European URL: http ISSN: 223 S n Journal o p://www.ej 35 ‐767X SATISFAC of Business jbss.com/re EU CTION T Univ Univ Edu the lear sim qua exce pro com qua can stud of i pro pub stud ana and inte is a find stud Key Edu and Social ecent.aspx UROPEAN JO TOWARD versiti Teknolo *Correspondin versiti Teknolo ucation in M growing rning insti ultaneously ality and eptionally duce qualit mpete at a ality and w stimulate dents. Ther internation vided by blic universi dents respo alyzed using d overall r ernational s at a modera dings but i dy are also ywords: S ucation, Inte Sciences, V OURNAL OF DS SERV Aziz Noor Air Langua ogi Malaysia, ng author: aziz Hamidah A Rozia Rosman Faculty o ogi Malaysia, ha A Malaysia is number o tutions. Th y determi reputable outstandin ty students ny level. ell‐maintai learning a refore, this nal students Universiti ity in Malay onded to a g the Statis results sho students’ to ate level. T implication provided. Service F ernational Vol. 2, No.8 F BUSINESS VICE FAC ah Rajab, reen Ibrahim age Academy 81310 UTM J z[email protected]/ +6075531775 Abdul Rahm na Shaari , n Md Yusoff, f Managemen 81310 UTM J amidah@utm.m +6075531896 ABSTRACT s gaining m of public he success nes the p education ng institu who are a It is also ined service nd be capa study focu s’ towards Teknologi ysia. A tota set of ques stical Packa ow that th owards ser This paper n s and reco acilities, Students. , pp 33‐46 S AND SOCI CILITIES m, Johor Bahru, azizahrajabutm 5 man, , nt Johor Bahru, my 6 T more attent and priva of these i progress t center. tion is as ble to parti predicted e facilities able of attr ses on the the servic Malaysia al of 355 int stionnaire. age for Soc he percept rvice facilit not only di ommendati Satisfaction 6, Novembe IAL SCIENC S IN HIGH Malaysia. m@yahoo.com Malaysia. tion due to ate higher institutions towards a Thus, an ssumed to icipate and that high‐ on campus acting new perception ce facilities (UTM), a ternational Data were cial Science, ion of the ties in UTM iscusses the ions of the n, Higher er 2013. CES HER EDU m o r s a n o d ‐ s w n s a l e , e M e e r P.P. UCATIO 33 ‐ 46 33 N
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tisfaction wthese needsle mistakes.ajor conseqect will last
As competity is a funasized thatthe servicesnization is jroduct but tlways change compare
omer expecto Zeithaml t in higher ee external seons toward
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al., 1990) perspectiv
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onal studentnce is the trnd happy. O
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vices offereased on thes
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ts receive frrust and conOn the othercation mate service qud at 11 per
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TM manageat the instit
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an emotionernatively, post choice
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rtant conditservice qu
mentioned th(2000) poins and imp
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n and is vitAndersen
e services. Aeen served. clined or dro put forwaed will leaoutcome forng back for
may lose thema customerthe previouat an organustomers wi
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organizatiosatisfaction el of satisfeen conductAs an examriences and y giving eviire to stay atisfaction ming experiend satisfactg, 1980), oelationship satisfaction Ham and Hshould alwsist managesatisfaction
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on to move show the r
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mple, Careyperceptions
idence that at university
model. Their nce. Alterntion. Howevthers show between thand serviceayduk, 200
ways considment or po
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rtunately, wality whicher quality beister, 1990
internationwill influence institutionconducive
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forward anrelationshipelated to th
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1982) dividutcome andervices receion specifieto assess s
he institutiothe relative addition to
s, 2004). Itween the tw
oos, 2001). Agibility but ntext of thitions, as a wervice doesthere in thet as a custe different re
ost higher eservice quay on the evps, the tranat plays a cnd their tim
nternational h this, overbeen studie
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de service qd image. Teived is refes how the since customon to deliveimportance
o their experIt has been wo is that sAs stated by
perishabilis study, evwhole their s not last e institutiontomer of thequirement
education iality. In thevaluation ofnsportation critical factome in the li
students’ sr the past ted by manyon is perce
er. Consequts and custg customer
on. They alsis perceive
will tarnish tmpetitive advice qualitytive marke
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quality, as This is supferred to asservice is
mers mostlyer the servie. Image alsriences andindicated tervice is a py Parasuramity, insepaven thoughexpectation
as long as. It does nohis service.s and expec
institutions e current scf the qualitservice in
or in servicibrary. Thusatisfaction two decade
y researcherived by cus
uently, this omer satisf
rs’ satisfactso found thaed. Noneththe organizadvantage fo
y is hypothet position ave to be fucation instit
learning, in evel of satisnternationalngs of this sts effort to im
,pp33‐46
S AND SOCI
perceived pported by s the outcodelivered t
y depend oice which ao contribute
d perceptionthat there isprocess, a pman et al. (1arability of h each interns can deters products, ot imply own
Neverthectations of e
have forescenario, thety of teachicampus sh
ce quality. Aus, the libra
level towaes, the relatrs. One suchstomers as will affect
faction has tion as it iat an organieless, the oation’s repu
or higher edetically capa
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its effort fosfaction of tl students’ ptudy will bemprove
6,Novembe
IAL SCIENC
by custome(Grönroos,
ome qualityto the custo
on attributesaccording tes to the im
n, regard an s a differenprocess that 1988), featuf productionrnational strmine the sit is enjoy
nership exceless, the oeach interna
seen the ime overall eing and learhould alwayAt the sameary service ards facilititionship beh study is bhaving highthe organizdriven org
is understoization’s repopposite situtation. He
ducation insable of givinher institutie their eval
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er2013.
