AN ORGANIZATIONAL STUDY ON, ATLAS EXPORT ENTERPRISES, KARUR
Submitted By,K.PRASANNARegister Number: 710012631063Submitted
To,Dr.PREMAPRIYAIn partial fulfillment for the award of the
degreeMASTER OF BUSINESS ADMINISTATION Anna University
Chennai,Regional Centre, Coimbatore,Jothipuram (po),Coimbatore
641047.
Serial No:ContentPage No:
1Acknowledgement
2Introduction Of The Organizational Study
Concept Of Study
Principles & Importance Of Study
Objective & Scope Of Study
Methodology
3SWOT Analysis
4Introduction Of The Company
History Of Company
History Of Indian Textile Industry
Country-wise Analysis
Market Size
Infrastructure
Management & Team
Certification & Strength
5Company Profile
Vision, Mission, and Values
Organizational Structure
Department-wise Objectives
6Types Of Departments
Human Resources Department
Purchase Department
Production Department
Serial NoContent
Page No:
Admin & Operation Department
Finance Department
Marketing Department
Quality Control Department
Stores Department
7Human Resources Department
Objectives Of HR Department
Roles & Responsibilities
8Purchase Department & Yarn Purchase
9 Production Department
Yarn Purchase, Dyeing, Bleaching, Finishing
10Operation Department
Duties & Responsibilities
11Finance & Accounts Department
Roles & Responsibilities Of
Function Of Finance Department
12Marketing Department
Process
Role Of Marketing Manager
13Quality Control Department
14Packing & Warehousing Department
15Conclusion
16Bibliography
ACKNOWLEDGEMENT:
First and foremost, I thank the Lord Almighty for his perpetual
showers of blessings, which led to the successful completion of my
project. I take this opportunity to express my deep sense of
gratitude to all those who have helped me throughout this
organizational study. It gives me immense pleasure to acknowledge
all those who have rendered encouragement and support for the
successful completion of this work.
I would like to convey my sincere thanks for giving me proper
directions and suggestions and make use of this opportunity to
express my heartfelt gratitude to Mr. G.SRI PRASATH, (HR manager,
ATLAS EXPORT ENTERPRISES) for providing me all the faculties for
making my project a successful one. I express my deep sense of
gratitude to Dr. PREMAPRIYA the faculty of ANNA UNIVERSITY
COIMBATORE for encouraging and inspiring me for developing the
project.
Our project work involved many people at different stages. We
would like to thank all those who have directly or indirectly
contributed to the success of our project. We also take this
opportunity to express profound gratitude to our parents, family
members and several people who have contributed for the successful
completion of the project. It is our duty and pleasure to
acknowledge them.
INTRODUCTION OF ORGANIZATIONAL STUDY
INTRODUCTION OF THE STUDY Organizational Functioning is an
important factor for any Organization to achieve the desired goals
and Objectives. This requires Co-ordination at all levels to smooth
functioning. This report aims to understand the Function ofATLAS
EXPORT ENTERPRISES relation to different departments. As a part of
two year MBA program at the end of 1st semester, we had to carry on
a project in an organization in order to understand the
organization structure and their functions. This was a great
opportunity to get the first hand information and understand the
functioning of the various departments. I did my Organization Study
at ATLAS EXPORT ENTERPRISES. It was a great learning experience as
it is quite necessary for all the management students. The main
purpose ofdoing the organization study was to study the various
departments of the organization and understand their basic
functions, their purpose, achievements, competitors and the mission
and vision of the company and their progress towards that. All
general information we get in course is all book knowledge, on
which we entirely cannot depend. It is very important to observe
the actual working of an organization and the overall structure of
an organization. The actualprofessionalism can be studied only
through experience.CONCEPT OF ORGANIZATION: Organization is the
process of Identifying and grouping the work to be performed
Defining and delegating responsibility and authority Establishing
the relationship for the purpose of enabling people to work
efficiency together in accomplishing objectives.
PRINCIPLES OF ORGANIZATION: Principle means the theoretical
basis on which something is built up. The theoreticalbasis is
formulated from fundamental truth. Some of the important principles
to be followed fordeveloping round and efficient organizations are:
Principle of unity of objective. Principle of specification.
Principle of co-ordination. Principle of unity of command.
Principle of span of control. Principle of exception. Principle of
flexibility. Principle of simplicity. Principle of communication.
Principle of efficiency.
REQUSITIES OF A GOOD ORGANISATION: The objective are to be
clear, candid and well defined and the organization must have a
capacity to achieve it. All activities therein must be implemented
easily and effectively. All activities therein must be properly
coordinated. Organization must be complete; it should include all
essential activities. The communication system within the
organization must be effective. The span of control at all level
must be reasonable. There should be provisions for future
expansion, whenever needed. All activities and functions should
follow defined procedures. The organization must be such that it
promotes the morality of employees. There should be a proper
diversion of authority and responsibility.
