Social Media In Health

A H E A LT H - E A P P R O A C H T O S O C I A L M E D I A :

E X P E R I E N C E S I N T H E H E A LT H S E C T O R

P R O F E SS O R S T E V E N B O YA G E S

S T E V E . B O Y A G E S @ G M A I L . C O M

W E D N E S D A Y , 2 2 A U G U S T 2 0 1 2

Better Tools for Listening:Social Media Monitoring and

Analysis

Health Services are about..

Care

Communication

Collaboration

Coordination

Clinical Care Models

PeopleIndependenc

e

Social

Medical

Hospital Care

Self Care

Linking People to Place and Services

We need to embrace social media

Risk Benefit

Engagement

Communication

Collaboration

Improved experience

Time/Productivity

Reputation

Information

Authority

A Beginning

LinkedIn Groups and subgroups

Facebook

Reach Richness

Impact or Influence

Disruption

Social Media

Value Dimensions Matrix

Google Flu Trends

Google Trends Vitamin D

Health E Approach

Start somewhere. LinkedIn Twitter Facebook

Be courageous. Not stupid Have a policy Moderate the sites

Interact with your communities Listen Engage Respond