Inspiration Logos Cell Colors Patterns Pentagon A plane figure with five straight sides and five angles 5 is representation of a microcosm of human. There are no end point in pentagram (the star shape) it is a symbol of integrity and srenght. Interest in geometric shape and how geometric shape can change into organic pattern. Personal relationship with number 5 therefore choose pentagon. Cell 1 Cell 2 Cell 3 Cell 4 Cell 1 is created withe 4 pentagons. I first created two pentagons overlapping together and than reflected the same thing and lined the red togethers so that there are one highlighted Cell 3 is has most amount of pentagons and use of colors. I focused to use the warm tone color so that this cell can give different atmosphere. This exploration showed Cell 4 is futher explora- tion made from cell 2. I added another penta- gon rotated about 45 degree. This pentagon also has multifly effect and overlapped. It was really interesting to see Cell 2 is far the most simpliest design that I have created. This de- cision has made to see how simple patterns and two colors can make different feeling. Even though it is simple design, color to catch peoples attention. Black and red can be too strong but by giving them transparency and duplicate it together made very mod- ern color. me that just by using different colors onto same pattern will give totally different atmo- sphere and has infinite possiblity to change. that how cell 2 feels very different from cell 4 just by adding anoth- er pentagon. This cell gives unique balance of color and shape. I added multifly effects to create little design aspect to the cell which helped to see the shape clearly. The colors that I have used are what I want to show as personality. It is bright, solid, colorful and confident. The blue shows clean and simple where red shows solid and sturdy passion. By duplicating this colors shows the confidence of working together. CMYK 40/5/22/0 RGB 153/203/200 CMYK 0/50/100/0 RGB 247/147/30 CMYK 40/5/22/0 RGB 153/203/200 CMYK 0/90/85/0 RGB 239/64/54 CMYK 0/90/85/0 RGB 239/64/54 CMYK 80/10/45/28 RGB 0/130/122 CMYK 80/10/48/0 RGB 0/167/158 CMYK 55/60/65/40 RGB 90/74/65 CMYK 80/10/48/0 RGB 0/167/158 CMYK 40/91/88/0 RGB 167/64/60 CMYK 40/45/50/5 RGB 155/132/120 CMYK 80/10/45/64 RGB 0/82/76 CMYK 80/91/91/0 RGB 96/65/64 CMYK 0/90/85/89 RGB 84/0/0 CMYK 80/10/45/87 RGB 0/45/41 CMYK 88/92/93/0 RGB 78/64/63 Main Colors Warm Tone Cool Tone Pattern1 Pattern2 Pattern3 Pattern4 Pattern 1 is made with repeated cell 4. Cell 4 is repeated horizontally and it was flipped up- side down and placed slightly to the side. So simply the two lines of patterns are repeated Pattern 2 is developed with cell 3. This is most complicated pattern as it is made with a cell that has smallest shape and most amount of shapes. However, as there are no overlapping Pattern 4 is also cre- ated with cell 4. First, I flipped the pattern horizontally and than made repeated again and again. What is good about this pat- tern is that it has least nega- Pattern 3 is created using cell 3 repeated continously. Cell 3 is reflected upside down and than repeated. I like the simplicity of the pattern and how only two colors can continuosly. I like the uneven space between the pattern and the block of red created by repeating and flipping the patterns. The colors works well in this pattern. in color so this pattern is something that can be concentrate in color. This pattern has warm atmosphere as it used warm tone colors. tive space therefore it can purely concentrate on the pattern colors without distraction of the natural light color. And the even negative space creates delicate finish. make different feeling to it. It almost looks like lots of butterflies on the pattern therefore it could work really well with the light and also attracts lot of female consumers. Logo1 Logo2 Logo3 This logo is created by seper- ating all the sections in the cell 4 and unifying the colors. Therefore there are repeating shapes but by changing the spaces and places of the same shapes, it creates more dynamic shapes compare to the original cell. Even though there are more parts because the colors has been unified in to three solid color, it is no longer hard to differenciate the shape and more clear. the Simplicity of the color cleans the design alot. This logo is further development made from logo 1 where I placed main pentagon of each shape into same place. This shows the clear difference that where the seperated parts were placed. I also added the multyfly effects to show the dept of the logo. This logo is the most simplest design from all three. I unified the color and also eliminated the duplicated shapes. From this, even thought the shapes are uni- fied into one big shape, still we are able to see that there were three pentagons in the big shape.