Spring 2012 Economic Development Institute - Don Carter

Colleges and Universities Role in

Community DevelopmentDonald K. Carter, FAIA FAICP LEED AP

Director, Remaking Cities InstituteCarnegie Mellon University

Overview

• Remaking Cities Institute

• ASU/Scottsdale Technology Park

• The Future of Oakland Plan

• Carnegie Mellon Master Plan

Remaking Cities InstituteMission

•InternationalresearchinUrbanism•EducationinUrbanism•Pittsburghregionalimpact

ASU/Scottsdale Center for New Technology

and Innovation

u r b a n d e s i g n a s s o c i a t e s

Aerial Photograph1000 0 1000 2000 5000 feet

16 december 2004asu-scottsdale center for new technology and innovation

concept plan | scottsdale, arizona


Phase I: Data and Analysis: Understanding

Phase II: Alternatives: Exploring

Phase III: Final Plan: Deciding

Three Phases

u r b a n d e s i g n a s s o c i a t e s Portraitasu-scottsdale center for new technology and

innovation conceptual plan | scottsdale, arizona16 december 2004 400 0 400 800 2000 feet

McDowell Road

Sco

ttsd

ale

Ro

ad

KEY

Study Area

Parks

Residential Use

Commercial Use

Institutional Use

East Belleview Street

East Palm Lane

East Oak Street

No

rth

74t

h S

tree

t

No

rth

Mill

er R

oad

No

rth

77t

h S

tree

t

E Thomas Road

N 6

8th

Str

eet

N 7

0th

Str

eet

No

rth

Hai

den

Ro

ad

No

rth

Gra

nit

e R

eef

Ro

ad

East Roosvelt StreetEast Continental Drive

u r b a n d e s i g n a s s o c i a t e s Building Coverageasu-scottsdale center for new technology and


McDowell Road

Sco

ttsd

ale

Ro

ad

KEY

Study Area

Building Coverage

u r b a n d e s i g n a s s o c i a t e s Street X-Rayasu-scottsdale center for new technology and


McDowell Road

Sco

ttsd

ale

Ro

ad

KEY

Study Area

Streets

u r b a n d e s i g n a s s o c i a t e s Residential X-Rayasu-scottsdale center for new technology and


KEY

Study Area

Single Family Housing

Multi Family Housing

u r b a n d e s i g n a s s o c i a t e s Commercial X-Rayasu-scottsdale center for new technology and


McDowell Road

Sco

ttsd

ale

Ro

ad

KEY

Study Area

Commercial Uses


• Central location• Outdoor amenities• Cleared vacant site• Adjacent neighborhoods• Scottsdale “brand”

Strengths


• 13-year history of mall site• Declining retail• Some blighted housing• Missing neighborhood amenities• No public gathering space• Not connected to Downtown and ASU

Weaknesses


• High quality design, but uniquely Scottsdale• Public gathering space• Vibrant urban place• Mixed use• Welcoming to all• Revitalize South Scottsdale• Climate sensitive, sustainable• Connect to Downtown and ASU• Connect to open space amenities

Visions


• Balance of Land Uses and Relationships Between Parcels• Meaningful Open Space and Civic Uses• Mobility and Interconnectivity• Value Scottsdale’s Unique Character• Revitalizing Scottsdale/McDowell Corridor• Sustainability• Add Economic Vitality• Foster Technology Development

Guiding Principles

The Future of Oakland:A Community

Investment Strategy


1. Issues

2. Analysis

3. Benchmar king

4. Initiatives

2.Issues

•Notacollegetownimage•Mediocrebusinessdistrict•Lackofculturalamenities•Institutionalencroachment•Parking,trafAic,transit,crime•Nocentralgatheringplace


2. Analysis


3. BenchmarkingTripsQuantitative Analysis

Cambridge, Massachusetts

Austin, Texas

Philadelphia, Pennsylvania


4. Initiatives


The goal of The Future of Oakland is to support the continuing growth of Oakland as:

• an international center for research, education,healthcare, and culture

• a magnet for technology-based entrepreneurial activity• an outstanding mixed-income urban residential

neighborhood• a cosmopolitan commercial district with local character• a place that nurtures and celebrates creativity and

diversity• a destination for local, national, and international

visitors

In short, to make Oakland a Great Place.


