Part 1 Group Case Study

SCHOOL OF PLANNING AND ARCHITECTURE

VIJAYAWADA

BACHELOR OF ARCHITECUTRE IIIYEAR

SESSION 2011-2012

CASE STUDYENTERTAINMENT CENTER

(SHOPPING MALL)

SUBODH BARLADEEPAK DAS

SAATVIKA DINESHBARUN KUMAR

PRESENTED BY

NAKUL KUMAR NAYAN

KULDEEPSATWIKA TADURI

ANUJ TYAGI

ARCHITECURAL

DESIGN

Express avenue

Location Chennai, Tamil Nadu, India

Coordinates 13.0613° 80.2611°ECoordinates: 13.0613°N

No. of stores and services 210

Total retail floor area 900,000 square feet (84,000 m2)

Total area – 11 acreArchitect -  Mohit Gujral.Ground coverage- 3.57 acrepromoted by Express Infrastructurea subsidiary of The Indian Express Group

About EA• BOUND BY WHITES ROAD, WOODS ROAD, AND PATULLOS ROAD•  INAUGURATED ON MAY 26, 2010.• HOME TO THE LARGEST GAMING ARCADE IN SOUTH INDIA.• EXPRESS AVENUE HOSTS A MIXTURE OF SHOPPING, BUSINESS, AND

LEISURE• 200 SHOPS, AN EIGHT-SCREEN MULTIPLEX CINEMA, 1300 SEAT

FOOD COURT AND CAR PARKING FOR MORE THAN 1800 CARS • ENTERTAINMENT PORTION OF THE MALL IS 70,000 SQUARE FEET

(6,500 M2)•  HOSTS ONE OF THE FINEST TOY STORES IN THE WORLD - HAMLEYS• THE BUSINESS CHAMBER IS THE FIRST SUCH MARKETING SPACE TO

BE BUILT INSIDE A MALL IN INDIA. THE AREA OF THIS ZONE IS OVER 200,000 SQ FT (19,000 M2) OF OFFICE SPACE AT PRICES INTENDED TO COMPETE WITH SPECIAL ECONOMIC ZONES AND IT PARKS ELSEWHERE IN THE CITY.

location• Merits• Bound by Whites Road,

Woods Road, and Patullos Road,major highway

• In the village of roypettah• Centrally placed in

chennai• Within the rich of 30 min

travel from central, egmore

• Within the general industrial zone

site

• located within the general industries area.• Location easily accessible to major highway

Whites Road, Woods Road, and Patullos Road.• Adequate present and future capacity of

adjacent highways for through traffic plus that to be generated by the center .

• Site shape- almost trapezoidal• Adequate size and suitable shape to permit

proper planning of the merchandising area

Entry and exit

Space segration

Physical barrier(walls)

Level difference

Traffic segration

zoning

HOTELG+9

MALLG+3

BUSINESSCHAMBERG+9

SURFACE PARKING

.

1 . STRUCTURESa . For retail purposes (retail areas)b . For service purposes (heating and air-conditioning plants, electric substations, maintenance shops, truck roads, loading docks, and equipment storage)c . For other commercial uses (offices and recreational facilities)d. For public use such as civic and social facilities (community center, auditorium, exhibition space, and children's play areas)- no such kind of space alloted there2 . CAR STORAGE AREASa . Surface parking lotsb . Basement garages3 . PEDESTRIAN AREASa. No covered access from approach road to mall b . Covered pedestrian areas, such as public corridors and covered malls or courts4 . AUTOMOBILE MOVEMENT AREAS- Distribution road system on site provision is made to separate 4 wheeler, 2 wheeler , pedestrian movement.5 . PUBLIC TRANSPORTATION AREAS- Bus roads, bus terminals, and taxi stands6 . BUFFER AREAS- Landscaped area used for separating car storage areas or service areas from the mall area only. boundary wall used for separating highways & surrounding no landscape is used for separating parking areas from one another or parking areas from service areas

7 . RESERVE AREAS- nearby land is of express infrastructure . So they will be able to develop the mall according to future needs.

