Ryan Swindall Social Media Portfolio 2010 - 2011

Ryan SwindallSales and Social Media Marketing Portfolio

Sales/Social Media Marketing Strategies

• My Webblog examples• Direct Mail & Location Based services• Touch Taxi Social Media Launch (QR Code)• CRM & Twitter campaign• Website Optimization• Seasonal Direct Mail & Social Promotion (QR Code)• Social Media at Tradeshows• Unique Twitter & You Tube Strategy (My First Viral Video)• Using Twitter & Facebook at Seminars/Webinars• Social Media game development

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I have personally designed and managed

over 50 webblogs for customers

of all kinds.

Integrated Direct Mail & Location based Social Media Strategies that Improved Travel Agency Bookings.

Launched the Touch Taxi service using Social Media.We used QR codes at bus stops, Facebook, Titter, and Four Square

as part of a very clever Social Media Campaign.

When someone Tweeted something like: "Just landed @ #LGR or @ #SYD airport” the Twitter account would send a message to the restaurants Twitter feed.

Then the hostess would send back a message like: "Welcome to #London (location specific of course) treat yourself right with a #free drink from anyone of our restaurants. See you soon, Cheers!”.

This was a very successful social media campaign. Read more about it here: http://bit.ly/ehXuaz

Saved the owner of a restaurant chain money by using Twitter as a CRM & Sales tool.

Developed and Optimized many Websites…

Optimized sites for: - Easy Navigation& Quick links- Email offers & Packages- Social Media Sites- Updated local/special area events- Complete PDF links to meeting room layouts, Transportation plans, and Green Initiatives.

Seasonal Promotion for: Meetings, Social Events,

and Performing Arts.

Included QR Codes and Social Media into all Promotions.

Used Social Media tools: Foursquare, Twitter, Facebook to improve tradeshow results.

Used a combination of Twitter and You Tube to advertise for a cost effective product launch during the World Cup. For more information: http://bit.ly/dW2NT7

Used Twitter and Facebook to increase participation at sales

seminars and webinars. For more information: http://bit.ly/gAsyIB

Provided clients training on the use of Social Media marketing tools such as Facebook, Twitter, LinkedIn.

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Developed total Social Media Strategy for H2 GO new product launch.

Developed a very successful Social Media game for a new product launch. For more information: http://bit.ly/fro1AA

Ryan SwindallSales and Social Media Marketing Portfolio 2011