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I am not a designer...
19

Service Design Thinks Dublin 12th May 2010 | Toby Scott

Dec 05, 2014

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Toby Scott, director of Pentacle Ireland, outlines the opportunities and possibilities for service design in Ireland.
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Page 1: Service Design Thinks Dublin 12th May 2010 | Toby Scott

I am not a designer...

Page 2: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Opportunity or Possibility

Page 3: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Opportunity?

Page 4: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Opportunity?

Page 5: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Opportunity?

Page 6: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Opportunity?

Page 7: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Possibility

Page 8: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Possibility

Page 9: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Possibility

Page 10: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Possibility

Page 11: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Where does design add value?

What How

(Practice) (Process)

Page 12: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Service Design as a “how”

Page 13: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Designers start from the perspective of the user

Page 14: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Designers visualise complex concepts

Page 15: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Designers prototype in context

Page 16: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Design stresses validity over reliability

Page 17: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Designers work through collaboration

Page 18: Service Design Thinks Dublin 12th May 2010 | Toby Scott

So how does this work in real life?

Page 19: Service Design Thinks Dublin 12th May 2010 | Toby Scott

Thank you

•  [email protected]