Roamler 2016

FACT BASED RETAIL ANALYTICS

A Smollan Associate

I n s i g h t s i n R e t a i l E x e c u t i o n

FACT BASED RETAIL ANALYTICS

A Smollan Associate

* Roamler Regions

* Partner Regions

Roamler & Partner Coverage

FACT BASED RETAIL ANALYTICS

A Smollan Associate

Mobile

Workforce FlexibleAnytime

Anywhere

Consumer

Perspective Technology

RValue

Imagine having hundreds of additional eyes in the field spread all over South Africa, capable

and available of checking & actioning on your in-store business health and execution!

With Roamler a community of well-trained and objective consumers are available for

You and can be mobilised to complete your business critical tasks at a quantifiable cost

reduction on traditional data capture services.

What is Crowd Sourcing?

FACT BASED RETAIL ANALYTICS

A Smollan Associate

Promotion& campaign

Price checks& monitor

Shelf compliance &

performance

On shelf

availability

Consumer insights

Primary Services We Deliver To Our Customers

FACT BASED RETAIL ANALYTICS

A Smollan AssociateWhy Make Execution Transparent?

• Fact based decision making

• Know where improvement potential is

• Underpin discussions with manufacturers & retailers

• Understand complexity

• All with the final objective to increase sales or drive down costs

FACT BASED RETAIL ANALYTICS

A Smollan AssociateThe Advantages of Crowd Sourcing!

Become data driven at pace

FACT based action instead of gut feeling

Enable Quicker Decision Making

Data is immediately accessible via online portal

Cost-efficient

Quantifiable cost reduction on traditional data capture services

Dynamic Action Planning – Maximising Your ROI

Establish you presence & fill your compliance gaps in the market

FACT BASED RETAIL ANALYTICS

A Smollan Associate

Understand The Client’s Need:

- Capture brief

- No. outlets needing coverage

- Insights required

- Timelines

- Pricing Agreed

Client Sign-off:

- Structure the Task

- Create clear Brief

- Load Call file

- Build Question Script

- Agree Insights required

Brief Task Out:

- Mobile Workforce

- Clear Brief

- Reward in R’s & XP

- Manage agreed Timelines

Go-live:

- Collect Insights

- Push messaging to Roamlers

- Monitor progress

- Task management

Results & Data:

- Provide live log-in for Client

- Verify & Quality check Data

- Report Insights and data analysis to Client

- Recommendation for Action Plan

Crowd Sourcing – The 5 Step Approach

FACT BASED RETAIL ANALYTICS

A Smollan AssociateWhy Roamler?

International Footprint & Coverage

National Footprint & Coverage in South Africa

Client’s ability to track progress live on system

Tailor made solutions for client needs

Supported by Smollan experience in FMCG

FACT BASED RETAIL ANALYTICS

A Smollan Associate

Partners.

A Selection Of Our Trusted Customers Which We Serve Proudly

FACT BASED RETAIL ANALYTICS

ROAMLER | The App

FACT BASED RETAIL ANALYTICS

A Smollan Associate

The Account Page

• Allows Roamlers to check their balance

• Track their 7 day ranking as a Roamler

• Access invites to start building your network

• Track your Roamler friends

FACT BASED RETAIL ANALYTICS

A Smollan Associate

The Task Page

• Shows list tasks are available

• Tells Roamlers what kind of task it is;

Commercial or

Training Task

• Gives the value & points (XP) you get per task

FACT BASED RETAIL ANALYTICS

A Smollan Associate

Chosen Task

• Gives instruction & location of the task

• Roamler has option to accept

FACT BASED RETAIL ANALYTICS

A Smollan Associate

The Map

• Helps Roamlers navigate their way to the task

• Reminds them of the task value

FACT BASED RETAIL ANALYTICS

A Smollan Associate

The 7 Day Ranking

• Roamlers are ranked from level 1-10

• The more tasks you take on the higher your ranking

• The ranking page will tell you what rank you are

within the 7 day period.

FACT BASED RETAIL ANALYTICSFACT BASED RETAIL ANALYTICS

THANK YOU!

FACT BASED RETAIL ANALYTICS

A Smollan AssociateContact Us

Lusanda Omelo

[email protected]

+27 60 977 4393

+27 11 640 8000

www.roamler.co.za