October 31
Feb 24, 2016
October 31
Group PresentationsAlways be prepared as a group
Presentation should be equally shared Everyone should know all of the material, not just their part
Should be able to jump in, comment and add to each part of the presentation
It is okay to have a leader, as long as the leader does not dominate all conversation Cut off other team members Make orders to other team members Correct someone while they are speaking
Working as a group was the assignment and if you didn’t work as a group…. It showed
Classmate FeedbackNike Bottle Needed to talk to the audience more Seemed to be a little hesitant Good teamwork on the presentation Seemed prepared You could tell by the team worked well together
Comfortable around each other Tone of the members
The presentation was straight forward and too the point, basic but well rounded Good design and well executed The team obviously did their research ad it clearly showed through their tone,
voice and style Could have used more information about the bottle
Size, price
Classmate Combined Grade: B
Classmate FeedbackOdwalla Skincare Well thought out product and market Product description and strategy were nicely formatted The presentation was disjointed
Confusing, disorganized There was too much information on the slides
cluttered Some people were very silent People seemed unprepared
People reading straight from the slides was distracting, hard to follow People’s backs were to the audience while they read the slides
Great that they did extra work (4Ps)
Classmate Combined Grade: C+
Classmate FeedbackMicrosoft HHIP Product was very innovative Presentation should have been more interactive Some presenters had good energy, nice way of talking to the
audience Some people talked much more than others Some people were too quiet, didn’t talk Product seemed undefined as to what it actually was Could have used more information about the product The SWOT was disorganized
Classmate Combined Grade: C
We bought a boat!
Consuela
Consuela
Our Boat
Holds 38 Passengers Includes Captain and 1 mate or as many staff members as
necessary
Docked in Fisherman’s wharf
Can not sell food beverages on the boat
Our Boat Brainstorms
NAME: “Consuela”
BUSINESS OPPORTUNITIES Everyday Events Rentals Special Events
Our Boat Brainstorms
EVERYDAY EVENTS Hookah Bar Karaoke Tour Guide Water Taxi Wine Tasting Contract w/Restaurants Strip bar Casino Massage Diving Shipping Transportation – as needed
Our Boat Brainstorms
Rentals Nude boat Water activities Dives Overnights Fishing Party Client Rental Weddings Pottery Funeral
Our Boat Brainstorms
Special Events Fireworks Holidays America’s Cup
Photographers Press Merchandise Sales
Floating Art Gallery
Boat Teams – In Class
Each team is to come up with the following:
Your Target Audience Defined Demographics Psychographics A persona of your customer
Name, background, attributes
A Value Proposition for their specific business A Mission Statement for their specific business A Survey with at least 10 questions
Questions must help you find information about your audience Help you make informed decisions about moving your business forward Help find out pricing thresholds
Boat Teams – Homework Each person from each team must survey at least 10 people within your target
audience
Get each person’s name, age, any other information you find you will need Have each participant sign the survey answers Get the Survey answers are to be handed in next Monday. Either ask them the questions and record them (participate) but then have them sign
the survey to authenticate or have them fill out themselves
Review all surveys and come up with 3 things you have derived from this information Hand in these 3 things
Next Monday you will meet with your team again to pull all of your results together so make sure you have a copy to hand in as homework and a copy to use when discussing with your team.
Read Module 6