OPI-may-june-2011

May – June 2011

Pirates of the Caribbean by OPI

take europe by stormSERENA WILLIAMS and OPI

NeW LIMIted-edItION

IN A HOt NeW COLOrIN A HOt NeW COLOMini Nipper

MANICure PrOduCtsMANICure PrOduCtststNew Avoplex

NeW suMMer sHAdes, PICked Just fOr YOuNeW suMMer sHAdes,Nice Stems!

May – June 2011

Pirates of the Caribbean by OPINEW BRIGHTS

© Disney Enterprises, Inc.

Domestic Edition

2 |2 |

OPI captures the bright colors and breathtaking adventure of the Disney release of Pirates of the Caribbean: On Stranger Tides starring Johnny Depp and Penelope Cruz with seven new swashbuckling shades you’re sure to treasure!

The Pirates of the Caribbean: On Stranger Tides Collection includes trend-setting shades of pink, lavender and sage, and our new Silver Shatter—a stunning new shade that creates a “shattered” effect when applied over nail lacquer…it’s “ARG-uably” the coolest thing you’ll ever see!

Steady as She Rose

This gorgeous pink is your final

destination. NL P14

Sparrow Me the DramaThis cool,

collected pink means business!

NL P15

Planks a LotDive into style with

this lustworthy purple! NL P16

Stranger TidesExplore this uncharted

sea of sage. NL P17

Mermaid’s TearsFew have seen this

magical green. NL P18

Skull & Glossbones

Best light gray ever, no bones about it.

NL P13

Silver ShatterA shimmering

sea of silver with a two-texture finish.

NL E62

IN THEATERS MAY 2011

© Disney Enterprises, Inc.

| 3Pirates of the Caribbean Edition A OPI Item No. DC P05 12 – Nail Lacquers (2 of 6 shades) (NLP13 - NLP18)

1 – chipboard counter display

1 – color palette with chain and label

Pirates of the Caribbean Mini PackOPI Item No. DC P08

Includes 1/8 Fl. Oz. Each:Skull & Glossbones, Sparrow Me the Drama, Planks a Lot, Stranger Tides

Mini Pack Dimensions: 5.75" H x 5" W x 1.75" D • 15 cm H x 13 cm W x 5 cm D

Pirates of the Caribbean Edition A+ OPI Item No. DC P0624 – Nail Lacquers (4 each of 6 shades) (NLP13 - NLP18)



Pirates of the Caribbean Edition C OPI Item No. DC P0736 - Nail Lacquers: (6 each of 6 shades) (NLP13 - NLP18)

1 - acrylic counter display with printed header

1 - color palette with chain and label

Display Dimensions: 12.75" H 9.5" W 6.75" D • 33 cm H x 25 cm W x 18 cm D

Silver Shatter Display OPI Item No. DC P098 – Nail Lacquer: Silver Shatter



Display Dimensions: 7.5" H x 5.25" W 5.5" D • 19 cm H x 14 cm W x 14 cm D

Display Dimensions: 12" H x 11" W x 7.5" D • 31 cm H x 28 cm W x 19 cm D

Salon Price.................$...49.95.U.S... $...69.95.CAN

Total.Retail.Value..........$.102.00.U.S... $.131.40.CAN

Salon.Profit....................$...52.05.U.S... $...61.45.CAN

Salon Price.................$...94.95.U.S... $.129.95.CAN


Salon.Profit....................$.109.05.U.S... $.132.85.CAN

Salon Price....................$..6.50.U.S... $..8.95.CAN

Suggested.Retail.Price....$..12.50.U.S... $..16.95.CAN

Salon Price.................$.149.95.U.S... $.199.95.CAN


Salon.Profit....................$.156.05.U.S... $.194.25.CAN

Salon Price...................$.34.00.U.S... $.44.95.CAN

Total.Retail.Value............$.68.00.U.S... $.87.60.CAN

Salon.Profit......................$.34.00.U.S... $.42.65.CAN

Display artwork is subject to change. For more information about Pirates of the Caribbean Brights by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

OPI SERENA FRANCE

4 | OPITAKES EUR OPE BY STORM

Glam Slam France Rally Pretty PinkKick off the French Open in style with one shimmering sunset-pink and a new red shade that "shatters" when applied. Just apply Red Shatter over Rally Pretty Pink fora high-fashion finish.a high-fashion finish.