IMPORTANCE OF AN ORGANIZATION:Significance of the organization
in any institution may be discussed as below: It ensures optimum
use of human resources. It establishes persons with different
interests skills, knowledge and viewpoints. It stimulates
creativity. A sound and well-conceived organization structure is
the source of creative thinking and initiation of new ideas. Use
ofimproved technology good organization provides for optimum use
oftechnological improvements. Co-ordination in the enterprise in a
good organization, the different departments perform their
functions in a closely related manner. Executive development the
pattern of an organization structure has strong influence on the
development of executives. It ensures cooperation among workers. A
good organization promotes mutual goodwill and cooperation among
workers also.OBJECTIVES OF THE STUDY:The objectives of the
organizational studies are To gain practical knowledge about the
organizations structure and management functions. To study the
manufacturing functions of various process and departments. To know
how to deal with customers and how to accept job works. To produce
and maintain good quality of the yarn. To provide safety and well
good facilities to the employees. To maintain good relationship
with workers and management. The products are reached to the
customer in correct time and correct place.
SCOPE OF ORGANISATIONAL STUDY:
The study focus on the overall structure of the organization. In
this study, the researcheranalyzed the overall functioning of the
firm and also the financial performance of the enterprise. The
researcher made a moderate attempt to have the SWOT analysis of the
study.
METHODOLOGY OF ORGANISATIONAL STUDY
PRIMARY DATA - Primary data were collected from discussions with
the Managerial head of the various departments. SECONDARY DATA -
Secondary data were obtained from the annual report, from the
website and other concerned books.
LIMITATIONS OF ORGANISATIONAL STUDY Difficulty in meeting with
all the Top level Officials. Certain areas are restricted, so a
detailed study is not possible. Time allotted for the study is
insufficient.
STRENGTHWEAKNESS OPPORTUNITIES THREATSANALYSIS
Strengths: Indian Textile Industry is an Independent &
Self-Reliant industry. Abundant Raw Material availability that
helps industry to control costs and reduces the lead-time across
the operation. Availability of Low Cost and Skilled Manpower
provides competitive advantage to industry. Availability of large
varieties of cotton fiber and has a fast growing synthetic fiber
industry. India has great advantage in Spinning Sector and has a
presence in all process of operation and value chainWeaknesses:
Indian Textile Industry is highly Fragmented Industry. Industry is
highly dependent on Cotton. Lower Productivity in various segments.
There is Declining in Mill Segment. Lack of Technological
Development that affect the productivity and other activities in
whole value chain. Infrastructural Bottlenecks and Efficiency such
as, Transaction Time at Ports and transportation Time. Unfavorable
labor Laws. Lack of Trade Membership, which restrict to tap other
potential market.Opportunities: Growth rate of Domestic Textile
Industry is 6-8% per annum. Large, Potential Domestic and
International Market. Product development and Diversification to
cater global needs. Elimination of Quota Restriction leads to
greater Market Development. Market is gradually shifting towards
Branded Readymade Garment. Increased Disposable Income and
Purchasing Power of Indian Customer opens New Market Development.
Emerging Retail Industry and Malls provide huge opportunities for
the Apparel, Handicraft and other segments of the industry. Greater
Investment and FDI opportunities are available.
Threats: Competition in post-2005 is not just in exports, but is
also likely within the country due to cheaper imports of goods of
higher quality at lower costs. Standards such as SA-8000 or WARP
have resulted in increased pressure on companies for improvement of
their working practices. Alternative competitive advantages would
continue to be a barrier.
ATLAS EXPORT ENTERPRISES
ATLAS EXPORT ENTERPRISES
ATLAS CHAMBERS29-J, PUGALUR ROAD,KARUR-639 001.TAMIL NADU,
INDIA.TEL: 91 4324 274303/ 274404MOBILE: 91 98946 30406FAX: 91 4324
231606/ [email protected]
HISTORY
HISTORY OF ATLAS EXPORTS
Atlas Export Enterprises was established in the year 1978 in the
South Indian town, Karur and it is one of the first 20 companies
emerged for home textile products in this part of South India.
Atlas products are known for their innovative designs, which are a
unique blend of traditional and modern trends and our products are
made out of finest cotton and also hand woven to perfection in
profusion of delightful colors and designs.Atlas, over the years,
has been a quintessence of the demanding virtues of the
international market by its commitment for Absolute quality in
every transaction, time-bound delivery, irrespective of the
volumes, Lasting Impressions in terms of work ethics, Affordable
yet competitive pricing & Stunning display of world-class
designs.
HISTORY OF INDIAN TEXTILE INDUSTRY
The history of textiles in India dates back to nearly five
thousand years to the days of the Harappa civilization. Evidences
that India has been trading silk in return for spices from the 2nd
century have been found. This shows that textiles are an industry
which has existed for centuries in our country. Recently there has
been a sizeable increase in the demand for Indian textiles in the
market. India is fast emerging as a competitor to China in textile
exports. The Government of India has also realized this fact and
lowered the customs duty and reduced the restrictions on the
imported textile machinery. The intention of the governments move
is to enable the Indian producers to compete in the world market
with high quality products. The results of the governments move can
be visible as Indian companies like Arvind Mills, Mafatlal, Grasim;
Reliance Industries have become prominent players in the world. The
Indian textile industry is the second largest in the world-second
only to China. The other competing countries are Korea and Taiwan.
