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Paper and the Environment A presentation for Mailer’s Technical Advisory Committee (MTAC) May 6, 2004
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Paper and the Environment A presentation for Mailer’s Technical Advisory Committee (MTAC)

Feb 04, 2016

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Paper and the Environment A presentation for Mailer’s Technical Advisory Committee (MTAC) May 6, 2004. Overview. Environmental Issues and Campaigns AF&PA Approach and Resources. Environmental Issues and Campaigns. Campaigner Issues. Recycling Waste stream/landfill reduction Old growth - PowerPoint PPT Presentation
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Page 1: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Paper and the Environment

A presentation for Mailer’s Technical Advisory Committee (MTAC)

May 6, 2004

Page 2: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Overview

Environmental Issues and Campaigns

AF&PA Approach and Resources

Page 3: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Environmental Issues and Campaigns

Page 4: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Campaigner Issues

Recycling Waste stream/landfill reduction Old growth Chain-of-custody Clean production Alternative fibers

Page 5: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

The Paper Campaign

Page 6: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Catalog Campaign

Page 7: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Cumberland Plateau

Page 8: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

The Paper Working Group

Hewlett-Packard Kinko’s Mail-Well McDonald Nike

Norm Thompson Staples Starbucks Coffee Time Toyota Motor Sales

Page 9: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

AF&PA Approach and Resources

Page 10: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

AF&PA Approach

Recycling Program Printing-Writing/EPP

Program PIAC Program

Page 11: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Recycling Program

55% paper recovery goal Video Partnerships Research Recycling program toolkits Brochures/printed materials Annual statistics Articles/speaking opportunities Tradeshows

Page 12: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Printing-Writing/EPP Program

Paper Brochure Tested messages Q&A Customer/consumer research Model procurement policy Articles/speaking opportunities

Page 13: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

PIAC Program

PIAC Environmental Taskforce Environmental toolkit Articles/speaking opportunities On-product recycling logo

Page 14: Paper and the Environment A presentation for  Mailer’s Technical Advisory Committee (MTAC)

Contact Information

Robin BakerDirector, CommunicationsAmerican Forest & Paper AssociationPH: 202-463-5185Email: [email protected]: www.afandpa.org