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Page 1: Organisation Cultures & Leadership
Page 2: Organisation Cultures & Leadership

Agenda

Who am I and What is Institute of Marketing?

What is Organisational Culture? What Leadership means to you?

Case-examples

• Communication & Impact

• Listen & Develop

• Say thank you

• Inspire

Task

Summary

7.3.2013 © Markkinointi-instituutti

Organisation Cultures and Leadership

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Who am I?

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Employs overs

400 experts from the world of business as

trainers

2 Two centres:

Helsinki ja Oulu.

Operates nationwide.

Offers training abroad, eg. training in

Russia and in Russian

30 years

Approximately

4200 students a year

Trained 360 000 professionals in Finland

since its founding 80 years ago

The Institute of Marketing in figures

The Institute of Marketing as a company

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Our mission and vision

Mission We help businesses succeed by turning their staff into even better professionals.

Vision Our customers recommend us as passionate facilitators of visible change.

The Institute of Marketing as a company

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© Markkinointi-instituutti

What has an effect?

Effectiveness of training

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Areas of training

The Institute of Marketing’s services

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Discuss few minutes what you think about organisational culture and what leadership means to you?

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What is Organisational Culture? What Leadership means to you?

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Case Futurice

Freedom, responsibility & trust

Transparency

How people are leaded in Futurice?

95%!

Levels

Ask-the-CEO -event

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Communicate & Impact

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What we can learn from Futurice?

Transparency

Trust

Use a different kind of communication

7.3.2013 © Markkinointi-instituutti

Communicate & Impact

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Case Pipelife

Why listening is so important in Pipelife?

How developing shows in Pipelife?

Roadmap to the future

Develop the culture!

Managerial discussion

Four times a year

Employee view

Brainwork

Maximize the decision making power

Ideas

Leadership

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Listen & Develop

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What we can learn from Pipelife?

Develop & implement ideas

You have two ears, but only one mouth

Break the habit!

7.3.2013 © Markkinointi-instituutti

Listen & Develop

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Case Novia

Key tool is organisation culture

Values

Novia-mindset

Different ways to thank

Positive feedback

Team spirit

Thank you -event

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Say thank you

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Leadership

Respect

Awarding

What we can learn from Novia?

We can thank in different ways

Appreciate co-workers & their work

Respect

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Say thank you

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Inspiring story

Special glow, chemistry and meaning

Minimum performance versus maximum performance

Peoples potential

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Inspire

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Leadership

See the potential

Trust your people

Communicate

What we have to remember when we are talking about inspire?

Revolutionize the habits

See the potential

Trust

7.3.2013 © Markkinointi-instituutti

Inspire

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Higher goal – Why do we

exist?

Audacious goal – Where are we going

to?

Core qualities –

What do we excel at?

Core values – What do we stand for?

&SAMHOUD

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Leadership

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What is the role of Leadership in organisational culture?

Confirm the change

Be a support and safe

Makes a sure that everybody keeps on

Shows example

Communicate

AND REMEMBER: You can’t command the culture, but you can use the power in it. It’s all about the history, people and the future!

7.3.2013 © Markkinointi-instituutti

Leadership

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© Markkinointi-instituutti

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Four or five persons in one group

Make a poster / magazine cover

What kind of culture you have in your company?

What makes it unique?

Why people want to work in your organisation?

What is the most important things in your organisation?

Your organisation is going to participate in GPTW-survey.

Use your imagination!

Here is a little help for your work…

7.3.2013 © Markkinointi-instituutti

TASK

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WHAT YOU HAVE CREATED?

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WORK IS NOT SO SERIOUS…

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Culture eats strategy for lunch.

Culture eats strategy for breakfast.

Culture eats strategy always!

Don’t wait the change. Make the change!

Every day a little better.

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SUMMARY

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Asta Rossi Kulttuuristrategia 2012.

http://bostinno.com/2012/08/04/what-i-learned-from-my-internship-at-a-y-combinator-startup/super-intern-2/

Http://ebisguru.com/mapper.htm

http://thedailywtf.com/Articles/22-The-Offshore-Coordinator.aspx

http://methodcards.wikispaces.com/

http://www.forbes.com/sites/erikaandersen/2012/08/17/3-things-you-can-do-to-change-peoples-behavior/

http://www.britishcouncil.org/learning-support-uk-providers-inspire.htm

http://www.uakron.edu/schlcomm/

http://socialmediainbusiness.com/10-social-media-tips-to-improve-internal-communication-within-your-company

http://unlenvironmentalcommunications.blogspot.fi/2012/11/are-you-thirsty-for-water.html

http://www.excelsiorp3.com/blog/bid/218848/How-To-Effective-Communication-in-the-Workplace

http://www.sarahbundy.com/why-impact-radius-is-impacting-tracking/

http://www.dianagabriel.com/blog/?tag=listen

http://nepalschoolsaid.blogspot.fi/2012/11/new-nsa-school-development-programme.html

http://www.derwen.ac.uk/home/cpd-development.html

http://galleriapapillon.blogspot.fi/2012/10/keep-calm-and-carry-on.html

http://raffesmind.deviantart.com/art/Keep-Calm-and-Be-a-Hero-316177090

http://www.beyondnuclear.org/home/2013/1/9/a-big-thank-you-to-all-our-supporters.html

http://www.tumblr.com/tagged/do%20epic%20shit?before=64

http://www.keepcalm-o-matic.co.uk/p/keep-calm-and-change-the-culture-2/

http://markjuleen.com/tag/inspiration/

http://www.firepreventiongeek.blogspot.fi/

http://newspaper.li/cosmopolitan/

http://appleinsider.com/articles/10/04/01/apples_steve_jobs_graces_time_magazine_cover_for_ipad_launch

http://menonfilm.net/category/site-news/

http://www.bni.com/BNINews/tabid/64/Default.aspx/tabid/64/articleType/ArticleView/articleId/580/Default.aspx

http://www.britopian.com/2012/01/19/social-business-culture-eats-strategy-for-lunch/

http://alignment.wordpress.com/2010/05/23/culture-eats-strategy-for-breakfast/

http://www.keepcalm-o-matic.co.uk/p/keep-calm-and-do-epic-shit-6/

http://loldamn.com/how-i-feel-coming-back-to-work-today-after-a-10-day-break.html

http://myothercareer.wordpress.com/2008/03/10/act-three-update/

http://www.lolhome.com/funny-picture-9979529188.html

http://www.dumpaday.com/random-pictures/funny-pictures/funny-i-hate-monday-pictures-22-pics/attachment/monday-polar-bear-funny-pictures/

http://www.commentsyard.com/yeah-its-a-monday/

http://www.zazzle.co.uk/maxine_monday_mouse_mat-144504400201385801

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