Indian Textile constitutes 35% of the total exports of our
country.
The history of apparel and textiles in India dates back to the
use of mordant dyes and printing blocks around 3000 BC. The
foundations of the India's textile trade with other countries
started as early as the second century BC. A hoard of block printed
and resist dyed fabrics, primarily of Gujarati origin, discovered
in the tombs of Foster, Egypt, are the proof of large scale Indian
export of cotton textiles to the Egypt in medieval periods. During
the 13th century, Indian silk was used as barter for spices from
the western countries. Towards the end of the 17th century, the
British East India Company had begun exports of Indian silks and
several other cotton fabrics to other economies. These included the
famous fine Muslin cloth of Bengal, Orissa and Bihar. Painted and
printed cottons or chintz was widely practiced between India, Java,
China and the Philippines, long before the arrival of the
Europeans. India Textile Industry is one of the largest textile
industries in the world. Today, Indian economy is largely dependent
on textile manufacturing and exports
INDIAN TEXTILE AND CLOTHING INDUSTRY Indias textiles and
clothing industry is one of the mainstays of the nationalEconomy.
It is also one of the largest contributing sectors of Indias
exports worldwide. TheReport of the Working Group constituted by
the Planning Commission on boosting IndiasManufacturing exports
during 12th Five Year Plan (2012-17), envisages Indias exports
ofTextiles and Clothing at USD 64.41 billion by the end of March,
2017. The textiles industryAccounts for 14% of industrial
production, which is 4% of GDP; employs 45 million peopleAnd
accounts for nearly 11% share of the countrys total exports
basket.
MILESTONES:
Exports of textiles and clothing products from India have
increased steadily overthe last few years, particularly after 2004
when textiles exports quota stood Discontinued.
Indias Textiles & Clothing (T&C) exports registered a
robust growth of 25% in2005-06, recording a growth of US$ 3.5
billion over 2004-05 in value terms thereby reaching a level of US$
17.52 billion and the growth continued in 2006-07 with T&C
exports of US$19.15 billion recording a increase of 9.28% over the
previous year and reached USD 22.15 billion in 2007-08 denoting an
increase of 15.7% but declined by over 5% in 2008-09. Exports of
Textiles & Clothing grew from USD 21.22 billion in 2008-09 to
USD 22.41 billion in 2009-10 and has touched USD 27.47 billion in
2010-11. In the financial year 2011-12(P), exports of textiles and
clothing, has grown by 20.05% over the financial year 2010-11 to
touch USD 33.31 billion. Textiles exports in the period 2012-13 are
witnessing a(-) 4.82 percent growth in dollar terms although there
is 8.10 percent growth in rupee terms.
The details of Indias textiles exports, principal commodity
item-wise during thelast three years and current financial year for
the period 2012-13 .
During the year 2012-13, Readymade Garments account for almost
39% of the total textiles exports. Apparel and cotton textiles
products together contribute nearly 74% of the total textiles
exports.
Indias textiles products, including handlooms and handicrafts,
are exported tomore than a hundred countries. However, the USA and
the EU, account for about two-thirds of Indias textiles exports.
The other major export destinations are China, U.A.E., Sri Lanka,
Saudi Arabia, Republic of Korea, Bangladesh, Turkey, Pakistan,
Brazil, Hong-Kong, Canada and Egypt etc.
Current Textiles & Clothing Exports Trend:(a) Trend during
the period 2011-12 (P).
In rupee terms, during 2011-12 (P) there has been a surge in
exports of Handloomproduct (68.51%), Coir & Coir Manufactures
(40.49%), Cotton Textiles (37.23%), Man-made textiles (25.99%), RMG
(24.80%), Wool & Woolen textile (20.97%) and Jute (4.72%).
In US$ terms the surge during 2011-12 (P) registered in Handloom
product (60.09%),Coir & Coir Manufactures (33.46%), Wool &
Woolen textile (14.93%), Man-made textiles (19.69%), RMG (18.56%),
Cotton Textiles (30.37%) and Jute (-0.52).
(b) Latest Trend during the period 2012-13 (P)
The total textile exports during 2012-13 (P) were valued at Rs
172494.71 crore asagainst Rs 159570.55 crore during the financial
year 2011-12, registering an increase of 8.10 percent in rupee
terms.
In US dollar terms, the same was valued at US$31705.53 million
(2012-13, P) asagainst US$33310.21 million during the corresponding
period of financial year 2011-12 registering a decline of 4.82
percent.