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etween servby Ghobadih quality przation’s per
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us quality ims and progrof the servicin providin
P.P.
hree dimenso conclude from the en
metimes, sereliability wl et al. (19f service quon based onn a product o a result duted with sernsumption,
have diffelity providelized whilethe process
ult part forent.
of internatiof internatiess but alsomaintained majority ofresourceful
ge and Rowvice quality an et al. (1roduct, thenrformance. to elevate t
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ning satisfacGhobadian eve impact touestionably,perception
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am of acade
ionale for ce number otigate how Utant and larged and tran
ne the perce55 internatioby Krejcie
lation size ostudy was
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faction leveere asked ton Table 1.
el towards
ority of the rovided in Uwith the ser
,pp33‐46
S AND SOCI
emicians in
carrying outf internatioUTM as a cge part of tslated to En
eption of thonal student
e and Morgof internatioa set of qu
). The queagree and 5
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el of interno indicate th
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6,Novembe
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a Malaysia
t the researonal studentcentre of eduthe student nglish as a
he internatits from varian (1970), onal studenuestionnaireestionnaire 5 – stronglyand also thserve or reled into threand 1.00 – 2
national stuheir satisfac
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udents towaction on a fi
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ly based onin UTM in
perceived byy in UTM. ther data on
nts towardses and counational studis 4500 for
ems which ive scale LSS version order to ans
d validity which were htively.
ards the serfive point L
tisfaction=6ondents (f=
33‐46
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n the n the y the This
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s the ntries dents r the was
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Discussion,
ults from Tdents are satre but alsoe a satisfacquate facil
derstandableof online
vided by throwing and h the servicpted by the
underminedmple, the el allow interelement fo
lso consisteessary resorning. In adwley (1998)
satisfaction
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were also hich include
residential as café’, bo
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Implication
Table 2 shoatisfied not o other supp
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ort Facilitiesmean score
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port facilitieption towarthe main
ents includifor their ressuch as thebooks. Resuibrary whic
ary. In fact, e of the toolsesources whudents to acg students’ findings of
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ndicate thes available facilities at nd sports cehe analysis o
faction Leve
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3.55
ties ecrrs)
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facilities sing internatisearch wor
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f a study byampus wouf the curren
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F BUSINESS
eir satisfactat the facumain facili
entre. Respoof the findin
el towards S
Level ModeratModerat
ModeratModerat
Moderat
Moderatfor all dim
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rk. In additcomputing study also rattributed tole played by
able the unive easy accemation for rperformancey Joseph anduld build ant study seeervices coul
,pp33‐46
S AND SOCI
tion level ulties, facilitities such aondent werngs is show
Service Fac
te te
te te
te
te mensions areM=3.35, Trighest meansportation S
TM are at campus suchate that the es in this inhe highest nts rely heation, studenservices fo
reveal that mo the efficiey the libraryversity to caess to internreference ore (Shivalingd Joseph (19an environmem to be pald also incre
6,Novembe
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of the facties that caas the librarre also aske
wn in Table 2
ilities Based
e at moderransportationn recorded fSystem whic
a moderateh as the librmajority of
nstitution. Inmean (m=
avily on the nts depend or surfing, smost internaent and timy in an acadarry out its rnet databasr research pgaiah and G998), which
ment that isarallel to a ease interna
er2013.