Rally Pretty Pink Rise to the occasion with this shimmering sunset-pink!

Red Shatter Ravishing red with a "crackled" finish.

Available May

Spark de Triomphe A monumentally marvelous silver glitter.

White Shatter Glacier white with a "crackled" finish.

Glam Slam France Spark de TriompheThe French Open meets fashion with one sparkling silver glitter and a new white shade that "shatters" when you apply it. Simply apply White Shatter over Spark de Triomphefor a stylish two-texture finish.

OPI and tennis superstar Serena Williamsfabulous new shades in celebration

Salon Price............................................................................................................... $.48.00.U.S... $...69.00.CAN

Suggested.Retail.Price.(each.duo).............................................................................. $.14.95.U.S... $...20.95.CAN

Total.Retail.Value........................................................................................................ $.89.70.U.S... $.125.70.CAN

Salon.Profit.................................................................................................................. $.41.70.U.S... $...56.70.CAN

Glam Slam! France Promotion Rally Pretty Pink - 6-pack Display OPI Item No. SR CA1

6 - Glam Slam France Duo Packs, each containing: 1 – Rally Pretty Pink, 1 – Red Shatter 1 - chipboard counter display 1 - 12-tip color palette with chain and label

Display Dimensions:

7.5" H x 5.25" W 8.5" D • 19 cm H x 14 cm W x 22 cm D

For more information about The Glam Slam France Promotion by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

Glam Slam! France Promotion Spark de Triomphe - 6-pack Display OPI Item No. SR C96

6 - Glam Slam France Duo Packs, each containing: 1 – Spark de Triomphe, 1 – White Shatter 1 - chipboard counter display 1 - 12-tip color palette with chain and label

Display Dimensions:


Glam Slam England Your Royal Shine-nessSparkle and shine your way to England's most prestigious tennis tournament with Glam Slam England, a stylish duo pack that includes one winning metallic-silver and our new sparkle-packed silver glitter. Wear layered for a dazzle fit for royalty!

OPI SERENA ENGLAND

| 5OPITAKES EUR OPE BY STORM

Your Royal Shine-ness All stand for this shimmering silver!

Available June

Glam Slam England Grape…Set…MatchKick off England's most prestigious tennis tournament with gorgeous, shimmering, stand-out nails! This Glam Slam England duo-pack includes one captivating metallic purple and our new sparkle-packed silver glitter. Wear layered for an extra special look!

Grape...Set...Match And the winner is… this pretty metallic purple!

Servin’ Up Sparkle Layer this silver glitter over Grape...Set...Match for a sparkly finish!

Servin’ Up Sparkle Bling out Your Royal Shine-ness with this gorgeous silver glitter!

layered for a dazzle fit for royalty!

All stand for this shimmering silver!shimmering silver!

team up to bring you Serena Glam Slam–of the 2011 Grand Slam tournaments.

Salon Price............................................................................................................. $.48.00.U.S... $...69.00.CANSuggested.Retail.Price.(each.duo)............................................................................ $.14.95.U.S... $...20.95.CANTotal.Retail.Value...................................................................................................... $.89.70.U.S... $.125.70.CANSalon.Profit................................................................................................................ $.41.70.U.S... $...56.70.CAN

For more information about The Glam Slam England Promotion by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

Glam Slam! England Promotion Grape…Set…Match - 6-pack Display OPI Item No. SR CD46 - Glam Slam England Duo Packs, each containing: 1 – Grape…Set…Match, 1 – Servin’ Up Sparkle1 - chipboard counter display 1 - color palette with chain and label

Display Dimensions:


Glam Slam! England Promotion Your Royal Shine-ness - 6-pack Display OPI Item No. SR CD3

6 - Glam Slam England Duo Packs, each containing: 1 – Your Royal Shine-ness, 1 – Servin' Up Sparkle1 - chipboard counter display 1 - color palette with chain and label Display Dimensions:


6 |

Available June

1 Decorated Mini Nipper in clear unit carton OPI Item No. IM 281 Display Dimensions: 5" H x 5" W x 1.75" D • 12.7 cm H x 12.7 cm W x 4.5 cm D

