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Social Media: Changing the Face of Response

Dec 02, 2014

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Social Media

Mary Jo Flynn

Presentation at the 2014 Disaster Preparedness Academy. We’ve all witnessed the power and immediacy of social
media in emergency response and influencing world
events. It is imperative that organizations have a social
media strategy in place for emergencies. This workshop will
discuss why social media is viewed as a critical element
in crisis response using real-world examples such as
Superstorm Sandy and the Boston Marathon. Participants
will learn about common social platforms, and how they can
be incorporated into disaster planning. Tools, resources and techniques will be shared that will help organizations build an online presence now that will play a vital role when the next disaster occurs.
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Transcript
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Presentation sources: "IDC-Facebook Always Connected.pdf - File

Shared from Box." IDC-Facebook Always

Connected.pdf - File Shared from Box. N.p., n.d.

Web. 6 Sept. 2014. <https://fb-

public.app.box.com/s/3iq5x6uwnqtq7ki4q8wk>

.

Anderson, Monica, and Andrea Caumont. "How

social media is reshaping news."Pew Research

Center RSS. N.p., 24 Sept. 2014. Web. 21 Oct.

2014. <http://www.pewresearch.org/fact-

tank/2014/09/24/how-social-media-is-

reshaping-news/>.

Keys, Matthew. "Boston EMS after bomb blast:

"Get on social media"."SoundCloud.

Broadcastify, 13 Apr. 2013. Web. 21 Oct. 2014.

<https://soundcloud.com/mary-jo-flynn-

3/sets/boston/s-7oIG2>.

Free training classes: IS-42: Social Media in Emergency Management

https://training.fema.gov/EMIWeb/IS/courseOv

erview.aspx?code=is-42

PER-304: Social Media for Natural Disaster

Response and Recovery

https://ndptc.hawaii.edu/training/catalog/23

Recommended networks: LinkedIn Group: #SMEM Social Media for

Emergency Management

https://www.linkedin.com/groups?home=&gid

=3788548

LinkedIn Group: Virtual Operations Support

Teams (VOST)

https://www.linkedin.com/groups?home=&gid

=4041225&trk=my_groups-tile-grp

Virtual Operations Support Group www.vosg.us

Blog: Social Media for Emergency Management

www.sm4em.org

#SMEMChat every Friday 9:30 AM Pacific time

on twitter; #SMEM any time

Reports: Virtual Social Media Working Group (VSMWG)

Report, “Using Social Media to Enhance

Situational Awareness and Decision Support”

http://www.firstresponder.gov/TechnologyDoc

uments/Using%20Social%20Media%20for%20E

nhanced%20Situational%20Awareness%20and

%20Decision%20Support.pdf

Additional VSMWG reports:

http://www.ghinternational.com/resources

Contact

Mary Jo Flynn, MS, CEM Emergency Management Assistant Director

About.me/mflynn

Twitter: @MaryJoFly

LinkedIn: www.linkedin.com/in/mjflynn001/

Email: [email protected]