School Meals That Rock! Broome Tioga BOCES Rock on CaféTM

School Meals That

Rock!

Broome Tioga BOCES

Rock on CaféTM

ProgramPresented By Julie Raway, MPH, RDN, CDN, SNS

The Rock on CaféTM Program

• Service of Broome Tioga BOCES Food

Service Management

• Services contracted by 15 school districts

• Serving an average of 20,000 lunches and

8,000 breakfast per day

• Approx. 8,400 students qualify for

Free/Red. meals (Broome/Tioga)

Mission

Enrich the educational process by

providing a quality child nutrition program

Background

• 1999 Started Bid Group

– 15 School Districts

• 2001 Power-up For Breakfast Promotion

– First Community Backed Program

• 2005-2006 Wellness Policy Planning

• 2006-2008 Hired Registered Dietitian Consultant

• 2007 Launched Rock on CaféTM

• 2009-Present Full Time Registered Dietitian on

Staff

Healthy, Hunger-Free Kids Act• Meeting Weekly Requirements of the Meal

Pattern:

– Age-appropriate calorie limits (min/max)

– Larger servings of vegetables and fruits

– A wider variety of vegetables, including dark

green and red/orange vegetables and legumes

– Fat-free or 1% milk (flavored milk must be fat-

free)

– More whole grains/adequate protein

– Elimination of trans fats and 10% or less of

total calories from saturated fat

– Less sodium

“New” Meal Regulations

Competitive Foods

(A La Carte Sales)

• Snack, beverages, and other entrée

items sold during school hours

• Nutrient Standards

– Calories, sodium, fat and sugar limits

• Identifying acceptable (price and taste)

products can have a positive/negative

effect on a programs financial status

No One Wants A Healthy Garbage Can!

Beginning Stages

FSD

District

School

District

Buy In

1. Food Service

Director Support

2.

Superintendent/

Administrator

Support

3. Board of

Education,

Parents, & Staff

Process of Development

Product

Review

Staff

Recipes

Menu

Kid

Approval

4. Student Surveys

& Taste Testing

5. Creation of

Cycle Menu &

Analysis1. Cutting

Products

2. Staff

Development,

Training, & Buy-in

3. Creation of

New Recipes

Identity Process

Logo

Development

Community

Connection

Merchandising

Data

Monitoring

PR

4. Launch PR

Campaign To

Spread Message

5. Measure of

Success1. Creating A

Unified ‘Look’

2. Gain Support

of Community

Partners

3. Stickers,

Aprons, Posters,

& Menu Boards

Recipe Development

• Recipe Team

• Current Focus

– Orange Vegetables

– Dark Green

Vegetables

– Legumes

– Fresh Fruits

and Vegetables

– Whole Grains

• Kid Test Tasted

Hummus Taste Test!

Local Foods and Taste Tests

• New York State apples were preferred,

by a long shot!

• Among the participating students:

– Ben Franklin Elementary, 38 voted for the

New York apple, compared to 15 for the

Washington apple

– At East Middle School, 42 students

preferred the New York apple while only 17

chose the Washington apple.

Local Foods and

Taste Tests

Promotions

Rex & Roxy Birthday Celebration

Walt Disney’s Birthday

Nutrition Education in the Cafeteria

Nutrition Education in the Classroom

Broome & Tioga Counties

ApproachThe Rock on Cafe™

15 School Districts

Involvement of Every Director

Recipe

Development

Promotion

Menus

Bids

Community

Involvement

Nutrition

Education

Rock on CaféTM

www.rockoncafe.com

Be sure to

“like” the

Rock on Café

on Facebook!www.facebook.com/RockOnCafe

QuestionsHave A Rockin’ Good Day!