Questionnaire Imppaacctt Mooff oFFM iRRaaddiio Koonn ...shodhganga.inflibnet.ac.in/bitstream/10603/90347/14/14... · Imppaacctt Mooff oFFM iRRaaddiio Koonn aLLisstteenneerrss iinn

263

Questionnaire

IImmppaacctt ooff FFMM RRaaddiioo oonn LLiisstteenneerrss iinn KKaarrnnaattaakkaa –– AAnn EEvvaalluuaattiioonn

Dear Respondent,

I am pursuing doctoral research on the ‘Impact of FM Radio on listeners in

Karnataka State’ under the guidance of Dr.K.J.Joseph, Professor, Department of Studies in

Communication and Journalism, University of Mysore. Please feel free to share your views

and experiences on the listening habits, uses, gratifications and effects of FM radio. The

information provided by you will be utilized for research purpose only. I solicit your kind

cooperation in this regard.

Thanking you,

Yours Sincerely

(Niveditha. V)

Research Scholar

PART-I

Personal Information

1. Name of the Respondents :

2. Gender : Male : Female:

3. Age (in Years) : 18-25/26-35/36-45/46 and above

4. Education : Secondary/ Pre-university/Degree/

Masters Degree and Above

5. Profession : Agriculture/Business/Service/

Housewife/Unemployed

6. Monthly Income : High Income Group/Middle Income Group/

Lower Income Group

PART-II

Communications Media Association

7. Media services available at home

a) Newspapers Yes No

b) Magazines Yes No

c) Radio Yes No

264

d) Television Yes No

e) DVD Player Yes No

f) Three in One ( Radio+CD Player+

Tape Recorder) Yes No

g) Computer Yes No

h) Computer with Internet Yes No

i) Mobile with Internet Yes No

j) Cable /Satellite connection to : Yes No

Television

PART-III

FM Radio Use Pattern

8. Place of Listening FM Radio

Place Yes No

a) Home

b) Work Place/

College

c) Travelling

d) Others(specify)

9. Associates (Co- Listeners) of FM Radio

Associates Yes No

a) Alone

a) Parents

b) Friends

c) Classmates

d) Relatives

e) Fellow Workers

f) Siblings

g) Others (Specify)

265

10. Duration of Listening FM Radio (Everyday)

Duration Yes No

a) < 1 hour

b) 1 hour

c) 2 Hours

d) 3 Hours

More than 3 hours

11. Discussion over FM Radio

Associates Yes No

a) Parents

b) Siblings

c) Friends

d) Fellow Workers

e) Classmates

f) Relatives

g) Any other social

groups specify

266

PART-IV

12. Exposure to FM Radio Programmes

Sl.

No

Name of the

FM Station.

