Newsletter April 2012

From Editor’s Desk

Dear HDCF Members and Friends, its my pleasure to welcome you allto the 1st issue of <<Name>>, HDCF’s official Monthly Newsletter.

Since inception, we have been having regular interactions bothonline and offline modes. These interactions have resulted in fruitfulnetworking within members. Such collaborative avenues have leadto tapping synergies and getting inspiration from successful businessinitiatives.

Soon, HDCF is going to celebrate its first anniversary. To moveforward and benefit all members of HDCF, we are launching thisNewsletter to showcase some of innovative interventions, creativebusiness ideas, path-breaking service models, etc. among themembers.

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members.

with warm wishes,Praveen Kumar MachavaramEditor-in-Chief

President Message

The sole purpose of initiating HDCF is to provide enduring growthopportunities to all members, learn new ways of thinking, discusschallenges encountered in day-to-day business and exchange views.We have been inviting successful entrepreneurs from differentbusiness domains to share their knowledge as part of our HDCFConfluence Meets.

One of the objectives of HDCF is to promote entrepreneurship tocreate employment and improve national economy. Accordingly, wehave launched an exclusive Investment Advisory Committee (IAC)to support funding requirements of the group members and planningto conduct entrepreneurship trainings soon. Trainings and IAC aregoing to be our top priorities for next few months.

Hoping to see you participate with full cooperation.Venkat Reddy TCPresident – HDCF

Just a day after the Telugu New Year Ugadi! An informative and informal evening filled with fun and frolic! …is how

one would describe the HDCF Confluence-VII event of 24th March 2012.

As the Chief Guest, Mr. Suheim Sheikh, Founder CEO and MD of SDG Software Technologies & Founder of President

HDCF Confluence VII – 24th March 2012

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As the Chief Guest, Mr. Suheim Sheikh, Founder CEO and MD of SDG Software Technologies & Founder of President

of The Yacht Club of Hyderabad, spoke about his interesting entrepreneurial story right from succeeding in

promoting his unique software to the passionately working towards helping underprivileged children in sailing.

This time HDCF Confluence-VII took a traditional turn with Dr. CVB Subramaniam, a Vedic Astrologer and Head of

the Department of Astrology at Potti Sri Ramulu Telugu University, Hyderabad speaking on the impact of the new

year on businesses, based on the Panchamgam, the traditional Telugu Calendar in an interactive session entitled

“Business Panchangam”

From the inspiring anecdotes of persistence and resilience narrated by Mr. Suheim Sheikh to the motivating advice

by Dr. CVB Subramaniam, the evening focused on the importance perseverance in business initiatives, impact of

giving to the welfare of society, being helpful to others and most importantly believing ones self!

Later the members have participated in interactive networking with each other and enjoyed sumptuous dinner and

cocktails.

“If everyone is moving forward together, then success takes care of itself” ~ Henry Ford

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The saga of Kisan Raja’s stupendous success

Kisan Raja is a revolutionary device (invented and manufactured byVinfinet Technologies Pvt. Ltd.) that help bring the fruits of technology torural India – particularly to farmers and unemployed youth. The solutionallows farmers to remotely control the agricultural motor using theirmobile or landline. An IVRS (Interactive Voice Response System) in locallanguage helps in making selections for switching the motor ON or OFF.Farmers also receive voice alerts for various situations like Faulty PowerSupply, Motor not Starting, Lack of Water in the Well/Bore, and anyattempt of Device / Motor Theft.

Kisan Raja is a vastly superior innovation in terms

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Kisan Raja is a vastly superior innovation in termsof functionality, safety and user-friendliness, whencompared to low-end ‘auto-starters’ available inrural areas. Launched in July 2010, this patent-pending innovation has been recognized by manyleading institutions.

Currently, the device is being targeted at influentialfarmers in the village who have larger Landholdings. This select group of people subsequentlyinfluences decision-making of the majority.