*Available while supplies last

• Stylish "paint-splashed" handles

• Convenient compact size

• High-precision, professional performance

• Made of high-quality stainless steel

• Single-action spring for double or single-edge use

• Long-lasting & economical

now available in a new limited-edition bright-green color.with OPI’s beloved Mini Cuticle Nipper

Fashion meets function

NEW LIMIted edItION desIgN

For more information about the new limited-edition OPI Mini Cuticle Nipper, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

U.S. CANSalon Price ...............................$ 7.95 $ 10.95Suggested Retail Each ............$ 14.95 $ 19.95

Available June

| 7

For more information about Nice Stems! Promotion by OPI, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

Salon Price.................$...74.95.U.S... $.104.95.CAN


Salon.Profit....................$...78.05.U.S... $...92.15.CAN

Nice Stems! Display PromotionOPI Item No. DD S18

18 - Nail Lacquers: 4 – Play the Peonies 5 – Come to Poppy 5 – Be a Dahlia Won’t You? 4 – I Lily Love You

1 - chipboard counter display

1 - 12-tip color palette with chain and label

Display Dimensions: 11.5" H x 10.5" x W 25" D • 30 cm H x 27 cm W x 14 cm D

This summer, brighten up your mood, your day—and especially your nails—with Nice Stems! by OPI, four shimmering-pink shades that capture the stunning color and undeniable beauty of fresh-picked flowers.

"These pretty pink-based nail lacquers look amazing on fingers and toes, especially for summer" says

Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. "And because bright, floral patterns are so hot right now, these shades don’t just look good—they put you at the forefront of fashion!"

Nice Stems! by OPI is available in a 4-piece "flower-cart" counter display that showcases these shades with impact!

LEFT TO RIGHT:

Play the PeoniesWe’d put our money on this lovely soft-pink. NL S10

Come to PoppySurrender to shine with this shimmering coral-pink. NL S20

Be a Dahlia Won’t You?Give the gift of fabulous fuchsia—to yourself! NL S40

I Lily Love YouFall head over heels with this light pink sparkle. NL S60

8 |

InStyle Magazine, Poland’s go-to beauty resource, named OPI’s The Thrill of Brazil "Best Nail Lacquer" in its Best

Beauty Buys 2010 Awards!

At KIIS FM’s Jingle Ball Gift Suite, OPI gave celebrities and VIP guests gift bags filled with an assortment of OPI Nail Products, including shades from the Burlesque Collection and Avojuice Hand & Body Lotion. Famous faces at the event included cast members of Vampire Diaries, Glee, 90210, Keeping Up with the Kardashians and Twilight.

INSTYLE POLAND GIVES OPI SOME LOVE

CELEBRITIES GO HOME WITH OPI

The beauty editors of Destination Weddings & Honeymoon magazine

honored OPI in their February 2011 issue when they announced OPI Nail Lacquer as the "Best Nail Polish."

Award-winning actress Anne Hathaway wore Diva of Genevaon her toes and Guy Meets Gal-veston on her fingers when she appeared on The Tonight Show, Chelsea Lately, and

at the premiere of her most recent movie

Love and Other Drugs.

ANNe HAtHAWAY TAKES OPI ON-AIR

LUCKY LISTENERS GO HOME witH OPi

OPI NAIL LACQUER WINS BEAUTY AWARD

Seventy-five lucky contest winners received mini manicures and gorgeous gift bags (which included OPI Nail Lacquers) at KIIS FM’s 7th annual "Pick Your Purse" party. Celebrity attendees including Whitney Port (The Hills/

The City), Kris Allen (American Idol), and Ryan Seacrest (American Idol/E! News/KIISFM) hosted and performed at the Beverly Hills, California event.

Hayley Williams, Paramore

Roberto & Ali, The Bachelorette

Far East Movement Lacey Schwimmer, Dancing With The Stars

Brant Daugherty, Pretty Little Liars

opinews

| 9

Contents:1 – 240 mL – 8 Fl. Oz.Avoplex Liquid Soap1 – 250 mL – 8.5 Fl. Oz. Avoplex Revitalizing Hand & Body Scrub1 – 30 mL – 1 Fl. Oz. Avoplex Exfoliating Cuticle Treatment1 – 7.5 mL – .25 Fl. Oz. Avoplex Nail & Cuticle Replenishing Oil1 – 240 mL – 8 Fl. Oz. Avoplex Moisture Replenishing Lotion1 – Avoplex Spa Service Tent Card

Pro Manicure Kit20 services per kitOPI Item No. AV 753

MANiCURE indulge in the essence of rich avocado

Soothes, moisturizes, and improves skin elasticity with nutritive, deep-penetrating Avocado oil, vitamins, and phospholipids (the biological building blocks of skin.)