COUNTRY - WISE ANALYSISIndias textiles & clothing exports
vis--vis total world exports are given below:(In billion US$)
YEARTEXTILESCLOTHINGS
WorldExport
IndiasExportsIndias %ageshare in worldexportsWorldExport
IndiasExportsIndias %ageshare in worldexports
20041956.853.512586.622.57
20052037.853.902768.293.00
2006208.69.334.30311.4010.203.30
2007241.39.814.06347.069.932.86
2008253.410.454.12364.9111.503.15
2009211.19.124.32315.6211.453.62
201025112.875.13351113.13
2011293.515.015.13412.4514.363.48
Source: International trade statistics 2012, WTO Secretariat
The latest available data released by WTO Secretariat, the
values of top ten exporters of textiles & clothing in the world
in calendar year 2012 are given below:
Textiles (2011)Clothing (2011)
RankName of theCountryValue% ofworldshareRankName of
theCountryValue% ofworldshare
1CHINA9432.21CHINA15437.3
2EU-277726.12EU-2711628.2
3INDIA155.13HONG KONG, china25-
4USA144.74BANGLADESH204.8
5RP KOREA124.25INDIA143.5
6HONG KONG, china11-6TURKEY143.4
7TAIPAI.CHINESE113.87VIETNAM133.2
8TURKEY113.78INDONESIA82.0
9PAKISTAN93.19USA51.3
10JAPAN82.710MAXICO51.1
World Total294World Total412
Source: International trade statistics 2012, WTO Secretariat
MARKET SIZE The Indian textile industry is set for strong
growth, buoyed by both rising domestic consumption as well as
export demand. Abundant availability of raw materials such as
cotton, wool, silk and jute and skilled workforce has made India a
sourcing hub. The most significant change in the Indian textile
industry has been the advent of man-made fibers (MMF). India has
successfully placed its innovative range of MMF textiles in almost
all the countries across the globe. Man-made fiber production
recorded an increase of 2 % during the year 2012-13. Cotton yarn
production increased by about 15 per cent during March 2013 and by
about 14 per cent during the year 2012-13. Blended and 100 per cent
non-cotton yarn production increased by 10 per cent during March
2013 and production increased by 3 per cent during the year
2012-13. Cloth production by mill sector registered a growth of 19
per cent during the year 2012- 2013. Cloth production by handloom
and hosiery increased by 2 per cent and 14 per cent. The total
cloth production grew by 1 per cent during March 2013 and by 4 per
cent during the year 2012-2013.
INFRASTRUCTURE
INFRASTRUCTUREAtlas always assures on quality products and
timely delivery to its clients. To substantiate this, Atlas does
most of the processes in-house to save time and ensure
quality.Atlas has a total working area of 32,500 Sq. Meters. In
four locations in Karur. Each location is exclusively taking care
of certain processes.LOCATION - 1: ATLAS-MAINAtlas Chambers is the
Corporate Office of Atlas Export Enterprises, which is in the heart
of the Town with sufficient manpower and facilities.Fabric Section:
Fabric section have a huge space to store the fabrics received from
weaving and the same are checked thoroughly before sending them for
conversion into made-up items.Embroidery: Brings our ideas/designs
into beautiful products our in-house computer embroidery facility
enables to bring out our innovative designs on our products with
creativity and cost effective.
Sewing: Fabrics are converted into variety of made-ups with
utmost care using skilled workmen. We have able and experienced
team to guide and lead the sewing section to make the finished
goods exactly matching the requirement of our clients
MANAGEMENT & TEAM
MANAGEMENT & TEAMM. NACHIMUTHU, CHAIRMANHe entered into the
textile trade in the name of Atlas Fabrics in the year 1975 which
became Atlas Export Enterprises in the year 1978, which is today
one of the leading export houses in Karur. As a manufacturing
exporter of home textile products, by sheer hard work, over the
years he has successfully developed customers in various European
Countries, the United States, United Kingdom and Australia. Over a
period of three decades, his export business has grown multifold
and today it is a Star Export House.Since 2008, he is the President
of Karur Exporters Association and also, he is the Vice-Chairman of
HandloomExport Promotion Council (HEPC) and earlier for 9 years he
has been a member of the Executive Committee of HEPC and has
contributed immensely to the cause of handloom exports. He is the
founder Chairman of the Karur Textile Park, the Special Purpose
Vehicle formed to implement Integrated Textile Park of Home Textile
units with world class infrastructure.Karur Textile Park was formed
under the Scheme for Integrated Textile Parks (SITP) of the
Ministry of Textiles, Government of India. This Textile Park will
offer direct employment to about 5500 workers, besides generating
10000 indirect jobs.Karur Textile Park was formed under the Scheme
for Integrated Textile Parks (SITP) of the Ministry of Textiles,
Government of India. This Textile Park will offer direct employment
to about 5500 workers, besides generating 10000 indirect jobs. On
account of his active contribution towards the all-round
improvement of the Karur society with the above voluntary honorary
positions, M. Nachimuthu has become a well-known personality in
Karur and he could achieve this because of his hard work,
sincerity, time consciousness and honesty. According to him all he
has done is giving something back to the soil that made him what he
is today, something he believes is ones responsibility.