Awards and Recognitions1. Winner of Sankalp Awards 20122. Winner of India Semiconductor Association (ISA) Technovation Awards 2011 in the ‘OEM

Consumer – Best Indian Startup’ Category3. 1st Runner-up at Samsung Innovation Quotient conducted by Samsung and CNBC-TV184. Winner of Wantrapreneur 2011 (‘Startup – Agri’ category) conducted by Villgro, Chennai5. Among the Finalists of Mahindra Spark The Rise6. Among the Winners of the 3rd Indian School of Business (ISB) iDiya Challenge7. Winner of Navkriti 2011 conducted by NITIE (National Institute of Industrial Engineering)

About Vijay Bhaskar ReddyMr Vijay Bhaskar Reddy hails from rural Andhra Pradesh. He completed his education from IITMadras before working for companies like Intel and Cisco. He always wanted to do somethingfor the farmer community. He got the idea of Kisan Raja, when he saw his brother going tothe field in the middle of the night to switch ON/OFF the irrigation motor pump set. This wasthe moment when Mr. Reddy decided that he would create an easy-to-operate technologysolution that would improve the lives of farmers. He had joined Vinfinet Technologies Pvt. Ltd.as CEO which was already established to provide career-oriented IT trainings for unemployedrural youth and launched an IVRS based motor controlling and monitoring application.

HDCF IAC on the way to facilitate investment for startups

HDCF Launches `Investment Advisory Committee – IAC’Prof. BP Padala, a distinguished member of HDCF, was the man behind the idea genesis offorming a separate ‘Advisory Council’ to help members seeking investments for their startups/ other ventures. HDCF Core Committee considered this as a potential idea that would helpachieve its envisioned objective. An adhoc committee was immediately commissioned thatincluded industry experts like Prof. BP Padala, Raghunath Akasam, Aashish Malve, Arun Sinhaand Kaali Sudheer to develop this idea into a full-fledged functional committee.

The adhoc committee did discuss the need and role of the proposed advisory committee andhas finalized on the broad framework, principles and the format within which it shall function.Based on the recommendations and suggestions of this committee a formal proposal forconstituting an “Investment Advisory Committee” (IAC) was tabled on 4th December, 2011

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constituting an “Investment Advisory Committee” (IAC) was tabled on 4th December, 2011which was duly passed by the HDCF Core Committee. Thus, HDCF (IAC) was formallyconstituted, effective from 24th March, 2012.

HDCF (IAC) has been constituted with the primary objective of facilitating and helpingentrepreneurs seeking investments for their startups / other ventures. In a further effort toreach out to the members, HDCF has created an online platform http://www.hdcf.in/iac/ tofacilitate an easy access to the members to submit their startup ideas. This initiative hasreceived an overwhelming response from members and HDCF (IAC) started receiving seriousproposals from 2nd week of April itself.

HDCF Core Committee has extended all the necessary support and timely cooperation inconstituting this committee which was widely regarded as a step in the right direction toextend all possible support to members to grow into successful entrepreneurs.

“The 'lighter' side of life deserves to be taken seriously when considering the facilitation

of human success and development" - Matthew Gervais

IAC Photos

Grow from Failure

Reva-TheeGuest Column by Revathi Turaga

“I've missed more than 9000 shots in my career. I've lost almost 300 games. 26 times, I'vebeen trusted to take the game winning shot and missed. I've failed over and over and overagain in my life. And that is why I succeed!’

The above statement of Michael Jordan reflects beautifully the attitude of ‘never give up’! Timeand again we have heard that it is not how one falls, but how one gets up again that countstowards one’s success. Failure is often viewed as the opposite of success, and refers to thestate or condition of not meeting the desired outcome. However, I look at FAILURE as “FreeAgain to Innovate and Learn Until Reaching Excellence”! Here’s how...

One of the first stories I remember hearing about a never give up attitude is that of a king,who, after his kingdom was conquered by his enemies, absolutely exhausted and de-motivated, went into hiding in a forest wherein he saw a tiny spider attempting to climb out of

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"Do not follow where the path may lead. Go instead where there is no path and leave a trail" ~ Harold R. McAlindon

motivated, went into hiding in a forest wherein he saw a tiny spider attempting to climb out ofa crevice. The crevice was too steep and too wide for the spider and the moment it made twosteps forward, it just slipped one step backwards. It looked like it could never reach the top.However, the king noticed that the spider didn’t give up. It kept slipping, but kept keepingon... until it finally reached the top of the crevice on its way to its freedom. Seeing this, theking suddenly felt free too! Motivated, he gathered his few troops and, marched against hisenemies and saved his kingdom. Sometimes, when one fails, one needs to realize that theyare free from the earlier attempts, to start again, all fresh and anew!

