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Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

Jan 03, 2016

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Shanna Cooper
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Page 1: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

Argumentative and Persuasive Writing

Page 2: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is Persuasive Writing?

Writing used to:

• change the reader’s point of view

• request an action by the reader

• ask the reader to accept the writer’s

explanation, conclusion, or evaluation of a

concept, issue, or problem

Page 3: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What elements are used in Persuasive Writing?

• Addresses one side of a claim.• Uses techniques such as:

• Bandwagon (Everybody does it, and so should you.)• Famous people (You can be like this famous person.)• Emotionally loaded words (Help the starving children.)• Testimonial (It works for me, so it will work for you.)• Transfer (Bruno Mars likes ____, so I like ___.)

Page 4: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is Argumentative Writing?Writing that is:

• logical

• shows the writer’s belief, or conclusion is valid

• a claim that is well proven by evidence

• offers counterclaims

Page 5: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What elements are used in Argumentative Writing?

• Addresses both sides of a claim.• Uses evidence to prove a claim.• Uses counterclaims to disprove the other side’s claim.

Page 6: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is a claim?

• In an argument, the writer’s position on an issue or problem. •When used in this sense, there may

be more than one claim within a work.

Page 7: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is a counterclaim?

• A claim made to disprove the other side’s point of view

Page 8: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What techniques are used in Argumentative Writing?

•Uses four writing techniques• Logical Appeal (logos)• Ethical Appeal (ethos)• Emotional Appeal (pathos)• Cultural/Social Appeal (mythos)

Page 9: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is logical appeal (logos)?• The use of reasonable, valid, strong, clear claims

and cited evidence to convince the reader.

Page 10: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is ethical appeal (ethos)?

• The writer uses evidence that is fair, open-minded and honest to appear knowledgeable.

Page 11: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is emotional appeal (pathos)?• When the writer uses emotions to connect with

the reader.

Page 12: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

What is social/cultural appeal (mythos)?• The writer makes clear references that

everyone is familiar with to evoke the feelings of kinship and shared values.

Page 13: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.
Page 14: Argumentative and Persuasive Writing. What is Persuasive Writing? Writing used to: change the reader’s point of view request an action by the reader ask.

Post-It Note SummaryArgumentative starts with a ____1______ that I believe. I will use reasonable, valid _____2_____ to prove my claim. I will use _____3________ to prove the other side’s point of view wrong. I can use four types of appeal to prove my point. They are: ___4___, ____5___, _____6___, and ___7____.