MANAGING DIRECTOR
N. SENTHILPRASATH, N. SenthilPrasath, son of M. Nachimuthu,
after completing his MBA in the UK, associates himself with his
father in the export business in Atlas Export Enterprises allowing
his father the comfort of pursuing his efforts to improving Karur
society and infrastructure. ATLAS TEAM
The major strength of Atlas is its core management team in all
the areas of its operations. Atlas believes in reinforcement of
individual knowledge, experience and capabilities in achieving the
ultimate goal of satisfying every customer with unique and
professional service.QUALITY POLICY
We endeavor to delight our esteemed customers by designing,
manufacturing and supplying Quality Home Furnishing Fabrics and
Made Ups conforming to customer requirements and adhering social
and Cleaner Production Practices.This is achieved by adopting
latest trends in the industry, using effective communication
methods, providing regular training to our workforce and continual
improvement in quality management systems.
CERTIFICATIONS & STRENGTHS
CERTIFICATIONS & STRENGTHS
Atlas factory complies with all labor laws relating to wages,
working hours, and health & safety standards and strictly
adheres to ethical business practices. We provide a clean and
healthy working environment conducive for our workers. We do not
engage any child labor or forced labor. Utmost importance is given
to respect the human values.Atlas voluntarily gets its facilities
certified for various - by maintaining all the required standards
in terms of infrastructure, employee welfare, social compliances,
environment consciousness, etc.ISO 9001 Quality Management System
-In order to provide quality products at right time.
SA8000 Social Accountability System Fair labor practice system
is followed in order to ensure the products manufactured by
adhering social compliance.
ISO 14001 Environment Management System Our company adheres
Environment regulation and thus contributes to save the
environment. OHSAS 18001 Occupational Health and Safety Assessment
Series Taking care of employees health and safety.Organic Cotton
(GSV & OE) Adhering social compliance and environmental
regulations.Oeko Tex 100 Meeting the customers Requirements for
this Standard Products.
COMPANY PROFILE
COMPANY PROFILE
NAME : ATLAS EXPORT ENTERPRISESADDRESS: Atlas chambers,
29J-Pugalur Road Karur- 639 001CONSTITUTION: Registered Partnership
FirmCONTACT PERSON: M.NACHIMUTHU N.SENTHILPRASATH NATURE OF
BUSINESS: Manufacture and export of Fabrics and Home Furnishing
TextilesEXPORTING COUNTRY : USA, EUROPE, JAPAN, AUSTRALIA, &
etc.STATUS: Government Recognized Export HousePRODUCTS: Fabrics and
Home Furnishing products Fabric, Table cloth, Table mats, Runners,
Napkins, Curtains, Bed Spreads, Duvet Covers, Pillow Covers,
Cushion covers, Chair pads, Kitchen Towels, Dish Cloths, Aprons,
Oven mitts, Pot holders, Throws, Shower Curtains etc.STITCHING: 80
imported modern sewing machines located in housePRODUCTIVITY
CAPACITY: Above 2 lakh meters of basic fabrics per month.ANNUAL
TURNOVER: Rs. 14.0 CroresMEMBERSHIP: TEXTILE COMMITTEE, SSI, HEPC,
AEPC, TEXPROCIL, AND EEPC. AWARDS FOR BEST EXPORT: Gold medal
winner for 1991 &1993 Silver medal winner for 1995-96 State
medal winner for 1992, 1994,1995,1996,1998 Prize Award winner for
1982-1984, 1985-1989
VISION AND MISSION AND VALUES
VISION:To be the world class quality retail solution provider to
all global retail giants in home furnishing segment with social and
environmental commitment.MISSION:Excel in quality, technology,
design innovation by synergizing best brains and value the social
and environmental concerns.
Anchoring Quality SystemTotally of customer satisfactionLoyal to
CustomersAppending Customer RelationshipSocial and Environmental
Responsible
Organization structure
ORGANIZATION STRUCTURE
Managing Director
General Manager
HR ManagerFinance Manager Dyeing ManagerProduction
ManagerMarketing Manager
EmployeesQuality controlAssistant Manager Assistant
ManagerAssistant Manager
SupervisorSupervisor Supervisor Supervisor
EmployeesHRD AssistEDP Development
PackingWeavingChecking
DEPARTMENTWISE OBJECTIVES
DEPARTMENT WISE OBJECTIVES
Marketing:To maintain on time delivery of performance.To achieve
customer satisfaction. To keep customer complaints to. Quality:To
improve success rate in final random inspection.Laboratory: To
improve volume of test.Purchase:To conduct suppliers meet.Dyeing:To
reduce re-dyeing.Weaving:To reduce oven fabric re-work.To reduce
oven fabric reduction.Stitching:To reduce re-work in
stitchingTraining:To provide minimum one day training to all
quality related employees.
Sampling:To achieve on time delivery performance.To improve
productivity.Communication:To provide speaker system.
Fabric process:To reduce re-work in fabric dyeing.To reduce
re-work in fabric printing.To reduce rejection in fabric
printing.To reduce re-work in fabric processing.
