Service Design Days 2017 - Keynote Melis Senova (Huddle)

The realities and shadows of human–centred

organisations

Melis Senova, PhD@avones @wearehuddle

Value and value exchange

VALUE

The snowflake

VALUE EXCHANGE

What are we actually saying when we say,

let’s ‘think differently’?

The triune brain

PLASTICITY AND DISSONANCE

Let’s experiencedissonance!

Underpinning concept for authentic value exchange is human–centricity.

Underpinning concept for authentic value exchange is human–centricity.

Value appears when the humans show up.

The hidden commitments of

human–centricity and their shadow

Commit to no trade offs between people and business.

You’ll annoy some people,and get some things wrong.

Commit to changing your perspective on what is valuable.

Valuing different things affect how you’re perceived.

Commit to design and lead for the whole.

This results inoverwhelming complexity, so you need to learn that too.

Commit to letting go of some control. (it’s an illusion anyway)

… but remain accountable.

Commit to longer term thinking.

The longer term our thinking, the harder progress feels.

Commit to having empathy, it is essential for humanity.

Empathy can be manipulated, and boundarieswill be challenged.

Commit to being vulnerable.

Being vulnerable means you will get hurt.

Commit to transforming yourself, before you can transform anything else.

Transforming yourself has ramifications beyond your work.

We make these commitmentswhen we choose to transform our organisations into human– centric ones. (Whether we realise it or not)

And its worth it, and the world needs it.

Thank you.