For more information about Avoplex products, log on as a professional at www.opi.com or contact your local Authorized OPI Distributor.

U.S. CANSalon Price........................... $ 29.95 $ 42.50

Salon Price U.S. CAN$...4.95.. $...6.95$.17.95.. $.24.95

$...5.95.. $...8.25$...9.95.. $.14.95$.24.95.. $.34.95

Suggested Retail Price U.S. CAN. $...9.50. $.13.50. N/A. N/A

. $.11.50. $.16.50

. $.19.95. $.24.95

. N/A. N/A

NEW!Avoplex Liquid Soapthoroughly cleanses hands while nourishing with Avocado Lipid Complex, Vitamin E and soothing Aloe. For use as a soak.

Open Stock OPI Item No.Avoplex Liquid Soap.8.oz./240.ml. AV.108Avoplex Liquid Soap 33.8.oz./.1.Liter. AV.107

Avoplex Revitalizing Hand & Body Scrub4.oz./120.ml. AV.1148.5.oz./250.ml. AV.118.25.4.oz./750.ml. AV.117.

NEW!Avoplex Revitalizing Hand & Body Scrubreveals softer, younger-looking skin while hydrating with nutrient-rich Avocado Lipid Complex, Jojoba and Grape Seed oils.

10 | retailpromotions

Today’s bride knows exactly what she wants—and that

includes manicures and pedicures with OPI for her big

day! Make the most of your bridal bookings with OPI

May/June retail promotions, each wedding-themed

and beautifully packaged with OPI favorites and must-

have bonuses. Perfect for brides, bridesmaids, and any

woman who wants to say “I Do!” to beautiful hands and

nails—don’t miss the big event!

OPI Item No. SR 540Promo Center Display

RETA

IL!

OPi RINGS INwedding season

Ask your distributor how you can earn this display for FREE!

U.S CANSalon Price..............................................$.378.00. $.532.20Retail.Value................................................$.780.60. $.991.45Potential.Salon.Profit.................................$.402.60. $.459.25

Bonus! OPI Item No. SR C19

Bonus: When you purchase four Prepack Trays (two of #1; one each of #2 and #3), you’ll receive one pack from each promotion tray FREE!

trAY 2

trAY 1

trAY 3

U.S CANSalon Price.............................................$..250.00. $...299.00

| 11retailpromotions

1 Purchase: 1 – 15 mL – .5 Fl. Oz. Original Nail Envy Natural Nail Strengthener Maximum strength formula for longer, stronger, harder nails – with no splitting, peeling, breaking.

Get FREE:1 – 15 mL – .5 Fl. Oz. Avoplex Nail & Cuticle Replenishing Oil Moisturizes & conditions cuticles and nails.

Love Your Nails

2 Special Price:1 – 15 mL - .5 Fl. Oz. OPI Nail Lacquer in Kyoto PearlShimmery White Satin.

1 – 15 mL - .5 Fl. Oz. OPI Nail Lacquer in PassionEndlessly enticing pale pink.

Get FREE:Mini Bag

Always a Bridesmaid…

3Special Price:1 – 3.75 mL - .125 Fl. Oz. RapiDry Top Coat, 3.75 mL – .125 Fl. Oz. OPI Nail Lacquer in Alpine Snow, Princesses Rule! & Sweet Heart

Little Romantics

SR C24

SR C25

SR C23

U.S. CANSalon Price.............................................. $.102.00. $.143.40Salon.Price.Each........................................ $. 8.50. $. 11.95Suggested.Retail.Each............................... $. 16.95. $. 19.95Retail.Value.Each....................................... $. 29.45. $. 39.90

U.S CANSalon Price................................................$.96.00. $.138.00Salon.Price.Each..........................................$...8.00. $...11.50Suggested.Retail.Each.................................$.14.95. $...20.95Retail.Value.Each.........................................$.17.00. $...21.95

U.S CANSalon Price...............................................$.78.00.. $.107.40Salon.Price.Each.........................................$...6.50. $.....8.95Suggested.Retail.Each................................$.12.50. $...16.95Retail.Value.Each........................................$.16.20. $...22.70

12 UNITS WITH TRAY: SR C20OPEN STOCK:



For more information about OPI May/June Retail Promotions, log on as a professional at www.opi.com or contact your Authorized OPI Distributor.