We have all heard the wonderful adage “try try again till you succeed!” However, what we donot realize in history is that every scientist who has tried again and again has not tried thesame way again and again. For example, let us say you are walking on a road and there is abig rock in the way that blocks your path. You can’t pass. Now, the next time you walk, wouldyou walk the exact same path again? Or would you walk around the rock or find a way tomove it or change the path itself? We would obviously do one of the latter. Hence, when onefails, it is not that one has to simply try again, however one has to analyze what happenedand creatively try another method. One needs to learn and innovate!

Martin Luther King defined excellence as ““If a man is called to be a street sweeper, he shouldsweep streets even as Michelangelo painted, or Beethoven composed music, or Shakespearewrote poetry. He should sweep streets so well that all the hosts of heaven and earth willpause to say, here lived a great street sweeper who did his job well.” Excellence can beattained only through continuous learning after learning through failure after failure. Thougheveryone fears failure, those in search of excellence embrace their mistakes and learn fromthem for further growth an implementation. An entrepreneur may in fact regard failure as avery positive experience: as a prerequisite to success, a chanced discovery, a profoundteacher, a future value-adder, a provider of new direction, an enhanced motivator, a path toachievement and even as a relieving liberator towards excellence.

Grow from Failure

Reva-Thee … continuedGuest Column by Revathi Turaga

We’ve been taught from an early age that failure is a bad thing. When we do poorly on tests,we receive a failing grade. When a business goes bankrupt or dies, it is said to fail. We wereconstantly reminded every day that failure is something negative. But today, mostentrepreneurs and scientists and business leaders are starting to understand the positives offailure! History is adept of thoughts from various scientists such as Thomas Watson who said“If you want to succeed, double your failure rate” and Edison who said “I have not failed. I'vejust found 10,000 ways that won't work”.

In today’s scenario, failure is such a common occurrence it should come to be expected. So,ensure that you develop thicker skin if failures and setbacks seem to bother you. It is veryimportant you learn from every failure and that the same failure isn’t repeated or experiencedtwice as this could lead to unnecessary waste of time and money and even possibly fatalmistakes. Thus, choosing to look at FAILURE as “Free Again to Innovate and Learn Until

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“Excellence is not a skill. It is an attitude” ~ Ralph Marston

mistakes. Thus, choosing to look at FAILURE as “Free Again to Innovate and Learn UntilReaching Excellence” means that even though each idea we try may not work, it still wouldhelp to bring us that much closer to an idea that does. To that end, experiencing failurebecomes a very essential and necessary step in arriving at success.

Remember, when you fail next, choose to innovate!You have the power!---------------------------------------------------------------The Author is Ms. Revathi Turaga, an International Trainer, Inspirational Speaker, HappinessFacilitator, Behavioural Coach and Innovation Consultant.

In addition to her corporate experience across India and North America, Revathi is also anaccredited and certified Edward de Bono trainer in the concepts of Six Thinking Hats® andLateral Thinking™. Currently she is serving as the Vice-Chair of Indian Society of Training andDevelopment (ISTD)–Hyderabad Chapter, and the Joint Secretary for the HyderabadDirectors/CEOs Forum (HDCF), she is a life member of the International Association of HolisticPsychology (IAHP), NHRD (National HRD Network), & HMA (Hyderabad ManagementAssociation).

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Editorial Team

Praveen Kumar Machavaram – Editor-in-Chief

Revathi Turaga – Mentor

Members

• Chiranjeevi Maddala

• Allipuram Rajasekhar Reddy

Commercial Advt

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Hyderabad Director / CEO Forum (HDCF)

2nd Floor, Central Plaza

Somajiguda Hyderabad-500 082

Andhra Pradesh, India

Email: [email protected]

Contact Persons

Venkat Reddy: [email protected]

Rajasekhar Allipuram: 9949762000 & 9866269362