Trimming & Packing:To improve effectiveness.
Documentation:To improve timely dispatch of documents.To improve
timely realization of bills.To improve timely realization of dbk.To
obtain focus marketing incentive on time.Stores:To provide bin
cards to all material stacked in the stores.Administration:To
provide periodical pest control measures.Human resource:To recruit
effective candidatesElectrical maintenance:To ensure periodical
preventive maintenance.Embroidery: To reduce the embroidery
rejection.
TYPES OF DEPARTMENTS
VARIOUS DEPARTMENT
HUMAN RESOURSE DEPARTMENT PURCHASE DEPARTMENT PRODUCTION
DEPARTMENT ADMIN & OPERATION DEPARTMENT FINANCE & ACCOUNTS
DEPARTMENT MERCHANDISER DEPARTMENT QUALITY CONTROL DEPARTMENT
STORES DEPARTMENT STITCHING DEPARTMENT PACKING DEPARTMENT
HUMAN RESOURSE DEPARTMENT
HUMAN RESOURSE DEPARTMENTOBJECTIVE:The companys HR objective is
to achieve companys growth through developing a highly motivated
and committed work force. There are 250 employees of which 25 are
staff and the rest workmen. In addition, we employ workmen on
temporary basis as and when required.ROLES AND RESPONSIBILITIES OF
HR:The world around us is changing and the HR Roles and
Responsibilities have to change as well. In the past, the HRM was
responsible for developing the processes, which assure the top
quality delivered to the organization. The demand from the
organization changes. The organization does not expect the HRM
Function to react to its requests; it expects HRM Function to
proactively propose new solutions, new procedures and new policies
to keep the competitive advantage on the market. The HR Roles and
Responsibilities needs to react to this basic request by the
organization to keep the level of the satisfaction. Unfortunately,
when you browse the Internet to find information about the HR Roles
and Responsibilities, you usually find the tables describing the
split of roles and responsibilities between HRM function and the
internal clients.
Now a day, the HRM has to deliver even more. The HR Roles and
Responsibilities have to take the high level recognition of the
organization and they need to be adjusted to make a full fit. The
HR Roles have to be adjusted to: Keep HRM Function focused on
tracking and implementing new trends in the industry Keep HRM
Function focused on helping the line management to implement
improvements Keep HRM Function focused on operational excellence
Keep HRM Function responsible for developing the Human Capital
potential in the organization.The HR Responsibilities have to be
adjusted to: Demonstrate the Line Management the will to keep the
responsibility for the Human Capital costs Keep the competitive
advantage on the market (and not just the job market) Demonstrate
the will to drive the main HR Processes to keep the organization in
the excellent health Keep HRM Function supporting the Business
Strategy to reach the business initiatives Keep HRM responsible for
the tasks resulting from the Business StrategyThe new definition of
the HR Roles and Responsibilities is important for the success of
Human Resources in the modern organization, but many HRM Function
fail to implement good ideas. For the support, you can download the
following presentation on HR Roles and Responsibilities. MANPOWER
PLANING: Right man for the right job at the right time.
Identification/ foresee manpower and skills requirement Selection
&supply of manpowerRECRUITMENT AND SELECTION: Application.
Paper advertisement &campus interview. Through relations and
friends.TRAINING CONSISTS OF: Growth, Philosophy, Company history
Products, Processes, Operations & Units Organizational policies
& procedures Welfare measures and facilities available Work
methods Safety and Discipline, Fire fighting.PERFORMANCE APPRAISAL:
At all level Executives, staffs, workers, trainers Periodical
appraisal Head of Department appraisal.BONUS: A minimum of 8.33%
and maximum of 20% is provided promotion. Based on the
organizational needs. Based on skill requirement Based on
manpowerSALARY AND WAGES:The workers receive their wages 7th if
every month when the staffs receive theirs.WELFARE SCHEMES: Group
insurance scheme Super annulations scheme Death relief fund
Courtesy transportLEAVE POLICY:Those who are worked 6 days in a
week, they are eligible to get one day leave in the week.MEDICAL
FACILITY:Medical facilities are given to the workers in the
factory. If they meet with an accident in the factory. They will be
provided the medical facilities.OTHER BENEFITS AVAILABLE IN THE
ORGANIZATION: Tea Cool water First Aid appliances Proper
ventilation and lighting Allowances for workers Canteen Rest room
and lunch room Hostel (fully for Dyeing workers) Bonus Provident
funds Employees state insurance Transport facilities Phone
facilities
TIME OFFICE:The time office plays an important role for fixation
for wages and salary for workers, who are working in the unit.
PURCHASE DEPARTMENT
PURCHASE DEPARTMENT:
Yarn is the main raw material of the company .it purchases its
raw material from the local areas and other districts. Like
tirupure, erode, and Coimbatore etc. the purchased raw yarn are
brought into the company by Lorries, trucks and heavy containers.
The securing person to be cross checked by stored inward register.