12 |

Dynamic Duos

Save on OPI Pedicure Foot Files!

Don't Just Dry – RapiDry! Liquid Essentials

professionalpromotions

OPI Item No. SP CC5

Includes: 1 – FREE 120 mL - 4 FL. Oz. RapiDry Spray Nail Polish Dryer (AL 704) 1 – 480 mL - 16 Fl. Oz. RapiDry Nail Polish Dryer - Refill Size (AL 706)

FREE 30 mL - 1 Fl. Oz. DripDry with Purchase of 120 mL - 4 Fl. Oz.!

Includes: 1 – FREE 120 mL - 4 FL. Oz. RapiDry Spray Nail Polish Dryer (AL 704) 1 – 480 mL - 16 Fl. Oz. RapiDry Nail Polish Dryer - Refill Size (AL 706)

FREE 120 mL - 4 Fl. Oz. RapiDry with Purchase of 480 mL - 16 Fl. Oz.!OPI Item No. SP CC4

OPI Item No. PC 180

OPI Item No. PC181

OPI Item No. SP CC2

OPI Item No. SP CC3

OPI Item No. AL 406

SP CS3 Alpine Snow Duo SP CS4 Bubble Bath Duo SP CS5 Lincoln Park After Dark Duo SP CS6 Passion Duo SP CS7 I'm Not Really a Waitress Duo SP CS8 Miami Beet Duo

OPI Polish Remover

OPI Item No. AL 606

OPI Item No. AL 206

OPI Item No. AL 506*TEMPORARILy NOT AVAILABLE IN CANADA.

OPI Item No. AL 416

OPI Item No. AL 446*NOT AVAILABLE IN CALIFORNIA.

Artificial Nail Remover

Brush Cleaner

OPI Purified Acetone*

Expert Touch Lacquer Remover

Acetone-Free Polish Remover*

Disinfectable paddle and handle; single-use 80 and 120-grit strips easy to apply and remove!

Individual File

Individual File

OPI Foot File Disinfectable paddle and handle; single-use 80 and 120-grit strips easy to apply and remove!

5-File Display

5-File Display

Disinfectable Foot File with Disposable Grit Strips

FREE Matching Lacquer with Purchase of Axxium Soak-Off Gel Lacquer

U.S. CANSalonPrice .................................. $ 29.95 $ 42.50Salon Value.................................... $ 39.90 $ 28.55Salon Savings ................................ $ 9.95 $ 13.95

U.S. CANSalonPrice .................................. $ 29.95 $ 42.50Salon Value.................................... $ 42.45 $ 60.00Salon Savings ................................ $ 12.50 $ 17.50

FormoreinformationaboutOPIProfessionalPromotions,logonasaprofessionalatwww.opi.comorcontactyourAuthorizedOPIDistributor.

Save on 480 mL - 16 Fl. Oz. Assorted Professional Liquids!

U.S. CANSalonPrice ..........................................................$ 5.95 $ 8.25Salon Value............................................................$ 7.95 $ 10.95Salon Savings ........................................................$ 2.00 $ 2.70




U.S. CANSalon Price .................................... $ 64.75 $ 89.75Salon Value.................................... $ 74.75 $ 99.95Salon Savings ................................ $ 10.00 $ 10.20




U.S. CANSalonPrice ..........................................................$ 19.95 $ 24.95Salon Value............................................................$ 24.20 $ 30.90

| 13

Juicy Summer Deals!Smooth Savings!

