SmartPhone Customer Surveys

Using the latest SmartPhone devices to capture real-time Using the latest SmartPhone devices to capture real-time Voice-of-the-Customer feedbackVoice-of-the-Customer feedback

OPINIONMETEROPINIONMETER

OPINIONMETEROPINIONMETER

What are SmartPhone Surveys?What are SmartPhone Surveys?

• Use the latest technology and survey software Use the latest technology and survey software • Allow you to build an active mobile feedback communityAllow you to build an active mobile feedback community• Downloaded to customers’ personal iPhones, iTouch and iPads plus other SmartPhone devicesDownloaded to customers’ personal iPhones, iTouch and iPads plus other SmartPhone devices• Include multimedia support and voice recording for verbatim comments in the customer’s own voiceInclude multimedia support and voice recording for verbatim comments in the customer’s own voice• Capture customers’ decision processes, attitudes and satisfaction at the Point-of-ExperienceCapture customers’ decision processes, attitudes and satisfaction at the Point-of-Experience

The Importance of Point-of-Experience SurveyingThe Importance of Point-of-Experience Surveying

• Capture immediate, spontaneous feedback when and where experienced, not days or Capture immediate, spontaneous feedback when and where experienced, not days or weeks laterweeks later• On-site, on-time, on demand surveying eliminates reporting delays On-site, on-time, on demand surveying eliminates reporting delays • Allows low score satisfaction alerts to trigger instant responseAllows low score satisfaction alerts to trigger instant response• Easily customized in the field for different languages and target audiencesEasily customized in the field for different languages and target audiences• Digital data capture saves rekeying labor, minimizes errorsDigital data capture saves rekeying labor, minimizes errors• Instant access to actionable data from anywhereInstant access to actionable data from anywhere

OPINIONMETEROPINIONMETER

Distribute Directly to Customers with SmartPhone SurveysDistribute Directly to Customers with SmartPhone Surveys

SmartPhone Surveys let youSmartPhone Surveys let you• Build mobile feedback communitiesBuild mobile feedback communities• Invite loyal users to participate in feedback studiesInvite loyal users to participate in feedback studies• Capture mobile feedback immediatelyCapture mobile feedback immediately• Personalize the survey experience to each individualPersonalize the survey experience to each individual• Include contests, quizzes, multimedia and voice recordingInclude contests, quizzes, multimedia and voice recording• Anytime, anywhere surveying capability Anytime, anywhere surveying capability

SmartPhone Surveys applicationsSmartPhone Surveys applications• Ongoing customer dialogueOngoing customer dialogue• Learn frequent vs. occasional customer habits, preferencesLearn frequent vs. occasional customer habits, preferences• Customer service feedbackCustomer service feedback• Banks, retail & service providersBanks, retail & service providers

OPINIONMETEROPINIONMETER

Use SurveyManager to Design Use SurveyManager to Design and Deployand DeploySmartPhone Survey ProgramsSmartPhone Survey Programs• Use OMI question & response resource librariesUse OMI question & response resource libraries – – or – or – • Write your own questions and responsesWrite your own questions and responses• Simple, intuitive and easy to useSimple, intuitive and easy to use• Web-based: No software needed to install SurveyManagerWeb-based: No software needed to install SurveyManager• You control all management tasks to design, deploy and report dataYou control all management tasks to design, deploy and report data

OPINIONMETEROPINIONMETER

SurveyManager Report SurveyManager Report FeaturesFeatures

Standard Summary ReportsStandard Summary Reports Customer SatisfactionCustomer SatisfactionScoresScores

Customized ReportsCustomized Reports

Graphs and ChartsGraphs and Chartswithin Reportswithin ReportsAutomated ReportingAutomated Reporting

TemplatesTemplates

OPINIONMETEROPINIONMETER

SurveyManager Report SurveyManager Report FlexibilityFlexibility

Trend AnalysisTrend Analysis Unlimited CrossUnlimited CrossTabulation FilteringTabulation Filtering

Variations During a DayVariations During a Day

Filtering: SegmentingFiltering: SegmentingCustomersCustomersRelative LocalRelative Local

PerformancePerformance

OPINIONMETEROPINIONMETER

Examples of SmartPhone Examples of SmartPhone SurveysSurveys

OPINIONMETEROPINIONMETER

Tablet iPadTabletTablet iPadiPad

PDAPDA KioskKiosk

Opinionmeter Serves a Broad Spectrum of Industries Opinionmeter Serves a Broad Spectrum of Industries WorldwideWorldwide

WorkforceWorkforce EducationEducation TransportationTransportation RetailRetail

HealthcareHealthcare HospitalityHospitality GovernmentGovernment FinancialFinancial

OPINIONMETEROPINIONMETER

• Automated, real-time survey toolsAutomated, real-time survey tools• Integrated with the latest technology in mobile device platforms and software Integrated with the latest technology in mobile device platforms and software • Invaluable customer insight captured at the Point-of-ExperienceInvaluable customer insight captured at the Point-of-Experience• Immediate, actionable data available anywhere, anytimeImmediate, actionable data available anywhere, anytime• Reports and data accessible from any Web browserReports and data accessible from any Web browser• Easy, convenient and cost-effectiveEasy, convenient and cost-effective

Now, let’s start working together on your customer satisfaction and Now, let’s start working together on your customer satisfaction and feedback programsfeedback programs

OPINIONMETEROPINIONMETER

SmartPhone Surveys by OpinionMeterSmartPhone Surveys by OpinionMeter

OPINIONMETEROPINIONMETER

Opinionmeter International, Ltd.Opinionmeter International, Ltd.

1-888-OPMETER1-888-OPMETER

www.opinionmeter.comwww.opinionmeter.com