SALES OPPORTUNITIES Sales peple are more likely to hit targets using social media This is due to research, strong profiles, establishing thought leadership Job changes Industry events Legislation changes New products You or your competitors provide new ideas or new ways to do business Contacts or respected parties endorse your offering and incite change The way we buy- and therefore sell- is changing. We’ve entered the age of the customer- a customer who is fully enabled, with all the information and multiple sources from which to buy, all at their fingertips. Customers have more input into your brand than ever before thanks to the proliferation of User Generated Content. 57% 94% 84% Of the buyng process is done before engaging a sales consultant or a vendor of buying decisions start online Acquity Group, 2014 B2B Procurement Study of C-level execs use social media to make purchasing decisions IDC Social Buying Meets Social Selling, April 2014 Why should I care about Social Selling Social Selling Benefits What We Deliver Social selling evolution Social selling is the digital evolution evolution of relationship selling - but so much more. It supercharges: Social selling is a soft sell, and a longer play. It’s about.... Referrals Prospecting Research Thought Leadership Building Trust Building Credibility in your Field Utilising your Network Triggers Insights Referrals 01 SALES PEOPLE ACHEIVE THEIR TARGETS MORE 02 Passively - rich, informative profiles SOCIAL STRATEGIES UNITE CONTENT STRATEGIES A good social sales and marketing strategy needs a good content strategy 03 SOCIAL SALES AND MARKETING IS COST EFFECTIVE FOR CUSTOMER ACQUISITION Social Selling and marketing works for customer acquisition Proactively - deep dive data, targeted ads with great ROI 04 Marketing creates content Sales tailors to vertical / geographic region Sales demands more content for online and offline use Sales is more engaged in delivering sources to work with 01 02 03 04 Profile Evaluation Content Creation E-Learning Ongoing Analysis We put your teams' individual profiles through a 30 point evaluation for optimisation We pre-script your videos and then come to you to shoot individual video elevator pitches and head shot photography We provide comprehensive, rich eLearning to optimise profiles and social selling strategies We provide ongoing video hosting and intelligent analysis for what is working best in your sales video