GROUP 2 SOFTDRINKS Ajay M Varghese (FM-768) Place seen below is outer Bangalore
GROUP 2 SOFTDRINKS
Ajay M Varghese(FM-768)
Place seen below is outer Bangalore
Major Products in market are
• COCA COLA • PEPSI• TROPICANA• REAL • REDBULL• Frooti
• The new fake product for coca cola is a cola known as RC Cola.
• RC cola write up stating a product from USA but its actually an Indian drink
• Its available in 3 flavors which is a imitation of market products like
Coca Cola, Sprite and merinda
and is cheap • The product is manufactured in a
place in Bangalore-Mysore road.
• This drink is called TZINGA locally known as “Zinga” it’s imitation of REDBULL.
• This drink just cost 20Rs and is a Hit in market .
• It has got serious health issues and was a serious discussions in Local News channels as kids and adult are getting addicted to it.
• Still shop keepers are interested in it as they get 3Rs commission by selling one.
• My personnel experience it taste is so horrible.
• We could see the way TZINGA is promoted in rural shop
• Safal is a branded product but the packaging and style is similar to Tropicana and could be called the Indian version of Tropicana.
• It cost 100Rs
• Alpine Aqua is a local brand and has name write-up is similar to Aquafina which dose the trick for the product and is priced at 16Rs pebble is also a local brand in Package Drinking water.
• I-Chill is a new product in market a premium brand.
• Its available in lemon, grape and cola flavors
• Priced at 20 Rs• Impressive product from
Hyderabad with seal cap and brim covered by plastic cover
Competition for frootie
Frooties are sold in small pouches and is a instant hit