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Venice, on October 28, 2016 Real-Time is the mindset for the future that will drive you to success of Sales and Marketing David Meerman Scott THE NEW RULES
8

of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

Aug 04, 2018

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Page 1: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

Venice, on October 28, 2016

Real-Time is the mindset for the future that will drive you to success

of Sales and Marketing

David Meerman Scott

THE NEW RULES

Page 2: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

Club Mondiale della Formazione is honoured to present

David Meerman Scott a keynote speaker whose ideas on real-time engagement and the use of social media are popular around the world.

David is an internationally acclaimed sales and market-ing/pr strategist whose books and blog are must-read for professionals and organizations seeking to stand out, get noticed and capture hearts and minds for their products, services and ideas. David’s ideas have captured the attention of the most respected firms and organizations all over the world. He is an in-demand keynote speaker on sales and marketing who has appeared in more than 40 countries and on all seven continents.

Page 3: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

David Meerman Scott is the author or co-author of ten books and the series editor of six. Three of his books are international bestsellers. David is best known for The New Rules of Marketing & PR. When first published in 2007, “New Rules” opened people’s eyes to the new realities of marketing and public relations on the Web. He has regularly updated the book and it is now in a 5th edition with over 350,000 copies sold in English and available in 28 languages from Arabic to Vietnamese. “New Rules” continues to be a top seller and is now a modern business classic.

His other international bestsellers include: Real-Time Marketing & PR

and

The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business.

Page 4: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

The on-going communication revolution has profoundly affected how sales and service are done.

Buyers are now in charge, often bypassing

the traditional selling model altogether a nd learning for themselves about your products\services,

your competitors, and what customers say about you.

If you want to make your business grow, you need to develop a real time mindset

and use speed and agility as competitive weapons.

Join us in Italy on October 28 and you will learn the most powerful strategies and tactics to engage

the marketplace and your customers directly, to embrace an on line thought-leadership and to make speed in social media

the critical tool to achieve a big success”.

David Meerman Scott

Page 5: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

Venice, on October 28, 2016Along with David Meerman Scott you will learn:

why the on-going communication revolution has made the old marketing and sales rules

the new strategies: speed and agility are your new competitive weapons

how to drive people in the purchasing process

how to create contents through blog, podcast, video, audio, webinar

how to abandon a message-driven advertising and create content that people are eager to consume and share

how to increase the sales volume with a real time mindset by giving the right information at the right time

of Sales and Marketing THE NEW RULES

Page 6: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

remove the gap between sales and marketing

how to use social network and social branding

how to generate new leads in order to create a community

how to generate interest for your products\services in minutes, not months

real-time best practices for small and big companies

the new consultative selling model

Venice, on October 28, 2016

Along with David Meerman Scott you will learn:

of Sales and Marketing THE NEW RULES

Page 7: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

COURSE TIMETABLE

•8am: Welcome and Registration

•9am: morning session

•1pm: lunch break

•2,30pm: afternoon session

•5pm: closure

The course includes:

• Educationalmaterial• LightlunchandCoffeeBreak

David Meerman Scott

VENICE, OCTOBER 28, 2016

of Sales and Marketing THE NEW RULES

Page 8: of Sales and Marketing - Hi-Performance€¦ · of Sales and Marketing ... how to drive people in the purchasing process ... Robert Cialdini, Jeffrey Gitomer, Jack Canfield, ...

CLUB MONDIALE DELLA FORMAZIONE®

The Club Mondiale della Formazione™ (World Training Club) was born from the inspiration of Mirco Gasparotto, President of Arroweld, and Mody and Nello Acampora, founders of Hi-Performance. Its activity is addressed to companies open to innovation and it is motivated by the strong belief that training + personal development = success is the most effective formula, especially in times of crisis, uncertainty and turbulence of the international market.

The Club has organized several events with world-renown trainers such as Brian Tracy, Robert Cialdini, Jeffrey Gitomer, Jack Canfield, William Ury, Robin Sharma, Joseph McClendon III, Martin Lindstrom, Andy Harrington and the participation of over 8.500 entrepreneurs, managers and professionals.

Its Mission is to spread the culture of personal development and to give each person easy access to techniques,

methods and strategies in order to succeed and improve the quality of one’s own life and profession.

POWERED BYFOR MORE INFORMATION, PLEASE CONTACT: HI-PERFORMANCE srl +39 06 36005152 [email protected] - www.hiperformance.it