SMALL SCALE, BIG CHANGE: THE IMPACT OF SOCIAL MEDIA Laura Gould, Archivist Guinevere Barlow, Research Assistant Lothian Health Services Archive Carmichael Watson Project
Small scale, big change : the impact of social media / Laura Gould, Lothian Health Services Archive, Guinevere Barlow, Carmichael Watson Project
Nov 28, 2014
Laura and Guinivere describe the impact that even small scale social media activity can have on user interaction, specifically with the Lothian Health Services Archive and the Carmichael Watson Project at Edinburgh University's Centre for Research Collections. Presented at the 6th annual Metadata & Web 2.0 seminar organised by the Cataloguing and Indexing Group in Scotland, held at the National Library of Scotland, 21 June 2013
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SMALL SCALE, BIG CHANGE: THE IMPACT OF SOCIAL MEDIA
Laura Gould, Archivist Guinevere Barlow, Research Assistant
Lothian Health Services Archive Carmichael Watson Project
SMALL SCALE…
…BIG CHANGE
interaction
reputation/image
we’re all in Communications now
new audiences
#TWITTERSUCCESS
WHY SOCIAL MEDIA? Communicate… …widely …quickly …directly …with little cost or technological implications Can we afford not to?
ALEXANDER CARMICHAEL (1832 – 1912)
Tartan, brooch and charm © Carsten Flieger
CONTACT US:
carmichaelwatson.lib.ed.ac.uk
carmichaelwatson.blogspot.co.uk
facebook.com/CarmichaelWatsonProjec
t
@Coll97CW / @finnyfall
lhsa.lib.ed.ac.uk
lhsa.blogspot.com
facebook.com/lhsa.edinburgh
@lhsaeul / @lauralgould
Flickr: search ‘Lothian Health Services
Archive’
The Carmichael Watson Project Pròiseact MhicGilleMhìcheil MhicBhatair
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