SPACE ALLOTMENT

Parking• Electronic Parking System (EPS) & Manual Parking

Checks3 level basement for parking and servicesAdequate surface parkingOver 2000 car parks and ample 2 wheeler parkingValet parking facility

ParkingTYPES • BASEMENT- B1- only cars B2- bikes &cars B3- cars total of 1500 car parking• Surface parkingANALYSIS• OVERALL RETAIL AREA-900,000 sq ft• According to standard- 10.0 car spaces per 1,000 square feet of

net retail area • Required nos- 9000 4 wheelers• Capacity- 1500 cars • Angular as well as perpendicular parking

Parking• According to standard- minimum of 192 square feet and a

maximum of 307 square feet per car• Area given for parking-500,000sq ft or 250sq ft per car• Valet services at all parking levels• Have connectivity to mall at each parking level• No proper consideration given on design only sign edges and

marks were used for guidance• According to Victor Gruen, architect and designer of shopping

centers-an exit or entrance with continuous flow can handle up to 750 cars per hour.

• 3 ent/exit for 4 wheeler -Capacity of mall -750*3 =2250 cars per hour.

• 1 ent/exit for 2 wheeler- Capacity of mall -750*1 =750 bikes per hour.

landscaping

Water bodies

pergolas

Landscaping near buildingAs a buffer space between parkingAnd building Also as a resting place

SculptureAlso as a barrier betweenEntrance and resturants

Landscaping of service pitEnhance the beauty of that area

Segrating the spacesEnhancing the beauty Of building Resting place

Sculpture makes theEntrance attractive

Enhance the environmentOf food courtBarrier between highway

And site

Solids and voidsOpenings ,cantileverprojection

Primitive geometric formsCylinder &cuboid

Plain façade with rectangular niches and recess for advertisement

lattice

Opaque, transparent spacesElliptical ,parabolic forms

FORMS

AT THE ENTRANCE TRANSFORMATION TAKES PLACE FROM THE PORCH TO A BIGGER ATRIUM.

CHRISTMAS WONDERLAND DECORATION AT THE MAIN ATRIUM.

Express Avenue

SEATING ARRANGEMENT FOR PEOPLE.

CROWD COLLECTED FOR THE RIDE.

ARTIFICIAL LANDSCAPING

FOOD COURT DUE TO LESS SITTING PLACE AT FOOD COURT, PEOPLE, USE AVAILABLE SPACES.

SITTING ARANGEMENT

Internal planningSTAIR CASE

LIFTS

ESCELATORREST ROOMS

Ground Floor

First Floor Second Floor

Basement

Basement• Access• Anticz Jewelry• Arun Unlimited• Balecha Cell Zone• BATA• Bharat Matrimony• Big Bazaar• Citi Bank ATM• Crocodile• Dcb Bank ATM• Derby• Essa• Momentz• Forex Exchange• Fruit Shop• Gangotree• Gloshop• Impulse• Kwality Swirls• Mrsk• Mtg• Big bazaar

Ground Floor• Aldo, Aldo Accessories & Inglot• Alcott• Base Camp• Benetton• Body Shop• Boggi• Bulchee• Burberry• Charles & Keith• Café Pascucci• Calonge• Calvin Klein• Chemistry• Da Milano• Diesel• Diesel• Editions• Emo• Espirit• Fcuk• Forevernew• Gloria Jeans• Guru• Hamleys• Hidesign• Indian Bank• Jus Booster Juice• Levis Rivet• Lifestyle• Longines

• Smith & Canali)• M.a.c• Marks & Spencer• Nawaabs The Royal Kitchen Of

Lucknow• Omega• Ovs• Parcos• Pavers England / Staccato• Paul & Shark• Rado• Raymond Veil• Rosental, Lladro, Dior, Mount Blanc,

Lvmh, Richemo• Sun Glass Hut• Swarovski• Swatch & Tissot• The Natures Co• Tie Bar• Timberland• Triumph International• Uniglobe Travel• Vero Moda, Jack & Jones, Only &

Pieces• Westside

Anchor storeBig BazaarMarks And SpencorOdessy

First floor• Accessorize• Allen Solly• Arrow• Basics Life• Bombay High• Blackberry• Bwitch• Club America (IZod, Gant,