The yarn is weighted & stored in raw material godown. The total
weight is entered in Weighted list register which is maintained
store keeper Material purchased through purchase order.
The Yarn has been classified into 5 types. They are: Fiber 2s
Count 6s Count 10s Count 20s Count
Using fiber we can produce yellow cloth, and 2s count we produce
Handloom products,6s count to produce Power loom products and then
used in weeping and warping, 10s count we produce Kitchen clothes
i.e., Checked cloth, Glass cloth using only power loom. 20s count
is used only for warping.
PRODUCTION DEPARTMENT
PRODUCTION DEPARTMENTPURCHASE YARN:Yarn is the main raw material
of the company .it purchases its raw material from the local areas
and other districts. Like tirupur, erode, and Coimbatore etc. the
purchased raw yarn are brought into the company by lorries ,trucks
and heavy containers. The securing person to be cross checked by
stored inward register.The yarn is weighted & stored in raw
material godown . The total weight is entered in Weighted list
register which is maintained store keeper.Material purchased
through purchase order.DYEING:The fabrics material can be used the
form of fiber, yarn and cloth .but from the pont economy t would be
advantage to dye th material at final stage in the manufacturing
process s possible BLEACHING:Bleaching is the simple cleaning
process.it is to wash away the gray and materials before dong the
further process by using the certain chemicalsFINISHING:The fabrics
are treated with various finishing chemical to get soft fee, ant
crease, florescent with etc. and they stretched to the required
with and dried finallyPRODUCTS: Largest collection of Table Linen
in the country, Over 5000 designs in Tablemats, Napkins, Runners,
Tablecloths, Kitchen Towels and sets in embroidered, Printed and
Jacquards. Modern manufacturing infrastructure and Design
studio
PRODUCTION PROCESS
WINDING
WARPING
BEAM STORAGE
WEAVING
FABRIC FOLDING
CUTTING
STITCHING
CHECKING
PACKING
OPERATION DEPARTMENT
OPERATION DEPARTMENT
Operational department is the most important department of ATLAS
EXPORT ENTERPRISES. This department carries out the manufacturing
of all the products. The company carries out continuous production
system; hence this department plays a very crucial role in ATLAS
EXPORT ENTERPRISES. DUTIES AND RESPONSIBILITIES OF OPERATIONS
MANAGER: OPERATION MANAGER is the head of the operation department
OPERATION MANAGER have fixed the monthly target according to the
market operations OPERATION MANAGER is responsible for the
modification of the production process and is responsible
forefficient discharges. OPERATION MANAGER is the designated
emergency controller during any hazardous incidents. OPERATION
MANAGER has the administrative control over the operations
department.OBJECTIVES OF OPERATIONS DEPARTMENT: Reduce non
confirming products. Maximize the availability of electrolyze
operation. Optimizing the specific consumption of electricity, raw
materials and resources.
FINANCE & ACCOUNTS DEPARTMENT
FINANCE DEPARTMENT:
Finance & Accounts departments are the heart of the company.
This department has overall responsibility for financial
management. All purchase & sales activities are concerned with
the accounts department.
Finance & Accounts department deal with recording calcifying
summarizing, preparing & interpreting financial information
computers are made vast use off here. They are keeping contact with
more than three banks.
The accounts department is computerized. All the books of
accounts are maintained in computers. The company has its own
website. In this website, all information about company and its
product is available.
Accounts department is to maintain the companys accounts and to
finance the respective departments in order to meet out their
official expense like purchase of materials, salaries, wages,
etc.,
Accounts department keeps track of the transactions of the
company and also the assets and liabilities and produces the
balance sheet financial year. Then they are audited by a reputed
charted accountant.
FINANCE & ACCOUNTS DEPARTMENT CHART
Finance Department
Accounts officer
Cashier
Clerks
ROLE OF FINANCE MANAGERThe role of finance manager in the
company is an important one. The function of the finance manager is
not confined to the management and making of the accounts but it
also plays a major role in dividend decisions, capital budgeting
decisions, capital structure outlay of the firm, decision related
to the merger and acquisitions, and all the investment decisions of
the firm. Thus the finance manager plays an important role in any
business enterprise.The different decisions can be classified
into:1. The routine working capital and cash management
decisions.1. Dividend decisions1. Investment decisions1. Financial
forecasting1. International financial decisions1. Portfolio
management1. Risk management1. Cash managementRESPONSIBILITIES OF
FINANCIAL MANAGERThe Financial Manager is responsible for entire
finance department. Each and every transaction related to cash or
bank is responsible for Financial Manager. These are the head of
the Finance Department. Preparation of Financial Statements like
Profit and loss accounts and Balance sheets.The finance manager has
to deal with the mainly or generally with thaw 4 A's, these are1)
Anticipation of fund (i.e. capitalization)2) Acquisition of fund
(i.e. raising of funds)3) Allocation of fund (i.e. investment
decision)4) Assessment of fund (i.e. evaluation of financial
activities)
Responsibility of accounts department: It is responsible for
preparation of cash flow& monitoring the inflow & outflow
of cash. It also prepares financial budgets in line with the annual
business plan. It is adopting management plan to reduce interest
cost by proper source of finance. Facilities & compliances of
procedures are prescribed by lenders.Functions of Finance
Department: It takes care of the day-to-day accounts. Preparing
monthly, quarterly, half yearly, annual performance details. Review
of monthly sales purchase inventory control & overhead
expenses.