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cilities basean be foundry and clin
ed about the2.
d on Dimen
ate level (Fn system: for the Maich is 3.24.
e level. Morary, clinic f the internn fact, UTM=3.55, Tablibrary speheavily on searching fational stude
me saving opdemic institrole (Tomees provided
purposes. ThGowda, 2009h showed ths conducivresearch b
ational stude
P.P.
ed on diffed in the stunic; and supe transporta
nsion
Facilities inM=3.24, Mn Facilities
ost internatiand counseational studM has provble 2). Thiecifically for
many servfor informaents are pleperation systution can nscu, 2008). d by the libhe library is9). This fin
hat facilitiesve for studey Aldridge ents’ percep
33‐46
41
erent udent pport ation
n the Main that
ional eling dents vided is is r the vices ation, eased stem
never For
brary s the
nding s and ents’ and
ption
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st profoundicated the lderate resuldential poliaccommod
tgraduates wr daily movuire studentdeparture o
ravel to lectmendous effmber of busel-organizedposed that dential collval and dep
e present stuh as cafeteries the initiattors that mawed to cooy much deprnational c
anliness levempus. This ween qualityome less cosfaction towvides food w
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net, photocmay contri
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demonstratfaculty (m=ptable servicices which
ulty such as copying or bute signifi
hobadian et omer satisfals.
een internaworthwhile
he results ofprove their eed for UTMinternation
an (m=3.24)ctuality of applies to alvided on choose to staactivities.
d on the cams affect interther on camir movemenased especiatime sched
ted that the =3.42). Thece given bymeet the inrooms or wfax mach
icantly to thal. (1994)
action. In oth
ational studee to introduf this studyquality andM to enhanal students ) as compathe buses
ll undergradcampus duay in the reNonetheles
mpus buses rnational stu
mpus activitint and activally during pdule should ng to the bcan prepare
ternational around the cport facilitieonal student
proper cooeria for foof food maymay be a facvious findinnd customero others whs. This is ’s basic nee
Vol.2,No.8
F BUSINESS
internationere are severy the suppornternationalwork space hine providhese satisfathat showedher words, p
ents and UTuce certain s. Athiyama
d customer nce its trans
on campuared to otheon campusduate studenuring their esidential coss, the distanas a means udents’ as mes. This has
vities in the peak hours be implem
bus schedue for and b
students arecampus. Undes or improvts’ satisfactoking facilitod. Even thy not meet ctor which dngs by Ghor satisfactioen its reputespecially
d. Hence,
,pp33‐46
S AND SOCI
al students ral reasons rt staff in thl students’ made avail
ded for intctory resultd the existepoor service
TM may gostandards to an (1997) susatisfactionportation sy
us is the traer types of has alwaynts which mstudy. S
olleges withnce betweenof transpor
most of thems brought uncampus arwhen stude
mented to avule be postbe aware of
e moderatelder these cirve these facion towardsties is provihough there
their needdiscouragesobadian et on. They prtation is affe
true of cafthe need to
6,Novembe
IAL SCIENC
in UTM arebehind this
he faculty. Ineeds and lable at theiternational ts. This finence of a ree given by a
o a long wvarious asp
uggested thn. One implystem. Thiansportationf facilities. ys been an means all unSome newlyhin the camn the residertation. Howm are totallyndesirable pea. Therefoents are all void inconvted outsidef the schedu
ly satisfied rcumstancecilities. For s cafeteriasided for thee are sever
ds and expes international. (1994)
redict that anected by thefeteria or a maintain th
er2013.
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e equally sas satisfactorIn fact, mosexpectationir disposal, students, s
nding suppoelationship ban institutio
ay. With repects of servhat every selication thatis study conn system wEven thouissue. UT
ndergraduaty registere
mpus since tential collegwever, delay dependentperception aore, it is sugrushing to tvenience to
e each accoule before
with the sues, it is impo
example, th. Because sem, these stral cafeteriaectations. Inal students who foundn educatione low evaluany place ohis facility w
P.P.