US Polo, Arrow Sports)• Café Coffee Day• Celio• Daniel Hetcher• Evolv• Eye Wear• Fab India• Florsheim• Flying Machine• Giovani• Gkb• Hamleys• Holii• Hush Puppies• Indian Terrain• Infinity• Ishvarya• Joss• Just In Vogue• Kalista• Kobler• Lee

• Levis Strauss• Lifestyle• Louis Philippe• Lush• Manyavar• Marks & Spencer• Maroma• Metro Shoes• Ood Life• Pee Ka Boo Patterns• Pepe Jeans• Peter England• Provogue• Puma• Regal• Reid & Taylor• Rocia• Solas• Sting• Titan• Tommy Hilfiger• Toni & Guy• Utharika• Van Heusen & Vdot• Westside• Wrangler• Zimsons Fbo

Second floor• Acer• Adidas• All• And• Barbie• Begum• Biba• Bsa Store• Casio• Citizen• Converse• Crocs• Giny & Jony• Global Desi• Health & Glow• Hp World• Indigo Nation & Jealous• Jashn• Kalanikethan Grandeur• Kalmane Coffee• Kenko Spa• Kiwi Kiss• Kushals• Laptop Plus

• Levis Signature• Lifestyle• Max Lifestyle• Moksha• Mother Care• Mustard• Nike• Nokia Priority Dealer• Odyssey• Oshkosh Bogosh &

Carter• Planet Sports• Reebok• Ryasetta• Samsonite• Samsung• Scullers• Soch• Sportsxs• Stanza• Suxus• Threads• Trendz Shoes• Venfield• Vetel Jeans• Vip

Third Floor Fourt court

ELECTRONICS, PERSONAL SERVICES, DEPARTMENTAL STORES, APPAREL, CAFÉ’

WATCHES, FOOTWEAR, EYEWEAR, TRAVEL GEAR, ACCESSORIES, STATIONERY, KIDS STORE, ELECTRONICS, PERSONAL SERVICES,

DEPARTMENTAL STORES, APPAREL, CAFÉ’,

APPERAL, ACCESSORIES, DEPARTMENTAL STORE, FOOTWEAR, EYEWEAR, WACTHES, HOME FURNISHING, BOOK STORE, PHARMACY

ELECTRONICS, SPORTSWEAR, APPAREL, DEPARTMENTAL STORE, KIDS & INFANT STORE, TRAVEL GEAR

FOOD COURT, GAME ZONE, MULTIPLEX

BASEMENT

GROUND FLOOR

SECONDFLOOR

THIRD FLOOR

FIRST FLOOR

EXHAUST FAN PROVIDES THE VENTILATION IN PARKING

EXHAUST FANS IN BASEMENT AC AIR CHANGER UNIT

DUCT TO BASEMENT FOR DAYLIGHT

EXPRESS AVENUE MALL

Ventilation - the entire mall is divided into 3 partsThree of them have an atrium each, in the centre. And the shops are placed around each atrium space. The whole mall is centrally air conditioned With duct system. The fire fighting equipments ( sprinklers, fire alarm) are fixed on the ceiling .The building has double basement. The washrooms aren't properly ventilated. The first basement is used for retail shop as well as parking. The second basement is for parking. There was no ventilation in the second basement. The HVACs system control room of the building is situated at the second basement. The parking is well equipped with fire fighting systems .

VENTILATOR DUCTS IN THE ATRIUM SPACE SKYLIGHTS ARE THE

MAIN SOURCE OF DAYLIGHTING

FIRE EXIT ACTS AS SOURCE OF INDIRECT DAYLIGHTING FOR PARKING

ROOF SLAB

SHOWROOM GLASS WALL

AC DUCTLIGHT

CORRIDOR

LIGHTING INSIDE THE MALLATRIUM SPACES :Naturally lighting (skylight).Huge spot lights.Mostly lit by the ceiling spot lights and surrounding shops.

BOUTIQUES : Bright lighting – makes the shop look bigger in size. Generates an inviting feeling .Mostly blue colored spot lights are used.