Transactional Excellence: On time completion of all transactions
(include payment and receipt of cheques, fixed deposits) Timely
verification of interests calculations made by the bank.The books
maintained are as follows Minutes books of general meetings
Register of directors attendance Register of investments Register
of contracts
Records Maintained: Cash book &petty cash book Bill record
book Purchase book & purchase returns book Sales book &
Sales return book Bills inwards book & bill payment book Pass
book & General book.
MARKETING DEPARTMENT
PROCESS OF MARKETING DEPARTMENT: Marketing Department
Marketing Manager
Export Incharge
Staff & Employees
ROLE OF THE MARKETING MANAGER:For the small business, there are
several different organizational approaches to marketing. The duty
may lie with a single member of the team, or it could be a group
responsibility. The great thing about a small team is the ability
to quickly instill a marketing led ethos which can become the
operational soul of your business.Depending on budget availability
and the skills of the team, you may chose to outsource certain
elements of the marketing process (such as market research) or
decide to do these jobs in-house. Key responsibilities of the
marketing manager / director vary according to the business but can
include: Instilling a marketing led ethos throughout the business
Researching and reporting on external opportunities Understanding
current and potential customers Managing the customer journey
(customer relationship management) Developing the marketing
strategy and plan Management of the marketing mix Managing agencies
Measuring success Managing budgets Ensuring timely delivery Writing
copy Approving images Developing guidelines Making customer focused
decisionsThe goods produced in the firm have been marketed through
different ways:Friends circle, Gathering Address, Existing
customers Samples have been given only 10% of their own samples and
through customers they receiving 90% of samples. The firm has also
fixing the rate for their goods by quotation basis after consulting
that they fixing the rate.
QUALITY CONTROL DEPARTMENT
QUALITY CONTROL: Textile Testing and Quality Control (TTQC) lab
is responsible to ensure the quality of the products. In response
to textile product evaluation TTQC lab plays an important role. Now
days, man wants to get qualitative product from the producer. For
this reason it is the duty of a producer to produce qualitative
product.
In textile industry; quality is assured in different stage of
production. From the raw materials to the finished goods, quality
is assured by the quality control department. Quality is assured in
fiber selection, yarn production, fabric manufacturing, wet
processing and apparel manufacturing. Also, quality is checked for
dyestuff and chemicals which is used in dyeing, printing and
finishing. Most of the times, quality control department gives a
quality pass certificate before export.
TTQC lab is also set up in educational institute, research
institute for teach the quality evaluation system and research. It
is also set in port to test the quality of the textile products.
Some TTQC lab is set up for commercial purpose. Some quality
standardizing group also set up TTQC lab for test the quality. In
dyestuff market, TTQC lab is set up for ensure the quality of the
dyes and chemicals.
QUALITY ASSURANCE SYSTEM: Quality is an important aspect of our
production process. Our products are checked as per ISO
requirements. We have a separate quality control department, where
our quality control experts check the products at each stage of
production, starting from raw materials to the final delivery. We
follow stringent measures to ensure the quality of the final
output. We offer a wide range of products as per the desired
requirements of our esteemed clients and that too without
compromising on the quality
WAREHOUSING & PACKAGING
Warehousing & Packaging: In the present age, a good
warehouse is indispensable specially, in case of a manufacturing
and export company, like ours. We are proud to have a large
warehousing facility spread over 2000 sq feet. We keep all our
products in different parts divided for different products
separately. All these are kept ensuring complete safety of each
piece thereby minimizing the risk of damage. We also provide custom
packaging of clients orders as per their needs and specifications.
We offer individual and bulk packaging to our clients. We believe
in providing our clients with designer home furnishing items with
combination of traditional and futuristic design and with export
quality packaging.
CONCLUSION
As an internship trainee in the Textile Industry unit, I have
gained knowledge on how the Industries are manufactured and
processed, and as a student of commerce has a great opportunity in
the following up of all export documentation procedures more
closely and also gathered information regarding purchase, store
keeping maintenance of accounts and sales.
The Textile Industry in India blooming in exports, and it seems
to be more opportunities for youngsters in the near future.
Nowadays there is a world market for every product due to
globalization. So every concern can light their position in world
level.
BIBLIOGRAPHY
SHARMA.P.K.SHASHI K. GUPTA, Financial management, kalyani
publisher, new delhi-1999 KOTHARI C.R , research methodology
methods, wishwa prakasam, new delhi, 2nd edition,1990 HORNGREN,
DAPAP & FOSTER, cost accounting a managerial emphasis ,2003 by
pears on education institutins.