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Persuasive Writing
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Page 1: Persuasive Writing Power Point

Persuasive Writing

Page 2: Persuasive Writing Power Point

What is this advert trying to make you do?

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This is what Room 3 thought of when we watched the advert. We are using a graphic

organiser to sort our ideas.

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The Thinking HatsThe Red Hat (what do

you like?)The Black Hat (what is

wrong?)

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What is this advert trying to make you do?

Page 6: Persuasive Writing Power Point

This is what Room 3 thought of when we watched the advert. We are using a graphic

organiser to sort our ideas.

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The Thinking HatsThe Red Hat (what

do you like)The Black Hat (what

is wrong )

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Persuasive WritingHow would you persuade someone to do….(or

not to do) something, or buy an item or service? Think about the two adverts you

have just seen…..What works and what draws people in?

When writing something which is intended to persuade, there are several important

features to remember.

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Checklist for Persuasive Writing

Open with a statement of the issue being addressed

State your opinion of the issue.Main body of the text contains the arguments that are elaborated with reasons and evidence (facts).

End with a summary.

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Language FeaturesUse mainly the present tenseUse emotive languageUse technical languageUse rhetorical questionsDare the reader to disagreeTry to make opinions sound like factsUse powerful verbs and strong adjectives

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Task

Read the following text, looking for the

elements of persuasive

writing which we have outlined.

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Calling All SleepyheadsSleep is important. Nobody fully

understands why we need it, but scientists think that the body uses the time to recover and to repair damage. When we fall asleep our heart and breathing rates slow down, muscles relax and our senses rest. If this is the case, are you giving your body enough rest?

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Lack of sleep means that the body and brain do not work properly. If

you don’t go to bed at a reasonable time, you will be sleepy in class and not learn so much. Tiredness means you may not be able to think clearly,

and you may also be a danger to other people. Accidents can happen.

You will lack energy, and even playing becomes too much of an

effort. Is staying up late really worth it?

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There is some truth in the old saying

“Early to bed and early to rise, makes us healthy, wealthy and

wise.”

Next time you start to argue about your bedtime, remember

your body needs a break.From: Have Your Say by Karavis and Matthews

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Calling All Sleepyheads Sleep is important. Nobody fully

understands why we need it, but scientists think that the body uses the time to recover and to repair damage. When we fall asleep our heart and breathing rates slow down, muscles relax and our senses rest. If this is the case, are you giving your body enough rest?

Page 16: Persuasive Writing Power Point

Lack of sleep means that the body and brain do not work properly. If you don’t go to bed at a reasonable time, you will

be sleepy in class and not learn so much. Tiredness means you may not be able to think clearly, and you may also be a danger to other people. Accidents can happen. You will lack energy, and even playing becomes too much of an effort. Is staying up late really worth

it?

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Lack of sleep means that the body and brain do not work properly. If you don’t go to bed at a reasonable time,

you will be sleepy in class and not learn so much. Tiredness means you may not be able to think clearly, and you may also be a danger to other people. Accidents can happen. You will lack energy, and even playing becomes too much of an effort. Is

staying up late really worth it?

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Lack of sleep means that the body and brain do not work

properly. If you don’t go to bed at a reasonable time, you will

be sleepy in class and not learn so much. Tiredness means you

may not be able to think clearly, and you may also be a

danger to other people. Accidents can happen. You will lack energy, and even playing

becomes too much of an effort. Is staying up late really worth

it?

Page 19: Persuasive Writing Power Point

Lack of sleep means that the body and brain do not work

properly. If you don’t go to bed at a reasonable time, you will be sleepy in class and not learn so

much. Tiredness means you may not be able to think clearly, and

you may also be a danger to other people. Accidents can happen. You will lack energy, and even playing becomes too much of an effort. Is staying up

late really worth it?

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Lack of sleep means that the body and brain do not work properly. If

you don’t go to bed at a reasonable time, you will be sleepy in class and not learn so much. Tiredness means you may not be able to think clearly,

and you may also be a danger to other people. Accidents can happen.

You will lack energy, and even playing becomes too much of an

effort. Is staying up late really worth it?

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There is some truth in the old saying “Early to bed and early to rise,

makes us healthy, wealthy and wise.”

Next time you start to argue about your bedtime, remember your body

needs a break.

From: Have Your Say by Karavis and Matthews

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•I stated my point of view clearly in the introduction and the conclusion•I backed each argument with relevant evidence and detail •My argument is mainly in the present Tense•I used connectives

oTo structure the argument: first, finallyoTo link ideas within the argument: because, consequently, so, therefore,

•I used persuasive devices such asoStatistics: ‘More than 50%.....’

•I used conditionals; would, could, might, if, unless, oEmotive language; strong adjectiveoRhetorical questions: ‘Are we to believe that ….’

Success Criteria for writing a Persuasive Argument

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Connective: Furthermore, However, Consequently, Therefore, So, because, firstly, finally

Verbs: Present tense, passive, conditionals (would, could, might, if, unless)

Rhetorical questions: ‘Are we to believe that ….’