Show

Name Contents Yes No

1. Red FM,

Mysore 93.5 Omkara Spiritual

Namaskara

Mysore

Birthday

celebrations/Fun/Pranks

Super Hits

Masala

Hour for

women/Logical Test

Music Adda

Youth centric/FB

update/translation of

songs

Bindass

Bajaisi Entertainment

Just Maath

Maathali

Problem solving in

Love

Super Hits

Top 30 Music

Love Story

Dot Com

Share listeners Love

stories

Character

Capsule

Dan - Dan

Making Jokes

B2B Back to Back Music

B2B(Retro

Melody Mix) Retro Melody Mix

2. Big FM 92.7

Suprabhata Spiritual

Big Coffee Current affairs

Retro Sawari Brainstorming

Retro Talkies Recalling Films and

films stars

No Tension Quiz

Nenapina

Idiot Box Story format

Unplugged Melody across Era’s

Time

Tunnel-Top

25countdown

Music

Big TV Star Celebrities interview

3

Red FM,

Bangalore

93.5

Morning

Manthra Devotional

267

Morning No

1 Latest hits/Chartbusters

Super Hits

Music Show

Contemporary hits &

Classics of 90’s

Happy Hours 90’s to Contemporary

music

935 Meter

Down Contemporary Hits

Red Rewind Classics of 70,80 &

90’s hits

TODU

Nights

Remix songs with DJ

Tarun

Back 2 Back

music Retro music

Super Hit 30

Snippets of famous

Film dialogues with RJ

Swathi

4 Big FM 92.7

Bangalore Suprabhata Spiritual

Big Coffee Current affairs

Retro Sawari Brainstorming

Retro Talkies Recalling Films and

films stars

No Tension Quiz

Nenapina

Idiot Box Story format

Unplugged Melody across Era’s

Time

Tunnel-Top

25countdown

Music

Big TV Star Celebrities interview

5

Radio

Mirchi,

Bangalore

98.3

Munjaaney

Raaga Spiritual

Hi Bangalore Beauty and Brains

Rewind

Raaga

Rewinding music of 25

years back.

Dilkush Romantic songs

Chill Maadi Game show

Shh Back to Back Music

Nann Life

Naan Style Women show

268

Oota layout

Thindi Cross Restaurant Review

Just Maath

Maathalli

Knowing more about

their Celebrities

Singalooru Life and Life Styles

6

Red FM,

Mangalore

93.5

Omkara Devotional

Namaskara

Mangalore

Special day

wishes/Current

issues/Guessing

celebrity

Super Hits

Masala

Husband and wife

related topics

Music Adda

Bollywood news

related topic with fun

angle

Bindass

Bajaisi

Back to school/tricky

questions/translation of

song

Savi Savi

Nenapu

Recalling old memories

& unforgettable

moments from listeners

Super Hits

Top 30

Top 30 songs of the

week

Star Attack

(Syndicated

show)

Bollywood stars

interview

KUDLA

EXPRESS

Local Celebes host and

talk about mangalore

life

Love Story.

Com

Share listeners Love

stories

7 Big FM 92.7

Mangalore Bolli bolupu Devotional

Big Coffee Reel or Real

U,Me and

Love songs Love stories

Big

Timepass Gossip/Pranks

YKIB Music

Suhana Safar Classics

Back to Back Kan/Hindi songs

Namma

tuluva super

guru celeb

Kannada songs

269

show

Tulu talkies Kan/Hindi songs

8

Radio

Mirchi,

Mangalore

98.3

Munjaaney

Raaga

Mythological stories

Hi

Mangalore

Informative

Rewind

Raaga

Rewinding memories

Khiladi Game Show -Adi Ata

adi

Tamashe

Factory

100% tulu talks 100%

Hindi songs...

Mirchi

Dilkush

Famous places in

mangalore

Pulimunche

Sunday

Last week round up

Mirchi taste

of kudla

Food review show

Nan life nan

style

Women Show

Business

Badshaa

Show about business

leaders.

Route no 983 Travel show

Mirchi Kan

Top 20

Weekly countdown

Retro hits

back to back

Songs

9 Red FM,

Gulbarga93.5

Omkara Devotional

Namaskara

Gulbarga Life and Life styles

Super Hits

Masala

Husband and wife

related topics

Music Adda Youth oriented program

Bindass

Bajaisi

Translation of

songs/dialogue/Current

issues

Savi Savi

Nenapu Sweet memories

Super Hits

Top 30 Top 30 hit songs

270

PART-V

13. Frequency of Listening FM Radio Programmes

(R=Regularly, O=Occasionally and N=Never)

Sl.