atisfied withry perceptiost of them hns. At the soffice facil
specifically orts the findbetween seron would red
egard to quvice facilitie
ervice shoult emerged fncludes that
with results gh it yield
TM has a ftes must sta
ed internatithis will red
ges and facuys in the arrt on these bas delays haggested thattheir classeso all. It is ommodationwaiting for
upport facilortant that Uhere are sevstudents aretudents becas which sIn addition,
from dinind a relationn institution uation of stuof dining wwell is beco
33‐46
42
h the on. It have same lities
the dings rvice duce
uality es in ld be from t the that
ed a fully ay in ional duce
ulties rival
buses ave a t the s. A also
n or r the
lities UTM veral e not come serve , the
ng on nship
will udent which omes
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reasingly imse level, deel. The resu06) that disch includes
refore recometerias operried out to dents feel cntain good itution.
s also crucvities cannoefits, sport M should stomer satisfch is a greainternationaanized to acelieved thatessary skillstoms. This using and co
Conclusions
s study is lities provi
dents are gennecessarily
l take noticeficial as a
mpeting for ance its fac
arly crucial estigate the
Aknowledgee author wouported by 130000.714
ofBusinessjbss.com/re
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mperative. Fsign and fo
ult of this sscovered thas the price mmended thrating on caensure thatomfortable
d service to
ial that theot be underactivities u
strive to profaction as aat way to deal students tchieve this gt sports facis and generopportunity
oncentrating
s
conducted ded by UTnerally satis
y definitive ce of the rall higher l
student adcilities to m
especially relationship
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41.00J92.
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For instance,ood quality tudy is simat customer
and food hat the univampus. Regt the level avoid any
o internation
e sport facirestimated iultimately esovide interna sports ceneal with strethrough thesgoal such ailities that iral knowledy would prog only on ac
to determiTM. The ressfied with thdue to its foresults and earning insmission.
make it morin compar
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express apprwing grant
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, cafeteria’smight influ
milar to the r satisfactioquality in
versity havegular but raof hygiene hygiene iss
nal students
ilities in UTin any highestablish netwnational stuntre is wheess and acadse activitiess sports gamintroduce lodge in orderovide knowcademic ma
ine the persults of thihe service focus on a si
strive to mstitutions noIn order to
re advancedring internanuity of this
reciation to sponsors;
Vol.2,No.8
F BUSINESS
s condition iuence and pfindings ofn in the resenhancing e a guidelinandom inspand cleanl
sues. Such s. This wil
TM be coner learning working an
udents with ere studentsdemic probls. It is highmes held beocal games r to promoteledge sharinatters.
rception of s study ind
facilities offingle locatiomeet the inot only in
o preserve ad and attracational studes study as su
the MinistrResearch
,pp33‐46
S AND SOCI
including thprovide an f the study staurant indconsumer
ne to ensurpections of liness is alwmeasures a
ll indirectly
nstantly mainstitution.
nd foster intworld clas
s can exerclems. UTMly recomme
etween studmay encoue and highling ideas am
f the interndicate that tfered to themon, it is nevnternationalMalaysia b
and attract ctive. Lastlyents’ perspeuggested by
ry of HigherUniversity
6,Novembe
IAL SCIENC
he environmindicator oconducted
dustry is relsatisfactione food hygthe cafeter
ways obserare importany help build
aintained as It is essen
tegration bes sport facicise and enj
M must be coended that aents and ac
urage internaight the inst
mong interna
national studthe vast mam. While thvertheless hl students’ but other pnew enrolm
y, further inective in ot
y Kontic (20
r EducationGrant (R
er2013.
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ment, food df the studenby Andaleelated to the n. In relatioiene and clrias on camrved. This wnt in order d a positiv
s the signifntial that beetween studeilities in ord
njoy recreatonsistent in a range of cademic or sational studtitutions locational stud
dents towaajority of thhe findings ohoped that U
needs. Thipart of the ment, UTMnvestigationther institut
012).
n and UTM.RUG) Fund
P.P.
delivery servnts’ satisfaceb and Conservice qu
on to this, leanliness inmpus shouldwill ensure to provide
e image of
ficance of sesides its heents. Therefder to meetional activireaching ou
competitionsupport stafdents to devcal routines
dents rather
ards the serhe internatiof this study
UTM authoris is extremworld are
M should aimn in this aretions to fur
This studyding, Vote
33‐46
43
vice, ction nway uality
it is n all d be that and
f the
sport ealth fore, t the ities, ut to
ns be ff. It velop s and than
rvice ional y are rities mely now m to ea is rther
was No.
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IAL SCIENC
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action in hig
nt of construLeisure Propin the restaurvices Markdisconfirme10(1): 38-4e quality pe8-540. one universarzo. n-performa
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