A Brief Tale of Success It was Mr. Fazlur Rahman who believed that he could change his lot through his hardship and determination. Out of his willingness in the year of 1972 he started to walk a path of fortune. In the post war period when the economy and social structure of Bangladesh was fragile, “City Oil Mills” was formed by Mr. Fazlur Rahman. It was just another day in the independent Bangladesh for most of the people, but 6 th February, 1972 was the beginning of one of the largest group companies of Bangladesh “The City Group”. Initially the mission of the company was to produce mustard oil for the local market consumption. But the up roaring demand of the product soon brought the company in the competitive market. “City Vegetable Oil Mills” was established at Rupshi, on the outskirts of Dhaka. This effort evidenced an accelerated growth of City Group and the company was soon found to open two more sister concerns by the year 1994 named “Hasan Vegetable Oil Mills Liimited” and “City Fibers Limited”. Within this time period the company brought out their first brand named “TEER”. The flagship product for this brand was “ Soyabean Oil”. The later part is the success stories of the corporation. Under the brand name of TEER, different products are produced in different sister concerns of the “City Group”. In the year of 2009 City Group founded the Shampa Flour Mills Ltd, the largest flour mill in the history of our country. Our 1
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Transcript
A Brief Tale of Success
It was Mr. Fazlur Rahman who believed that he could change his lot through
his hardship and determination. Out of his willingness in the year of 1972 he
started to walk a path of fortune. In the post war period when the economy
and social structure of Bangladesh was fragile, “City Oil Mills” was formed by
Mr. Fazlur Rahman. It was just another day in the independent Bangladesh
for most of the people, but 6th February, 1972 was the beginning of one of
the largest group companies of Bangladesh “The City Group”. Initially the
mission of the company was to produce mustard oil for the local market
consumption. But the up roaring demand of the product soon brought the
company in the competitive market. “City Vegetable Oil Mills” was
established at Rupshi, on the outskirts of Dhaka. This effort evidenced an
accelerated growth of City Group and the company was soon found to open
two more sister concerns by the year 1994 named “Hasan Vegetable Oil Mills
Liimited” and “City Fibers Limited”.
Within this time period the company brought out their first brand named
“TEER”. The flagship product for this brand was “ Soyabean Oil”. The
later part is the success stories of the corporation. Under the brand name of
TEER, different products are produced in different sister concerns of the “City
Group”.
In the year of 2009 City Group founded the Shampa Flour Mills Ltd, the
largest flour mill in the history of our country. Our report is solely based on
Shampa Flour Mills Ltd. and the products produced here.
About Shampa Flour Mills Ltd.
1
The country’s biggest-ever flour mill was set to start production at the end of
April, 2009. Shampa Flour Mills Ltd. was a Tk 250-crore project of the City
Group to produce premium grade and packed flour and semolina (suji). The
factory was established at Rupshi under Rupganj upazila in Narayanganj.
Shampa Flour Mills Ltd. is located on the bank of the River Shitalakhya.
The main unit occupies more than two acres of land while the warehouse and
silos occupy few acres of the 70-acre City Industrial Estate at Rupshi. It has a
structural installation of seven-storey industrial unit.
City Group used to operate the country’s biggest flour unit — Hasan Flour
that produced 200 tons of flour and semolina per day. According to the group
chairman, Fazlur Rahman, they were not able to meet the market demand.
And this situation led them to set up another industry with a production
capacity of 550 tons per day.
Shampa Flour Mills Ltd. brought the plant from Switzerland’s
that delivers the world’s most sophisticated and expensive technologies. The
coordinators of the installations of Shampa Flour Mills Ltd. were eight
European engineers. The plant is designed to be automated that guides the
machine to clean wheat in four steps before producing flour and semolina
and filter unwanted particle in seven steps up to packing of the product.
Food-grade plastics for making plant’s bed and food-grade paint on the walls
have been used in the Shampa Flour Mills Ltd. as per the guideline of
to ensure quality. Buhler technology obliges City to invest double in
compare to Indian or Chinese plants but Fazlur Rahman was sure of keeping
the prices of his products competitive and he did it too.
2
A top view of the massive structure of City Industrial Estate including Shampa Flour Mills Ltd.
The Machineries bought from Swiss Company
3
The Key Milestones
City Group of Industries has 22 sister concerns right now. The starting of any of those was a milestone for the group.
S# Company Products Starting1 City Oil Mills Mustard Oil 1972
2 City Rerolling Mills MS Rod 1985
3 City Vegetable Oil Mills Ltd Refined Soyabean & Palm Olein June 1990
4 City Fibers Limited P.P. Oven Bag October 1992
5 Hasan Plastic Industries Ltd HDPE Containers September 1994
6 Hasan Flour Mills Ltd Atta, Flour & Semolina December 1995
7 Hasan Printing & Packaging
Industries Ltd
Paper Carton September 1999
8 Hasan Containers Ltd Tin Containers September 1999
9 City PET Industries Ltd PET Bottle & Mineral Water February 2001