No

Name of the

FM Station. Show Name Contents R O

N

3. Red FM,

Mysore 93.5 Omkara Spiritual

Namaskara Mysore Birthday

celebrations/Fun/Pranks

Super Hits Masala Hour for women/Logical

Test

Music Adda Youth centric/FB

update/translation of songs

Bindass Bajaisi Entertainment

Just Maath Maathali Problem solving in Love

Super Hits Top 30 Music

Love Story Dot Com Share listeners Love stories

Character Capsule

Dan - Dan Making Jokes

Best Of Namaskara

Mysore Back to Back Music

B2B Retro Melody Mix

B2B(Retro Melody

Mix) Retro metro melody mix

4. Big FM 92.7

Suprabhata Spiritual

Big Coffee Current affairs

Retro Sawari Brainstorming

Retro Talkies Recalling Films and films

stars

No Tension Quiz

Nenapina Idiot Box Story format

Unplugged Melody across Era’s

Time Tunnel-Top

25countdown Music

Big TV Star Celebrities interview

3

Red FM,

Bangalore

93.5

Morning Manthra Devotional

Morning No 1 Latest hits/Chartbusters

271

Super Hits Music Show Contemporary hits &

Classics of 90’s

Happy Hours 90’s to Contemporary music

935 Meter Down Contemporary Hits

Red Rewind Classics of 70,80 & 90’s hits

TODU Nights Remix songs with DJ Tarun

Back to Back Music Snippets of famous Film

dialogues with RJ Swathi

Super Hit 30 Top 30 songs of the week

4 Big FM 92.7

Bangalore Suprabhata Spiritual

Big Coffee Current affairs

Retro Sawari Brainstorming

Retro Talkies Recalling Films and films

stars

No Tension Quiz

Nenapina Idiot Box Story format

Unplugged Melody across Era’s

Time Tunnel-Top

25countdown Music

Big TV Star Celebrities interview

5

Radio

Mirchi,

Bangalore

98.3

Munjaaney Raaga Spiritual

Hi Bangalore Beauty and Brains

Rewind Raaga Rewinding music of 25 years

back.

Dilkush Romantic songs

Chill Maadi Game show

Shh Back to Back Music

Nann Life Naan Style Women show

Oota layout Thindi

Cross Restaurant Review

Just Maath Maathalli Knowing more about their

Celebrities

Singalooru Life and Life Styles

272

6

Red FM,

Mangalore

93.5

Omkara Devotional

Namaskara Mangalore Special day wishes/Current

issues/Guessing celebrity

Super Hits Masala Husband and wife related

topics

Music Adda Bollywood news related

topic with fun angle

Bindass Bajaisi Back to school/tricky

questions/translation of song

Savi Savi Nenapu

Recalling old memories &

unforgettable moments from

listeners

Super Hits Top 30 Top 30 songs of the week

Star Attack (Syndicated

show) Bollywood stars interview

KUDLA EXPRESS Local Celebes host and talk

about mangalore life

Love Story. Com Share listeners Love stories

7 Big FM 92.7

Mangalore Bolli bolupu Devotional

Big Coffee Reel or Real

U,Me and Love songs Love stories

Big Timepass Gossip/Pranks

YKIB Music

Suhana Safar Classics

Back to Back Kan/Hindi songs

Namma tuluva super

guru celeb show Kannada songs

Tulu talkies Kan/Hindi songs

8

Radio

Mirchi,

Mangalore

98.3

Munjaaney Raaga

Mythological stories

Hi Mangalore Informative

Rewind Raaga Rewinding memories

Khiladi Game Show -Adi Ata adi

Tamashe Factory 100% tulu talks 100% Hindi

songs...

273

Mirchi Dilkush Famous places in mangalore

Pulimunche Sunday Last week round up

Mirchi taste of kudla Food review show

Nan life nan style Women Show

Business Badshaa Show about business leaders.

Route no 983 Travel show

Mirchi Kan Top 20 Weekly countdown

Retro hits back to back Songs

9 Red FM,

Gulbarga93.5

Omkara Devotional

Namaskara Gulbarga Life and Life styles

Super Hits Masala Husband and wife related

topics

Music Adda Youth oriented program

Bindass Bajaisi Translation of

songs/dialogue/Current

issues

Savi Savi Nenapu Sweet memories

Super Hits Top 30 Top 30 hit songs

274

PART-VI

Attitude of Respondents towards FM Radio

(Tick the appropriate response namely; A=Agree, CS=Can’t Say and D=Disagree)

Sl.

