Reinvent Yourself - Preso for Walnut St Labs SUMY 19-Aug-2014

A Copy of this Presentation

• Will be linked via twitter:

• Follow me at @aschwabe

• Posted on my blog:

PainInTheApps.com

Background• Tech Entrepreneur

• 20 yrs in Encryption + Data

Security

• Mobile, Social, Privacy focus now

• Assisted FBI for online predator

hunts

• Founder of Point.io

• Hckr #001 at new startup: STASH

• Privacy + OSS Advocate

• I have this old '57 Porsche Speedster, and the

way the door closes, I'll just sit there and listen

to the sound of the latch going, 'cluh-CLICK-

click.' That door! I live for that door. Whatever

the opposite of planned obsolescence is, that's

what I'm into.

―

Jerry Seinfeld

“Show some #$*ing adaptability!”

― Neal Stephenson,

Cryptonomicon

Who Moved My Cheese?• Reinvent Yourself or face:

– Dissatisfaction

– Obsolescence

– Starvation

Ronald Reagan

• Reboot from being a “B”

movie actor

• Reshaped the philosophy

of the Republican Party

• Reinvented the way to

appeal to the public, and

won greater swing votes

• First magazine in 1888

• First color photographs in 1914

• Nearly died in 90’s – considered “old”

• Didn’t want to die like “LIFE” magazine

• Launched Nat Geo Channel in 2001

– Shifted to include reality TV titles

• Founded in 1889, Selling playing

cards

• Trial and error: taxi service, instant

rice, etc

• First home game console 1977: TV-

Game 6

• 1980 Arcade Donkey Kong

• 1985 NES and Super Mario Bros

Reinvent Yourself?

• Personally first

– Be healthier

– Get more organized

– Learn something new

– Check the attitude

• Follow your inspiration

Making the Pivot

• Accept that failure is just another

step

toward success

– Test new strategies/theories often

– Flexibility is a must

– Frugality is a must

Making the Pivot

• Acknowledge Weaknesses and Learn

From Others’ Success

– You don’t know it all. Neither do I.

• Never. Give. Up.

• Work harder after a failure

The STASH Journey

• Building on past experience

– FusionDox

– Point.io

– FBI

–Military

The STASH Journey

• Making the PIVOT

Ignorance *was* bliss

• A smartphone was just a phone with

email and junk and stuff

• We didn’t care if our kids uploaded pictures and

shared where they were during the day (every

day?)

• We didn’t think twice about emailing sensitive or

private stuff to ourselves or friends, even in

gmail…

1.2 Billion Usernames and passwords compromised

Hacked!

SPIED ON!

NO PRIVACY!

The Privacy Crisis

• We can at least be concerned that the NSA

have cracked and monitor:

– SSL (HTTPS) website activity

– RSA encryption certificates (public/private keys)

– 4G mobile networks (voice and data)

– VoIP voice services

– And any websites/etc. that use the above

NSA security coverage

• Means that they *can* (not will)

hack/monitor most of the services we

rely on daily

• These all use the same core security

tech

Google, Microsoft, otheremail scans

What is next ?

Google’s Right to be Forgotten

True anonymity ?

• Maybe the answer is anonymous

communication??

• Only available for *some* activity online

• Whistleblowers – do we want to enable

WikiLeaks and Snowdens ?

• But isn’t true anonymity the….

Dark Side of the Internet

What we [think we] need (the Future?)

• Anonymous peer validation for data integrity

• Anonymous submissions to known entities only

for whistleblowing

• Social content stays social and never collected

for “Big Data”

• Technologies that encourage responsible use

• Launched August 2014

• The worlds first peer-validated

ephemeral messaging platform

• Influenced by BITCOIN and TOR

• http://stash.my

Re-inventing Secure Communication

• Learn from the industry leaders and

success

• Associate with thought leaders

• Work with smart people

• Be nimble and adapt

Be the next Nintendo

• Dream Big

• Never Give Up

• Keep Learning Something New

Thank you for coming!• Presentation will be shared via

twitter:

• Follow me at @aschwabe and

@stashapps

• Email [email protected]