Session 1 Rich Gore Web 2.0

8/8/2019 Session 1 Rich Gore Web 2.0

1/31

Rich Gore

IT Senior ManagerCisco Systems

Web2.0Communication &

Collaboration ToolsIn a Global Enterprise


2/31

What is Web 2.0?

Empowered users creating, distributing, sharing and reusing content and applications

What is Web 2.0?


Democratization of Web

Consumers producers

Social networking and

community Collaboration

Personalization

Mashups

Democratization of Web

Consumers producers



Personalization

Mashups

Wikipedia Web 2.0 Mind Map


3/31

Consumer/Data CenterConnecting People

The Human NetworkThe Human Network


4/31

What is Web 2.0?


What is Web 2.0?


Democratization of Web Consumers producers



Personalization

Mashups

Democratization of Web Consumers producers



Personalization

Mashups

Wikipedia Web 2.0 Mind Map


5/31

Consumer Web 2.0(Our new employees at Home)

Consumer Web 2.0(Our new employees at Home)

Social NetworkSocial Network

Dates, Restaurants,Dates, Restaurants,

Video, Cool Place to LiveVideo, Cool Place to Live

Social Networkingand Community

Social Networkingand Community

Consumers ProducersConsumers Producers

PersonalizationPersonalization

MashupsMashups


6/31

Finding theFinding the

right person atright person at

the right timethe right time

Finding the rightFinding the right

information at theinformation at the

right timeright time

Others workingOthers workingon same strategicon same strategic

initiativeinitiative

What toWhat to

do nextdo next

Employer Web 1.0(Our new employees at Work)

Employer Web 1.0(Our new employees at Work)


7/31

Email, Meetings,IM, Voicemail

Expertise, Usability,Navigation, Publishing

Avoid Replication,Avoid Silos, Strategic Alignment

Time Effectiveness,

Collaboration,Reducing Travel Costs

Internal and External

Information Overload

Finding the Right Information

Cross-functional Collaboration

Global Workforce and Teams

Communications

Delivery Effectiveness

ChallengesChallenges


8/31

Today: Cisco employees are integrating Web2.0 Applications into the workplace

Today: Cisco employees are integrating Web2.0 Applications into the workplace

Directory 3.0

Driving Productivity, Growth and InnovationConnect, Communicate, Collaborate and Learn

Driving Productivity, Growth and InnovationConnect, Communicate, Collaborate and Learn

CiscopediaDiscussion Forums

Wikis and Blogs

Video Sharing

WebEx

UnifiedCommunications

PersonalCommunicatorwith Presence

MobileCommunicator


9/31

Community BlogsCommunity Blogs

2000 Active Blogs

8000 registeredbloggers

12000 entries

3 x growthsince 2008

2000 Active Blogs

8000 registeredbloggers

12000 entries



10/31

Community WikisCommunity Wikis 4000 Active Wikis

72000 registeredwiki users

200,000 pages


4000 Active Wikis

72000 registeredwiki users

200,000 pages



11/31

Wiki Support tool: CiscopediaWiki Support tool: Ciscopedia

A new wikipedia-like web platformto enable internalcollaboration

Incorporates coreweb 2.0functionality andcomponents

A new wikipedia-like web platformto enable internalcollaboration

Incorporates coreweb 2.0functionality andcomponents

100,000 pages

500,00 hits / mo

100,000 pages

500,00 hits / mo


12/31

Video Library: C-VisionVideo Library: C-Vision

C-Vision

Internal corporate YouTube-like functionality

Ability to create and uploadvideo, audio and still photosfiles for business use

Integrated tag clouds andrating functionality

Search function viavsearch.cisco.com

Potential future integration

with new CEC searchplatform

C-Vision

Internal corporate YouTube-like functionality

Ability to create and uploadvideo, audio and still photosfiles for business use

Integrated tag clouds andrating functionality

Search function viavsearch.cisco.com

Potential future integration

with new CEC searchplatform

7000 Videos

23 x growth in

one year 43000 downloads

/ mo

7000 Videos

23 x growth in

one year 43000 downloads

/ mo


13/31

Virtual Meetings: Webex Meeting CenterVirtual Meetings: Webex Meeting Center

Over 500,000meetings

180M minutes /quarter

9 x growthover last year

Over 500,000meetings

180M minutes /quarter

9 x growthover last year


14/31

Information sharingWebex Connect

Information sharingWebex Connect

67,000 Teamspaces

31,000 users todate

240,000 docsshared

31 x growthsince lastyear

67,000 Teamspaces

31,000 users todate

240,000 docsshared

31 x growthsince lastyear

460460 t


15/31

Virtual Meetings: TelepresenceVirtual Meetings: Telepresence

460 rooms atCisco

In 156 cities

290,000 meetings

54,000 avoidedtravel

$219M travel costsaved (est).

5 x growth Y/Y

460 rooms atCisco

In 156 cities

290,000 meetings

54,000 avoidedtravel

$219M travel costsaved (est).

5 x growth Y/Y


16/31

Sales tool links towiki based self-

help tools toanswer questions

Next step: IMdiscussion forum

with online SEs Last step: Find

list of possibleexperts, presenceand map showsavailability

Click to bring

them into call,video, Webex

Integrating UC with Applications:Finding Sales Support Expertise,

Reducing Sales Cycle Time

Integrating UC with Applications:Finding Sales Support Expertise,

Reducing Sales Cycle Time

P li d d R l I d W k


17/31Roadmap: wwwin.cisco.com/cisco/ccoe

Personalized and Relevant Integrated Workspace


18/31

And What is Web 3.0?Given that there is no standard definition as yet .

