Social Media ROI - Social Fresh Baltimore

CLAY HEBERT@clayhebert

#socialfresh#smroi

They’re both right

Olivier Blanchard@thebrandbuilder

Gary Vay-ner-chuk

@garyvee

They’re both rightbothcorrect

Profit gained - Cost

x 100

Cost

$350 - $50 - $30

$30

x 100

900%

MOMENT

We need more Twitter followers!

No way! More Facebook fans!

SMART

SpecificMeasurableActionableRealisticTimebound

Increase /DecreaseBy _________Over _______

Increase sales on underarmour.com by 20% over the next 6 months.

Increase sales in Whole Foods retail stores by 30% over the next 12 months.

Communication Tools

YOURTURN

Avinash Kaushik

@avinash

Chuck Hemann

@chuckhemann

MOMENTS.M.A.R.T.

ANALYTICS

CLAY HEBERT

@clayhebert

[email protected]