No. Attitude Agree Disagree

Can’t

Say

14. The FM radio is a channel of

information diffusion

15. The FM radio provides the benefit of

exposure

16. The FM radio listening is a positive

activity

17. The FM radio listening increases the

cognitive performance

18. The FM radio listening facilitates

socialization

19. The FM radio listening provides better

connectivity

20. The FM radio listening improves social

network

21. The FM radio listening enhances

business relations

22. The FM radio listening increases social

mobilization

23. The FM radio listening increases

economic transactions

24. The FM radio listening increases

environmental concern

25. The FM radio listening promotes inter-

cultural relations

26. The FM radio listening provides

entertainment

27. The FM radio listening provides human

relationship management opportunities

28. The FM radio listening promotes

communication skill

275

PART-VII

Uses of FM Radio

(Tick the appropriate response namely –Agree; A=Agree, CS=Can’t Say and D=Disagree)

Sl.

No. Uses Agree Disagree

Can’t

Say

29. FM radio facilitates life skills development

30. FM radio facilitates knowledge enhancement

about life and environment

31. FM radio facilitates better recreation and

relaxation among the audience

32. FM radio facilitates flow of advertisements on

the availability of goods and services

33. FM radio facilitates the integrated personality

development of the audience

34. FM radio facilitates better connectivity and

social network development

35. FM radio facilitates emulation of role models in

all walks of life among the audience

36. FM radio facilitates better professional

advancement opportunities and resources

37.

FM radio facilitates cultivation of healthy

attitudes and behavioural patterns among the

audience

38. FM radio facilitates better problem solving

ability in times of crisis and natural disasters

39.

FM radio facilitates better sensitization of

stakeholders of governance and development in

modern times.

40.

FM radio facilitates better business

communication, transaction and promotional

opportunities

41. FM radio facilitates better social and political

mobilization for environment protection

42. FM radio facilitates better social get together,

interaction and participation among the audience

43. FM radio facilitates the overcoming of work

pressure and ensures relaxation

44.

FM radio facilitates the cultivation of healthy

decision making and performance orientation

among the audience

45. FM radio facilitates the overcoming of emotional

upheavals, imbalances and disadvantages

46. FM radio facilitates the inter-cultural

communication and cultural integration

47.

FM radio facilitates the spiritual inclination and

advancement among the audience

276

Part-VIII

Gratifications on FM Radio

(Tick the appropriate response namely –H=High, M=Moderate and L=Low)

Sl.

No. Utility High Moderate

Low

48. FM radio enables the cultivation of

human values

48. FM radio enables the adoption of new

technologies, thoughts and practices

49. FM radio enables the de-stressing of

oneself

50. FM radio enables the exchange of ideas

and experiences

51. FM radio enables the people to cultivate

pro-social behaviours

52. FM radio enables the people to maintain

cordial human relations

53. FM radio enables the people to acquire

problem-solving ability

54. FM radio enables the people to develop

sportsmanship

55. FM radio enables the people to shoulder

civic responsibilities

56. FM radio enables the people to think in

novel ways and develop sense of social

justice

57. FM radio enables the people to become

adventurous persons in life

58. FM radio enables the people to cultivate

patriotism

59. FM radio enables the active participation

of people in nation building activities

60. FM radio enables the people to achieve

better socio-emotional development

61. FM radio enables the people to adjust

themselves with changing environment

62. FM radio enables the people to think

globally and act locally

63. FM radio enables the people to develop

business relations and approaches

64. FM radio enables the people to gain the

benefit of sensitization over significant

issues and developments

65. FM radio the enables people to become

broad minded persons

66. FM radio enables the people to lead

positive and purposeful life