Good ol’ boys club Commissioned Sales Force (churn & burn approach) Quantity - butts in seats Be all things to all people THEN… (Back In The Day!)
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Our Chamber members are the region’s Our Chamber members are the region’s proactive coreproactive core
• Good ol’ boys club• Commissioned Sales Force (churn &
burn approach) • Quantity - butts in seats• Be all things to all people
THEN…(Back In The Day!)
•Quality•Bold/Progressive•Community/Leadership/Business Brand•Relationship Building•Securing the “right” members – no sales force•Diverse members –motivated differently