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KIDS’ HEALTH CHALLENGESOut of 85,000 registered chemicals in the U.S. the federal government has required less than
200 of these to be tested for human safety -- while only five have been banned since 1990.
Our babies and children are growing in a toxic environment. In addition, 80% of kids between
the ages of six and eleven are not getting enough of the daily nutrients they need from
vegetables, and nearly 75% don’t get enough fruit.
It is our responsibility to enhance their health and improve their quality of life. Our kids need
high-grade, organic nutrients and quality water to keep their immune systems strong. As their
nutritional gatekeepers, it’s up to us to help them avoid obesity and other nutritionally related
health challenges by providing them with stealth nutrition.
WHAT’S AFFECTING OUR KIDS?
• About 1/3 of kids in the U.S. are overweight or obese, according to the Centers for Disease Control and Prevention.
• One 12-oz soda contains on average 10-12 teaspoons of sugar, more than 3x the daily recommended limit for children.
• Among children (2 to 19 years of age), 23.9 million are overweight or obese and 12.7 million are obese.
• According to the National Institute of Allergy and Infectious Diseases, approximately 1 in 20 kids has a food allergy, which is more common than in adults.
• Over a year’s time, a child can pack on 6 extra pounds because of high fast-food consumption.
• 3,494 meal combinations were analyzed across 34 restaurant
chains. Of those, 97% do not meet the expert nutrition standards for children’s meals.
• Compared to kids that did not eat fast-food, fast-food eaters ate an average of 187 more calories per day.
• Processed food represents an entirely new way of eating for us as human beings. Our diets have changed more in the last 100 years than they have in the last 10,000.
• The Centers for Disease Control and Prevention now projects that 1 in 3 U.S. children will have diabetes in their lifetime ( 1 in 2 among African-American and Latina girls) .
• A study of 5,200 Canadian fifth-graders found that kids with healthy diets were up to 4% less likely to fail literacy tests than other children.
MORE KIDS OVERWEIGHT THAN EVER BEFOREChildhood obesity is now the #1 health concern among parents in the United States topping drug abuse
and smoking. Approximately one in three American kids and teens are overweight or obese, nearly triple
the rate in 1963. Government studies show that 3 out of 4 schools still serve too much fat; many undercut
healthy offerings by selling junk food; and not enough is done to teach good eating habits.
• According to the USDA, fewer than 15% of elementary students eat the recommended 5 or more
servings of fruits and vegetables every day.
• 25% of kids’ vegetable intake is made up of french fries, and 40% of kids’ fruit intake is made up
of fruit juice.
• Snacks contributed to approximately 20% of daily calories for 83% of kids who reported eating
one or more snacks on the day they were surveyed. Among the most frequently reported snacks
for kids 9 years and younger were cookies, candy, crackers, popcorn and corn chips. Obesity in
children is causing a broad range of health problems that previously weren’t seen until adulthood.
These include high blood pressure, type 2 diabetes, and elevated blood cholesterol levels. There
are also psychological effects - obese children are more prone to low self-esteem, negative body
image and depression.
Excess weight at a young age has been linked to higher and earlier death rates in adulthood. Perhaps
one of the most sobering statements regarding the severity of the childhood obesity epidemic came
from former Surgeon General Richard Carmona, who characterized the threat as follows:
“Because of the increasing rates of obesity, unhealthy eating habits and physical inactivity, we may see the
first generation that will be less healthy and have a shorter life expectancy than their parents.”
For additional information Contact:
For additional copies of this brochure call 1.877.225.3528 or visit www.IsaSalesTools.com.