Great Tip!

professionalpromotions

OPI Item No. PC 607 Cappucino PC 617 White Tea PC 627 Cucumber PC 637 Tropical Citrus PC 647 Papaya Pineapple PC 657 Royal Verbena

OPI Item No. PC 307 Espresso PC 317 Green Tea PC 357 Cucumber PC 367 Tropical Citrus PC 377 Papaya Pineapple PC 387 Royal Verbena

OPI Item No. AV988 Coconut Melon AV978 Cranberry AV318 Crisp Apple AV848 Ginger Lily AV918 Grapefruit AV878 Jasmine AV838 Mango AV928 Peach AV308 Raspberry Violet

OPI Item No. SR C35

Includes: 60 assorted 30 mL – 1 Fl. Oz., 2 Free Testers 200 mL – 6.6 Fl. Oz., 2 POP displays

OPI Item No. AV404 Mango 120 mL – 4 Fl. Oz. AV414 Coconut Melon 120 mL – 4 Fl. Oz. AV424 Ginger Lily 120 mL – 4 Fl. Oz.

OPI Item No. SP CC6 400 ct. Perfection Tips (Natural • No-Well) SP CC7 400 ct. Perfection Tips (White • No-Well) SP CC8 400 ct. Perspective Tips (Natural • Sport-Length/Half-Well) SP CC9 400 ct. Structure Tips (Clear • No-Well) SP CD1 400 ct. Structure Tips (Natural • No-Well) SP CD2 400 ct. Structure Tips (White • No-Well) SP CD3 400 ct. Dimension Tips (White • Sport-Length/Half-Well) SP CD4 400 ct. Linear Tips (Natural • Full-Well)

Manicure/Pedicure by OPI Mask

Manicure/Pedicure by OPI Scrub

Save on Avojuice Body Creme

Get 400 ct. OPI Nail Tips at 200 ct. Price!

FormoreinformationaboutOPIProfessionalPromotions,logonasaprofessionalatwww.opi.comorcontactyourAuthorizedOPIDistributor.

Save $5.00 on 750 mL - 25.4 Fl. Oz. Manicure/Pedicure by OPI Products!

U.S. CANSalonPrice ......................................$ 24.95 $ 34.95Salon Value........................................$ 29.95 $ 42.50Salon Savings ....................................$ 5.00 $ 7.55

U.S. CANSalon Price ................................................. $ 3.50 $ 4.50Salon Value................................................. $ 3.95 $ 5.50Suggested Retail Price ................................ $ 6.95 $ 8.95Retail Savings ............................................. $ 1.00 $ 1.00

U.S. CANSalonPrice .................................................................................................. $ 52.50 $ 66.25Salon Value.................................................................................................... $ 59.40 $ 74.95Salon Savings ................................................................................................ $ 6.90 $ 8.70

U.S. CANSalonPrice .....................................................................................................$ 4.25 $ 5.37Salon Value.......................................................................................................$ 4.95 $ 6.25Suggested Retail Price ......................................................................................$ 8.50 $ 10.75Retail Savings ...................................................................................................$ 1.45 $ 1.75

U.S. CANSalonPrice ...................................................................... $ 17.50 $ 24.95Salon Value........................................................................ $ 29.95 $ 39.95Salon Savings .................................................................... $ 12.45 $ 15.00

Save 10% on all 200 mL – 6.6 Fl. Oz. sizes!

Save 10% on 60 pc 1 Fl. Oz. Retail Display

14 | opinews

OPI Guest Artist Vu Nguyen rocked the house at Mexico’s annual professional beauty exhibition in Mexico City. More than 75,000 salon professionals attended the exhibition, making it one of the biggest international professional beauty events in the world. The talented Nguyen demonstrated the latest techniques using Clarité and Absolute Fx, and also showed off his artistic skills with his stylish Nail Art. After the show, Nguyen conducted an in-house training at the corporate office of OPI Mexican Distributor California Research where the group spent hands-on time working on Nail Art and various systems including Clarité, Absolute Fx, and our booming Axxium Soak-Off Gel Lacquer. "The OPI Mexico Team was very committed and eager to learn, by the end of the class they were making tigers and skulls along with a variety of new nail art," said Nguyen.

The OPI Holland team unveiled a beautiful brand-new booth to more than 15,000 attendees at Beauty Salon dimensions 2010, one of the most prominent trade shows in the Netherlands. The sophisticated stand showcased an extensive range of OPI products, and sales were so successful that the booth had to constantly be restocked as the show went on!