1. Create a Sense of Place in Oakland

2. Make it Easier to Get Into and AroundIn Oakland

3. Stimulate Neighborhood Revitalization

4. Foster Technology Development

©20

02

ur

ba

n d

esi

gn

ass

oc

iat

es

Create a Sense of Place in Oakland

Schenley Plaza

Business Districts

Gateways

• Redesign and program Schenley Plaza as an active

public plaza and gathering space

• Redesign and program new traffic patterns and

parking management

• Upgrade streetscapes in the retail areas; attract new

businesses consistent with market studies and

retail recruitment strategies already completed,

with particular emphasis on Forbes Avenue

• Expand the OBID to include Atwood Street and

North Craig Street/Centre Avenue and South

Craig Street business districts

• Upgrade the appearance and function of the three

gateways to Oakland:

Western Gateway below Craft Avenue

Southern Gateway at Bates Street

Northern Gateway at North Craig Street

Connector

• Make Forbes Avenue into a pedestrian-friendly

traditional commercial main street that links the

universities and Schenley Plaza

Western Gateway

Northern Gateway

Southern Gateway

Fifth

Avenue

Forb

esAve

nue

Boulevard of the Allies

Atw

oodStreet

Cra

igS

treet

Monongahela River

©20

02

ur

ba

n d

esi

gn

ass

oc

iat

es

Make it Easier to Get Into and Around In Oakland

ParkingCity Connectors

Hot SpotsRegional Connectors

Regional Connectors

Hot Spots

City Connectors

• Increase direct bus routes from other regional

areas to Oakland

• Develop an integrated multi-modal strategy for

managing traffic and addressing the following

traffic “hot spots”:

Bates Street at the Boulevard of the Allies and I-

376

Fifth/Forbes Avenues as one or two way streets

Bigelow Boulevard/Bellefield area traffic circula-

tion

• Develop a light rail extension from Downtown to

Oakland

• Determine the feasibility of a shuttle bus system

for Oakland with connections to the riverfront

and other key areas

• Develop a bike trail head near Schenley Plaza

• Develop bike lanes on arterial streets

Parking

• Develop fringe/intercept parking facilities for

commuters

• Develop a comprehensive parking management

plan for Oakland

Fifth

Avenue

Forb

esAve

nue

Cra

igS

treet

SecondAvenue

Fifth

Avenue

Forb

esAve

nue


Belle

field

Monongahela River

Monongahela River

keyLRT Link

Bike Lanes

Bike Trail Head

Fifth

Avenue

Forb

esAve

nue


Belle

field

Bigelow

Second Avenue

Bate

sS

treet

Monongahela River

©20

02

ur

ba

n d

esi

gn

ass

oc

iat

es

Stimulate Neighborhood Revitalization

Central Oakland

Housing Programs

• Develop improved single-family and multi-family

housing for renters and homeowners in Central

Oakland through rehab and new construction

• Strengthen existing housing improvement pro-

grams through the Oakland Planning and

Development Corporation, including rehab and

new housing project funding

• Strengthen the code enforcement program in resi-

dential neighborhoods

• Provide incentive programs for absentee landlords

to improve their properties

North Oakland

Central Oakland

West Oakland

South Oakland

Fifth

Avenue

Forb

esAve

nue


Cra

igS

treet

Monongahela River

©20

02

ur

ba

n d

esi

gn

ass

oc

iat

es

Foster Technology Development

Potential Technology Development

Links

• Conduct appropriate land use, urban design and

development feasibility studies for:

Western Gateway

Junction Hollow

North Oakland

Fifth/Forbes, South Craig/Bellefield Blocks

• Coordinate technology development efforts with

other emerging initiatives:

Pittsburgh Technology Center (PTC)

Hazelwood LTV Site (LTV)

Baum Boulevard/Centre Avenue Corridor

• Create a shuttle bus system to connect the tech-

nology developments

LTV

Fifth

Avenue

Forb

esAve

nue


Cra

igS

treet

Belle

field

Baum Boulevard

Second AvenueMonongahela River

No

rthC

raig

Stre

et

CentreAvenue

PTC

Baum/Centre

Corridor

North Oakland

Western GatewayJunction Hollow

Fifth/Forbes;

South Craig/

Bellefield

Blocks

Carnegie Mellon University

Institutional Master Plan

1

INSTITUTIONAL MASTER PLAN

2012

City Council – 11 April 2012

7

Continue growth of the campus

– Maximize recent investments in real estate (Forbes/Craig area)

– Preserve and enhance the iconic core

– Develop at a higher density outside the core

Increase connectivity of real estate holdings

– Extend the east-west spine

– Create additional paths to Fifth Avenue

– Forbes is the center of campus – ½ mile

– Fifth is the new Forbes

Increase capacity and flexibility

– Support program adjacencies (academic, research, athletics , housing, dining, etc.)

– Be responsive to opportunities (grants, corporate partnerships, funding sources)

– Continue pattern of upper class student housing at edge

Master Plan Objectives

3

2002 Campus Plan

4

Acquired A – 300 S Craig S(PSC, SCS, Police) B – 4616 Henry St (INI) C – McFadden Lot (Parking) D – GATF (Devel, Tech Transfer) E – South of Forbes (TBD) F – Exxon Site (TBD) G – Wallace House (Housing) H – 4700 Fifth Ave (Housing) I – Various Filmore Residences (TBD)

B

A C

D

E

F

G

H Properties Acquired since 2002 Campus Plan

I

5

A – Stever House (Housing) B – Collaborative Innovation Center (hi-tech offices) C – Gates and Hillman Centers (SCS) D – Doherty Hall Ph 1 (Chemistry) E – Doherty Hall Ph 2 (Chem Eng) F – Posner Center (Board of Trustees) G – E Campus Garage 4th Level (Parking)

D

A

B

C

E

F

G

Buildings built since 2002 Campus Plan

6

Existing Properties and Buildings

2

Campus Design Principles

Principle 1: Open Space Respect the central organizing function of open space on Carnegie Mellon University campus. Principle 2: Edges and Entrances Define campus edges and entrances, and promote connections to surrounding neighborhoods. Principle 3: Multi-Modality Design the campus for multi-modal transportation. Principle 4: Sustainability Integrate natural environmental processes into the design of buildings and landscape. Principle 5: Architecture Preserve architectural heritage while promoting contemporary and contextual buildings.

Principle 6: Mixed-Use Encourage interaction through shared-use and flexible spaces. Principle 7: Universal Design Increase access for all in campus improvement projects and new development. Principle 8: Public Art Enhance campus by including public art. Principle 9: Neighborhood Compatibility Continue relationships to benefit residents, shops and the university.

8

2012 Institutional Master Plan

UC Addition

MMX

Skibo Gym

Heinz College

New Tepper School North of Forbes

South of Forbes

Nano-Bio-Energy Building

9

10 Year Development Plan

10

Proposed Transportation Management Plan

11

Proposed Open Space and Circulation Plan

13

Community Outreach

14

Items Removed from 2012 Institutional Master Plan

NOT Rezoning North of Filmore

Eliminated Recommendations for Bike Lanes on Forbes Ave

NOT Rezoning Forbes & MMorrison & Removed Proposed Student Housing

15

2012 Institutional Master Plan

Colleges and Universities Role in

Community DevelopmentDonald K. Carter, FAIA FAICP LEED AP

Director, Remaking Cities InstituteCarnegie Mellon University