RESTAURANTS ::Comparatively dim lighting.Spaces inside are brighter compared to the seating area.Creates a private and cozy ambience.

CAFÉ :Dimly lit with yellowish light.Warm and friendly ambience.

• WASHROOMS :• Perfectly lit.• Spot lights used in front of the mirrors.

• JEWELLERY :• Focused tiny lightings on the ornaments.• Lighting inside is dull with special lightings for

each ornament.

• MULTIPLEX & LOUNGE CAFÉ :• Dimly lit using a range of yellow- red lights.• Darker shades including green is used.

• GAMIN ZONE :• Dramatized lighting.• More of colorful lights.• The kids section : More of bright, colorful lights

and use of natural lighting.

• PARKING :• Very well lit.• Normal tube lights.• The exits and entrances were given importance.

• MATERIALS…..

• FLOORING :• MALL SPACES : MARBLE• When polished, gives a shiny appearance.• Bad conductor of heat. Hence reduces the

temperature to an extent.

• MULTIPLEX : VINYL FLOORING

• Design flexibility: Can be custom cut.• Sheet flooring and tiles

available in different styles and colors .

• Resilience : Reduces noise• Provides comfort under

foot• STAIRS : GLASS WITH STEEL FRAMES• (Railings) : View : Great job at preserving the

view.

• Maintenance : With proper care glass can last a life time.

• ATRIUM SPACES : TRANSLUSCENT FIBRE GLASS• Durability• Resistance to weathering• Design flexibility

Why is yellow lighting followed in restaurants , multiplexes and lounge spaces?

AMBIENCEPRIVACYBEAUTIFY

What is CRI?

Quantitative measure of the ability of a light source to reproduce the colors of various objects faithfully in comparison with an ideal or natural source of light. Light sources with high CRI are desirable in color-critical applications such as photography and cinematography. In restaurants and lounge places, low CRI is desired. It makes the place look more cozy, adds to the ambience by dramatizing the lighting effects. It also provides privacy which is desired in lounge places. Even in restaurants, use of low CRI makes the food look fresh and interesting.

LED benefits:

• Long life : lighting life 100000 hours• Reliability: superb reliability of conventional lamps• Maintenance operation • Energy efficient • New lighting possibilities • Less heat

Display lighting design :

•Lighting for commercial merchandising •Lighting for store windows and in- store displays•Track lighting used in general window and in-store display : different fixture types are available that are simply clipped to the track and thus creates dramatic and rapid changes

Fire fighting devices , ventilator ducts ,

lights on the ceiling

FIRE FIGHTING

EXPRESS AVENUE MALL BASEMENT

• No natural ventilation for the basements are provided

• AHU units are installed in the 3rd basement only

• Fire fighting lines/pipes are running all over the basements

• Fire extinguishers are installed all over the basements( staircases , walls, columns and lift ducts)

• For different kinds of fire different fire extinguishers are installed

• Fire fighting alarms and sprinklers are installed at regular intervals

• Emergency switches are provided at regular intervals

FIRE FIGHTING

EXPRESS AVENUE MALL FLOORS

• Fire and smoke detectors are installed

• Fire alarms and water sprinklers are installed on the cielings

• Fire extinguishers are installed at staurs and lift lobby as well certain places

• For different kinds of fire different fire extinguishers are installed

• Emergency switches are provided at regular intervals

• Fire fighting lines are going through the ceiling, somewhere exposed and most of them are covered with false cielings

Fire hydrants Fire hydrants are installed at staircase lobbies with sufficient hose length to reach all areas.Sprinkler system for fire extiguishing has also been installed with outlets with opening through false ceiling.

MERITS DEMERITSWell planning of natural and artificial lighting.

During servicing hours, there was chaos near the main escalator connecting the GF and the basement.

Careful planning of vehicular traffic.

Proper seating arrangement.

Open cafeterias for people.

Good artificial landscaping.

Availability of a wide range of items on the same level.

The many atriums provided a lot of natural lighting.

Lots of staircases , escalators and lifts.

Location of the multiplex and food court on the same level makes it easy for the people to access.

E

A