OPI Guest Artist Danny Phung conducted a three-day training seminar focusing on Absolute, Absolute Fx, Axxium, and Axxium Soak-Off Gel Lacquer at the Culture of Color Nail Bar in Paris, France. Each day more than 20 eager nail technicians attended the training and participated in the rigorous hands on workshop training for our OPI France Distributor, Ad Beauty. "I know AD Beauty has grown substantially over the years and it’s no surprise as to why, they’re one of the best teams I’ve had the privilege of working with and I can’t wait to see what they have in store for this year!" said Phung.

Big Successin Mexico City

OPI HOLLANd MAKES IT BIGAt tRADESHOw

TrENa trAveLstO lAtviA

BONJOUR, DANNY!

OPI Guest Artist Trena Martin not only demonstrated—but also participated as a

judge—at the Baltic Beauty Fair in Latvia, the biggest Beauty Fair in the Baltic Region! The fair was held at the Kipsala International Exhibition Centre where our Latvian distributor, Oniks Beta LTD, took first place once again for the best booth at the show. For three days, Martin shared her inspirational techniques and creative nail art using OPI’s one and only Axxium Soak-Off Gel Lacquer. She also enjoyed being a judge for the Annual Championships in Nail Extension for the Junior/Senior category and the Classic Pedicure. “The competitions were very well-organized and Elena put on a fantastic awards show,” said Martin.

SAY HELLO TO THE NEW OPI EXPERTSChong Li Ping - Kuala Lumpur, Malaysia

May Yoong Yin Mee - Kuala Lumpur, Malaysia

| 15opieducation

Tuition: $100.00 Includes a FREE lunch, OPI designer bag and product.

For more information about OPI’s Educational Programs, log on as a professional at www.opi.com or ask your Authorized OPI Distributor.

CALL NOW!Space is Limited!

tO A LOCAtiON NeAr yOu

If you attend just one education event this year, make it the OPI Academy on Tour!

"I learned more in one day than I have in two years of educational classes!"

"I can't wait to use the new techniques I learned with my customers!"“This is more than a class – it’s an education experience!”

• Hands-on training with John Hauk, award-winning nail technician • New techniques and timesaving tricks of the trade • Proven salon marketing strategies • How to make the most of the runaway gel color trend!

Monday, May 2, 2011 SALON CENTRIC

Glen Burnie, MarylandInfo: (800) 688-0170 ext. 105

Monday, May 16, 2011 SALON CENTRIC

Hummelstown, PennsylvaniaInfo: (800) 688-0170 ext. 105

Sunday, May 22, 2011

BEACHES BEAUTY SUPPLYMissoula, MontanaInfo: (406) 541-8383

Monday, August 8, 2011SALON CENTRIC

Charleston, West VirginiaInfo: (800) 688-0170 ext.105

Monday, September 12, 2011SALON CENTRICRoanoke, Virginia

Info: (800) 688-0170 ext. 105

Monday, September 26, 2011 TRU BEAUTY CONCEPTS

Southhampton, Pennsylvania Info: (215) 322-671

Monday, October 10, 2011SALON CENTRIC

High Point, North CarolinaInfo: (800) 688-0170 ext. 105

Monday, November 7, 2011STATE BEAUTY SUPPLYOverland Park, KansasInfo: (913) 599-6464

OPI Products Inc.13034 Saticoy StreetN. Hollywood, CA 91605/USA

May/June 2011

Advertising & MarketingYou and your clients can see OPI in the May/June issues of these magazines:

You’ll also find OPI in American Salon, Modern Salon,

Canadian Hairdresser, Day Spa, InOurSalon, Launchpad,

Nails, Nailpro, Nailco (The Industry Source), Salon

Magazine, Spa Magazine, Viet Beauty, & VietSalon.

OPI is available in over 100 countries around the worldFor your Authorized Distributor within the US or Canada,please call 1-800-341-9999 or go to www.opi.com.For all other countries, please contact [email protected] or International Customer Service at 818-759-8629.

OPI Item No. PR 574 Domestic Edition

OPI-may-june-2011

Documents

cansalon price

shades of pink

caribbean edition c

opi new limitededition

nl p15planks

nl p14sparrow

caribbean mini packopi

dc p0736 nail lacquers