- 1. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindKurzweils Blog Post"How to
stimulate the brain by shining lightthrough your ears"Concept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App
2. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindSpeculative ConceptStimuli
affecting human anxiety & behaviorConcept Ethnographic Research
Interim Proposal Brand - Soundscape Motion Identity Mobile App 3.
Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchObserved people relaxing, relieving and improving mood
invariety of different waysConcept Ethnographic Research Interim
Proposal Brand - Soundscape Motion Identity Mobile App 4. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchRelaxedCalm/ Quiet SurroundingsNatural Light/SpaceSpent
several hours in sunPeacefulConcept Ethnographic Research Interim
Proposal Brand - Soundscape Motion Identity Mobile App 5. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic
ResearchJoyfulComfortableWell lit surroundingsAlcoholConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 6. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the
mindEthnographic ResearchFocusedActiveCalmConcept Ethnographic
Research Interim Proposal Brand - Soundscape Motion Identity Mobile
App 7. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindEthnographic ResearchDimly
litQuietConcept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 8. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindEthnographic ResearchDimly litQuietPeople smilingConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 9. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the
mindEthnographic ResearchUnmet Need 1Something that would be time
efficient in affecting andimproving mood and relieve anxiety. No
need to spend hoursin the sun, hanging out with friends, waiting at
the pharmacy.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 10. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindEthnographic ResearchUnmet Needs 2A stimuli that relieves
anxiety with no bodily side effects ofalcohol, drugs, supplements,
UV rays etc.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 11. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalA small everyday use medical head band that
covers the eyesand temporal region to relieve anxiety naturally
through touchsensors, smell, heart rate, brain activity and eye
movement.Concept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 12. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalThis product allows one to relieve high
stress and anxiety timeefficiently without use of drugs, alcohol or
UV raysConcept Ethnographic Research Interim Proposal Brand -
Soundscape Motion Identity Mobile App 13. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindInterim ProposalThe product has the capability to relieve
high anxiety and calmthrough touch adjustment of music, light,
sensory smell, andmassage of the temporal area and eyes.Concept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile App 14. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the mindBrand Name
DevelopmentKurzweills Blog& Ethnographic ResearchDeveloping
Combinations Brand
Namemoodrelaxcalmstresshealthanxietydrugsalcoholbehaviortranquilsereneeuphoriawell
beingpanicfrenzyserquiltransphoriawellphoriawellquilsercalmConcept
Ethnographic Research Interim Proposal Brand - Soundscape Motion
Identity Mobile Apptransphoria 15. Cait Carapella - Embedded Media
Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting the
mindBrand Character DiagramPersona
PurposeTransphoriarelaxingcalmeasywellnesshealthreliefLanguage
Tonesimplehealthselleducatebehavior informConcept Ethnographic
Research Interim Proposal Brand Soundscape Motion Identity Mobile
App 16. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindSoundscapeConcept
Ethnographic Research Interim Proposal Brand -Soundscape Motion
Identity Mobile App 17. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the mindMotion
StudyConcept Ethnographic Research Interim Proposal Brand
Soundscape Motion Identity Mobile App 18. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindMotion StudyPurpose: This app will assess, log, and relieve
high anxiety and tension.Concept Ethnographic Research Interim
Proposal Brand Soundscape Motion Identity Mobile App 19. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindMotion StudyContents: The
first screen of this app will have soft natural colors.The top will
show the name of the app. Below the name will be sixcircular icons
that organize and show sub topics.Concept Ethnographic Research
Interim Proposal Brand Soundscape Motion Identity Mobile App 20.
Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindMotion StudyFeatures: One
feature will let you log, track and assess your anxietyto see any
patterns of improvement or decline.A feature is that the app will
play soothing sounds with a visualimage.An ability to control the
scents that in the device.Concept Ethnographic Research Interim
Proposal Brand Soundscape Motion Identity Mobile App 21. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindPersonaLoves to go
campingEditor in Chief NewspaperWorks seven days a weekIncome:
$60,000Came from a wealthy family with 5 childrenConcept
Ethnographic Research Interim Proposal Brand Soundscape Motion
Identity Mobile App 22. Cait Carapella - Embedded Media Design Fall
2014 - Prof Tom KlinkowsteinTechnology affecting the
mindAppsConcept Ethnographic Research Interim Proposal Brand
Soundscape Motion Identity Mobile App 23. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindAppsConcept Ethnographic Research Interim Proposal Brand
Soundscape Motion Identity Mobile App 24. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindAppsConcept Ethnographic Research Interim Proposal Brand
Soundscape Motion Identity Mobile App 25. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindIconConcept Ethnographic Research Interim Proposal Brand
Soundscape Motion Identity Mobile App 26. Cait Carapella - Embedded
Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology affecting
the mindHome ScreenConcept Ethnographic Research Interim Proposal
Brand Soundscape Motion Identity Mobile App 27. Cait Carapella -
Embedded Media Design Fall 2014 - Prof Tom KlinkowsteinTechnology
affecting the mindLog ScreenConcept Ethnographic Research Interim
Proposal Brand Soundscape Motion Identity Mobile App 28. Cait
Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindScentConcept Ethnographic
Research Interim Proposal Brand Soundscape Motion Identity Mobile
App 29. Cait Carapella - Embedded Media Design Fall 2014 - Prof Tom
KlinkowsteinTechnology affecting the mindScentConcept Ethnographic
Research Interim Proposal Brand Soundscape Motion Identity Mobile
App