face challenges from every angle
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Where it is getting harder to find
new customers …
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… and tougher to keep the existing ones
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“Satisfied customers have no story to tell”
– Fred Lee -
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The key to success: expensive, risky innovation?
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… or focus on continuous improvement?
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How do we regain control?
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… and hope everything will be fine?
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Or moving step by step in the right direction?
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“Adaptability is the new competitive advantage”
- Boston Consulting Group -
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Performance:
operational excellence ‘(PDCA)’
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Perception:
Driven by customer intimacy & customer experience
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Which obstacles we encounter?
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Who is the driving force in our management?
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… can we convince the whole company?
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… and the individual employee?
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How to manage our ‘big data’?
… and take advance of it?
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| slide 22
Maaltijden
And most important: what are the benefits?
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Where do we start?
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Suggestion: the customer (experience)?
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Perception & Performance
is the new perspective
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Ntrans®: complete tooling for your
Customer Experience Program
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… puts you on the right track
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Listen to the Voice of the Customer:
anytime, any place, anywhere
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Closing the loop…
is the path to future success
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Summary of BING Research
>25 years experience in customer, employees and brand image survey
High-end research consult with practical solutions
Custom tooling that match with user needs (no standard product)
In house Research Consultants, Project Coaches, Software Engineers
Qualified Net Promoter® Certified Associates for your NPS® program