And What is Web 3.0?Given that there is no standard definition as yet .

A much larger data repository A much larger data repository

That is user aware and context awareThat is user aware and context aware

Requires:Semantic web of data relationships

Wideband Ubiquitous NetworkCheap ubiquitous storage and processing

Requires:Semantic web of data relationships

Wideband Ubiquitous NetworkCheap ubiquitous storage and processing

User Aware

Knows your identity

Knows your history

Knows your preferences,interests, values, choices

Knows what you know,

and dont know

User Aware

Knows your identity

Knows your history

Knows your preferences,interests, values, choices

Knows what you know,

and dont know

Context aware

Knows where you are

Knows what is around you

Knows the best way tocontact you and connect toyou at any time

Context aware

Knows where you are

Knows what is around you

Knows the best way tocontact you and connect toyou at any time


19/31

Cloud ComputingIT resources and services that are abstracted from theunderlying infrastructure and provided on-demand andat scale in a multi-tenant environment.

Applications can be hosted and data stored wherever itmakes sense: in your data center(s), partners data

centers, or service providers data centers.


20/31

Cloud Computing Service Categories

Software as a Service:Applications services deliveredover the network on asubscription basis

Platform as a Service:Software development

frameworks and componentsdelivered over the network on apay-as-you-go basis

Infrastructure as a Service:Compute, network and storagedelivered over the network on a

pay-as-you-go basis


21/31

ServiceProvider

Enterprise-Class

Cloud

Cloudy ForecastCloudy Forecast

IaaS

PaaS

EnterpriseCloud

SaaS

IaaS

IaaS

ServiceProvider


22/31

In Summary: Data Center 3.0 Evolution PathIn Summary: Data Center 3.0 Evolution Path

Consolidation Virtualization Automation Utility Market

LocationFreedom

HWFreedom

ProvisioningFreedom

Business ProcessFreedom

Data Center Networking

Unified Fabric

Unified Computing

Enterprise-Class Clouds

Inter-Cloud


23/31

For more Cisco IT information:www.cisco.com/go/ciscoit

Suggested Reading for Sci Fi fans:

Vernor Vinge: Rainbows End
http://www.cisco.com/go/ciscoithttp://www.cisco.com/go/ciscoit


24/31

Blogs at Cisco: 2XBlogs at Cisco: 2X

February December

756 1,867

2,870 7,281

3,296 10,558

2,588 7,975

2X

Active Blogs

Registered Bloggers

Published Blog Entries

Total Comments


25/31

Wikis at Cisco

0

20,00040,000

60,000

80,000

100,000120,000

140,000

160,000

180,000200,000

Q1FY0

7 Q2

Q3

Q4

Q1FY0

8 Q2

Q3

Q4

Q1FY0

9 Q2

Page Count / Qtr

8X

71,269 accounts + 15K editors3,629 spaces (sub-areas) + 360/Qtr

187,280 pages + 18K/Qtr

Viral Adoption


26/31

C-Vision Usage

0

1000

2000

3000

4000

5000

6000

7000

Jan Feb Mar Apr May Jun July Aug Sep Oct Nov Dec

Files

0

5000

10000

15000

20000

25000

30000

35000

40000

45000

50000

Users

Video Photo Audio Unique Users

C-Vision Usage

0

1000

2000

3000

4000

5000

6000

7000

Jan Feb Mar Apr May Jun July Aug Sep Oct Nov Dec

Files

0

5000

10000

15000

20000

25000

30000

35000

40000

45000

50000

Users

Video Photo Audio Unique Users

YouTube at Cisco: C-Vision

20XFilesUploaded Users44K


27/31

C-Vision Total Unique Uploaders

0

300

600

900

1200

1500

1800

Jan Feb March April May Jun Jul Aug Sep Oct Nov Dec

Users

Video Photo Audio

C-Vision Total Unique Uploaders

0

300

600

900

1200

1500

1800

Jan Feb March April May Jun Jul Aug Sep Oct Nov Dec

Users

Video Photo Audio

YouTube at Cisco: C-Vision

14XPublishers


28/31

Discussion Forums at Cisco: 10XDiscussion Forums at Cisco: 10X

January December

Categories 157 1194

Forums 312 2,675

Threads 1,059 12,802

Messages 3,058 39,250

Registered Users 2,582 27,710

Groups 41 131

10X


29/31

Collaborative Workspace WebEx at CiscoCollaborative Workspace WebEx at Cisco

0

2000040000

60000

80000

100000

120000

140000

160000180000

200000

Jan Feb M ar Apr M ay Jun Jul Aug Sep Oct Nov Dec

Users Spaces Docum ents

0

2000040000

60000

80000

100000

120000

140000

160000180000

200000

Jan Feb M ar Apr M ay Jun Jul Aug Sep Oct Nov Dec

Users Spaces Docum ents

28XUser Growth Rate


30/31

TelePresence at CiscoTelePresence at Cisco

Number of Meetings 5X

0

40,000

80,000

120,000

160,000

200,000

Q4FY07 Q1FY08 Q2FY08 Q3FY08 Q4FY08 Q1FY09 Q2FY09

TelePresence Meetings

N B i / C i ti M d lN B i / C i ti M d l


31/31

New Business / Communication ModelsNew Business / Communication Models

Session 1 Rich Gore Web 2.0

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