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S&PM PPT ch 3

Apr 02, 2018

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Harish Potnuri
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    New Issue Market

    Chapter 3

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    Chapter Objectives

    To understand the concept and functions of

    new issue market

    To explain the process of floating the shares

    To know measures taken to protect the

    interests of the investor

    To learn the emerging trends in the primarymarket

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    Concept of New Issue Market

    It is a market in which the new securities or stocks areissued.

    It is also known as primary market.

    The securities may be issued by a new or an existingcompany.

    It is used by the companies to acquire capital for thepurpose of setting up a new company for expanding

    an existing company. Investment bankers and brokers act as intermediaries

    for selling the stocks to the public.

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    Functions of

    New Issue MarketThe three main functions of new issue marketare:

    Origination: Deals with the origin of new

    securities to be traded in the market. Underwriting: Removes the element of

    uncertainty in the subscription of

    shares. Distribution: Facilitates sale of securities to the

    investors.

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    Parties Involved in

    New Issue Market

    The various parties involved in the new issuemarket are as follows:

    Managers to the issue: Lead managers are

    appointed for managing the entire process ofissuing securities.

    Registrars: They deal with the allocation of sharesto the applicants.

    Underwriters: They give an assurance to thecompany that they will buy the securities in casethe investors dont buy them.

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    Parties Involved in

    New Issue Market (Contd.)

    Bankers: Selected banks are assigned with the

    responsibility of collecting the application money

    of the public issue.

    Advertising agents: They promote the public

    issue.

    Financial institutions: They are responsible for

    underwriting the securities and providing financialassistance to the companies.

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    Placement of the Issue

    It refers to the ways used by the issuer to issueor float the shares.

    The following are the ways through which the

    shares can be floated: Prospectus

    Bought out deals

    Private placement Rights issue

    Book building

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    Prospectus

    It gives details regarding the company and

    issue.

    It specifies the terms and conditions on which

    the shares and debentures are issued.

    It helps the investor to assess the risks

    involved in the issue.

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    Bought Out Deals

    It is a method in which the shares are offered to

    the investment banker who sells it to the public

    at a later date.

    Advantages:

    The funds can be realised by the promoters

    without any delay.

    The cost of raising the funds is reduced.

    It helps those entrepreneurs to raise funds who

    are not familiar with the share market.

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    Private Placement

    In this method, a company privately sells or places its sharesbefore a selected group of investors such as corporate bodies,financial institutions and high networth individuals.

    This group of investors sells the shares to the public at a later

    date and at a suitable price.

    This method is usually used both by the public and privatelimited companies.

    Equity shares, preference shares, debentures, bonds, etc. are

    sold through private placement. Some of the advantages of private placement are as follows:

    Time effective Cost effective Access effective

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    Rights Issue

    When a public company already listed in the

    exchange issues new shares to the existing

    shareholders in order to raise capital, it is

    called rights issue.

    The shareholders have the right to accept orrenounce the offer in favour of any person.

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    Book Building

    It is a technique used for marketing the publicoffer of equity shares of a company.

    The likely demand for shares can be estimated

    more realistically under book building. Decision is taken by the company on the

    amount of funds to be raised.

    The merchant banker files a draft prospectus,excepting issue price, with the Securities andExchange Board of India (SEBI).

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    Pricing of New Shares

    It is a process of fixing the prices of shares.

    The offer prices are fixed by the issuers and

    the merchant bankers.

    Pricing of shares must be done according to

    the guidelines issued by SEBI.

    Shares can be priced in two ways:At premium At par value

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    Allotment of Shares

    It means distributing the shares of the

    company to the investors.

    A company before allotting shares must firstinvite the applications from the investors.

    The allotment of shares is carried out on the

    basis of the SEBI guidelines.

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    Investors Protection in

    New Issue Market

    The investors must be protected in order toensure smooth functioning of the new issuemarket.

    The following steps should be taken to protectthe interest of the investors:1. Project appraisal: The technical and economic

    feasibility of the project is evaluated so as to determinewhether or not the project should be financed.

    2. Underwriting: The reputed institutions underwrite theissue.

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    Investors Protection in

    New Issue Market (Contd.)

    3. Disclosures in the prospectus: All the data and informationcontained in the prospectus is evaluated.

    4. Clearance by the stock exchange: After the evaluation ofthe prospectus it is cleared by the stock exchange.

    5. Signing by board of directors: The Board of Directors ofthe company sign the prospectus and it is made available tothe investors for inspection.

    6. SEBIs role: SEBI scrutinizes the offer documents carefully.Any type of misleading information is deleted by the SEBI.

    7. Redressal of investors grievances: The grievances andcomplaints of the investors are addressed by the Registrar ofCompanies.

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    Recent Trends in

    New Issue Market

    The following are the recent trends of the new

    issue market:

    Aggressive pricing

    Poor liquidity

    Low returns

    Low volume

    Economic slow down

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    Chapter Summary

    By now, you should have:

    Understood the concept of new issue market

    Understood the process of floating the shares Knowledge of the measures taken to protect

    the interest of the investors

    Learnt about the emerging trends in theprimary market