Female 67% . Average Age 19 Circulation 270,082 . Readership 1,501,067 Subscribers 603,084 Consoles and games £312 spend on consoles in the last year - Total Readership spends 468m £144 spent on games - Total readership spends £216m Online usage 96% have a Facebook page 78% have a blog Musical Instruments 64% own a guitar 29% own a drum kit 12% own a ukulele 4% own a banjo Piercings & Tattoos £32 on piercings per year Total readership spends £48m per year £102 on tattoos per year Total readership spends £153m per year OUR READERS SPEND... £110 on CDs and Music Downloads per year –Total readership spends £165m £98 on Jewellery and Accessories per year – Total readership spends £147m 68% own a digital camera £450 on digital cameras per year – Total readership spends £459m 94% own at least one computer 92% use the internet 78% have Wi-Fi Spend an average of 63 hours per month on the net 76% own an apple iPod 54% own an apple iPhone Buy an average of 7 DVDs per year Total readership buys 11m DVDs per year 78% own a mobile phone 68% own a smart phone Total readership READER PROFILE For all advertising enquiries please contact: Nadia Ewins, Trading Director 02083098771 nadiaewins@yahoo. co.uk