Social Media Series - Twitter

Tweet – Message or “post” up to 140 characters long

Tweeps – Twitter users

Avatar – Personal image uploaded to your twitter profile

DM – Direct private message the begins with d username

FF – Follow Friday

List – Curated groups of Twitter users

Mention/Reply – Mentioning another user in a tweet by including the @username

Retweet – The act of forwarding another user's tweet to your followers

Terminology

Components of a Tweet

Profile Settings

Profile Design

Five Goals of TwitterListen– Understand what your customers are saying about your

brand

Network– Leading the online conversation is the best way to

communicate your message

Energize– Give fans the tools they need to share your message

Embrace– Ask clients for new ideas that drive better service &

greater innovation

Support– Enable customers to help each other when service issue

arise

Questions

Sarah [email protected]

m@SDavis_