Emotive language: No one can deny, some people believe

Persuasive Argument

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Persuasive Sentence Starters Most people would agree that… Only a fool would think that… A sensible idea would be to… We ALL know that… Doesn’t everyone know that…? It wouldn’t be very difficult to… The REAL truth is that… Are we expected to…? Naturally I feel that… The fact is that… EVERBODY knows that… Surely you would agree that… Here are two reasons why… This clearly shows that… We can see from the evidence that…

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Persuasive texts come in many different forms. Some include advertisements, letters, debates, articles and reports. Their main purpose is to persuade the reader to see an argument from their point of view and change their mind, buy or support something. •An introductory paragraph that states the argument•Words like In my opinion…Some believe that…

Therefore… Moreover…For this reason…I feel that..Surely… I am sure that…Firstly… Secondly…It is certain…

•Each paragraph states a reason or opinion and then is followed by 2 or 3 pieces of evidence to support it. •Points out the arguments for and against•Has facts that support the evidence given•Ask the reader questions that encourages them to think•A strong concluding paragraph that sums up the main argument

A reminder what a persuasive text needs

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Dear Sir,My friends and I love skating and we are thrilled to bits that the council are thinking of building us a skate park. Until now we’ve had nowhere to go, only pavements and steps where we have to be careful not to bump into pedestrians. It would be fantastic to have proper ramps, half pipes and rails designed especially for skateboards.I can’t wait to have somewhere I can meet up with my friends and a place where I can watch more experienced skaters and learn from them. I know that if I can practise every day, my skills will really improve and my dream of becoming a ‘pro’ might actually come true.That is why I’d much rather be out skating than stuck indoors in front of the TV. Keeping fit is really important these days. I don’t want to become one of these obese teenagers that get no exercise. I’m sure that if we had a skate park many more young people would take up this sport.Yours sincerelyJade Jackson

Example of persuasive letter

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Dear Sir,I cannot believe that Craven Pond is going to be filled in! Don’t people realise that hundreds of different kinds of birds, amphibians, insects and fish live here? What will happen to them if their habitat is taken away? We all know that natural habitats are disappearing at a worrying rate. It is our duty to preserve as many of these as we can. Adults are always telling us that we should use our time productively. My friends and I have spent many weekends and summer evenings studying and cataloguing the wildlife of this pond. If Craven Pond is filled in we will be forced to hang about the streets because there will be nothing to occupy our time. Is that what the adults want?Yours sincerelyTom Dipper

Example of persuasive letter

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Activity: Persuasive Letter Writing. Children are to respond to an advert in the local paper for a summer job. An example letter follows this slide.

Once in a lifetime opportunity!!

There are two jobs up for grabs in the July 2010 holidays. The job is situated in the sunny eastcoast of Australia and requires someone who has a love for the beach and long sunny summer days!The lucky recipients will be required to snorkel daily with tropical fish and chat with happy holiday makers. Some light duties will also be required of you around the resort. If this sounds like you then please send a letter to us stating why you are perfect for this job.All expenses will be paid for including accommodation, food and flights to and from Cairns. So what are you waiting for…..get writing today!

Application Letters to:James AndrewsAssistant ManagerThe Palns ResortCarinsAustralia

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Example Letter: Bella Shortland is applying for a job at Vogue magazine.

20 Rawhiti StreetMatamata

12 July

Angela Potts General ManagerVogue Magazine10 Second AveWellington

Dear Madam,My name is Bella Shortland and I am applying for the job you had advertised in

the Zone Newspaper for a receptionist.

I believe that I would be excellent for this job because I worked at the Summer Bay local

newspaper agent during my summer holidays last year. I was in charge of sending and

collecting the mail, helping the office managers by running errands and answering the

phone. I really enjoyed working there and learnt a lot about how a business runs.

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I think that this job would be perfect for me because I have a friendly manner and enjoy talking to and meeting new people. I would always as they arrived at Vogue magazine with a smile and hand shake. Working in the magazine industry is what I want to do when I graduate University.

I am a very responsible person and would take the job very seriously by always turning up to work on time and respecting other peoples privacy as I know this is very important in this industry. I am a highly motivated person, enjoy a challenge and love to learn new things.

My contact details are: Ph 021 345 678

I look forward to hearing from you.

Yours Sincerely

Bella Shortland

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Activity: Decide which of these statements are for zoos and which of these statements are against zoos.

Zoos breed animals, which may become extinct, in captivity some almost extinct animals have been bred in zoos and then let free into the wild zoos now exhibit animals in enclosures which look like their natural habitat, rather than in cages zoos can't teach respect for the environment because they don't treat animals with respect the treatment of all our animals and their rights is important zoos educate the public about how we have to get on with animals Zoos are a form of family entertainment It is now harder to touch and see animals Some zoos now try to make their visitors work to make the world better for animals zoos provide a safe home and regular meals for the animals creatures in zoos are caged and unable to grow properly seeing animals in zoos will make people think that it is right to keep wild animals in captivity

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Activity: Keeping in mind your lists of for and against use the following outline to help you write a persuasive text on Zoos.

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No More Playtimes for Primary School Children.Children in this day and age have far too much time to mess about. They should not be given licence to fight, call names and generally cause trouble during school hours. Recent studies have suggested that the benefits of ‘playtime’ are very small and that more structured outdoor activities are a better way of giving children exercise and a ‘break’ from lessons.Surely the disorganised and unruly behaviour such as; shouting, racing about and fighting that goes on at break time would be much better for everyone concerned if it was organised and controlled? Children have plenty of opportunity to ‘play’ outside school and during the school day it is vital they are educated for the maximum amount of time available.Let us think about the amount of time spent in school. On average, each pupil spends 6.5 hours a day for 5 days. This makes a total of 32.5 hours per week at school. Of those hours, at least 7 are taken by break and lunch time (possibly more if you count the lining up process). This therefore gives children about 25 hours per week of school. Surely this is not enough! There are 8760 hours in a year, if we use the 25 hours per week average, for 32 weeks, pupils are only in lessons for around 1050 hours per year! This does not include school trips, sports days, and the time spent settling down. Overall pupils spend a very small proportion of their time learning.‘Play time’ is time in school wasted, and it should be stopped. It is ridiculous to think that pupils should waste so much of their school lives. Structured drink and lunch breaks, with organised exercise activities along with longer lessons, are the only ways to stop school children running riot and to focus their minds on their education.

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