New Career Economy Cdn 2011

THE NEW CAREER ECONOMY®

THE NEW CAREER ECONOMY®

CINDY KEMP SELF-EMPLOYMENT COACH

AgendaAgenda

• Reality – “things ain’t what they used to be”

• Preparing for Your Family’s Future

• Protecting Yourself in the New Career Economy

• Alternative Career Options

• The Power of Franchising

Canadians workers face job uncertainty

Canadians workers face job uncertainty

The job market is changing.The time to explore your options

Is NOW

Our Present EconomyOur Present Economy

• Recession: Defined as two consecutive quarters of decline in real GDP

• 1929 – recession lasted 22 months

• Aftermath of 9/11 – almost 12 months.

• Second recession in a decade

started in December of 2007

• 36 months later - is it over?

• Is it really still a recession or the New Career Economy?

Source: StatsCan

Unemployment: do statistics tell the whole story?Unemployment: do statistics tell the whole story?

“I never thought it would happen to me” “I never thought it would happen to me”

• The length of time to find new employment has grown.

• Competition is fierce – the rise of social media an networking events is evidence that everyone is trying to fund an “edge”.

WHO GETS HIT THE HARDEST?WHO GETS HIT THE HARDEST?

• Good News: In a typical economy, unemployment rate for people with college degrees is approximately half for those with no degree.

• Bad News: This economy is anything but typical.

• In fact, senior executives are among the hardest hit.

Can working a job give you the life you want? Can working a job give you the life you want?

• Nearly all of us must work for a living

• Can working as an employee finance your family’s dreams?

For many, a reliable career in Canada is becoming a thing of the past. Why?

Still believe in Corporate Canada?Still believe in Corporate Canada?

• There is a dramatic increase in the rise of out-sourced service centres =

visible loss of jobs.• Pension plans are under-funded – if

you even had a pension plan.• The collapse of the stock market last

year left corporate pension plans underfunded by billions of dollars.

• Eroding confidence in corporate executives – StatsCan has reported that the average salary in Canada is $42,888. Corporate Executives are 155 times that…

The reward of progress? The reward of progress?

More work hours = LESS:

• Leisure time

• Paid vacation

• Sick leave

• Time with loved ones

Longer work days. More stress.Source: American Time-Use Survey, BLS, 2004.

0

10

20

30

40

50

60

70

80

All married

couples

Married couples

with no children

Married couples

with children

under age 18

Combined work hours of husbands and wives

1969

1979

1989

2000

2004

Building someone else’s wealth?Building someone else’s wealth?

North American workers labor longer

hours than anyone else in the industrialized

world.

For what?

Are we out of our minds?

“Careers” in the New Career Economy®?“Careers” in the New Career Economy®?

The lifetime of a typical employee:

– 6 to 8 job changes

– at least 3 changes in profession

WHO HAS CONTROL OVER YOUR FUTURE?

WHO HAS CONTROL OVER YOUR FUTURE?

Colossal consumer debt Longer work,

less money

Company downsizing

Enormous corporate

bankruptcies

Lengthy lay-offs Massive pension deficits

The elimination of benefits Social Security

insolvency

There could be a storm on your horizon

DENIAL WON’T CHANGE YOUR FUTURE

DENIAL WON’T CHANGE YOUR FUTURE

The Quest for the Good LifeThe Quest for the Good Life

Look beyond your circumstancesLook beyond your circumstances

• Traditional jobs no longer provide the Good Life.

• The clock is ticking - how long will you wait?

CONTROLLING YOUR OWN DESTINY IS KEY!

Everyone wants to Steer their own ShipEveryone wants to Steer their own Ship

• Know your OPTIONS!

• Break free from the traditional employer- employee relationship

• Learn what successful people are doing

Successful people DO steer their own ship

Perhaps it’s time to consider working for the perfect employer …

YOU

Perhaps it’s time to consider working for the perfect employer …

YOU

• Successful people work to build their own future, not someone else’s

• What are your options for self-sufficiency?

What do these companies have in common?What do these companies have in common?

• Hyatt Corp

• Burger King

• IHOP Corp

• The Jim Henson Company

• FedEx Corp

• HP

• Microsoft Corp

• CNN

• MTV Networks

• Wikipedia Foundation Inc

• Sports Illustrated

• GE

What do these companies have in common?What do these companies have in common?

• Hyatt Corp - 1957

• Burger King - 1954

• IHOP Corp - 1958

• The Jim Henson Company - 1958

• FedEx Corp - 1973

• HP – The Great Depression

• Microsoft - 1975

• CNN - 1980

• MTV Networks - 1981

• Wikipedia Foundation Inc- 2001

• Sports Illustrated -1954

• GE – 1876 (6 year recession)

THEY WERE ALL STARTED DURING A RECESSION!

IS SMALL BUSINESS THE ANSWER?

IS SMALL BUSINESS THE ANSWER?

• 97% of businesses in Canada are classified as “small”.

• Small businesses contribute nearly 43% to Canada’s economic output.

• 75% of small businesses employ fewer than 5 people.

• 59% of small business owners are men – 41% are women.

GOING TO ALONE = LOWER COST/HIGHER RISK

GOING TO ALONE = LOWER COST/HIGHER RISK

To succeed you must have:

•A marketable product or service

•Expertise to management a business alone.

•Vision and planning.

•Cash and/or access to a friendly bank

•The ability to take risk

•Relationships and Good Luck

Why most independently-owned small businesses don’t workWhy most independently-owned small businesses don’t work

• Fatal assumptions lead to fatal problems

• Common wisdom says do what you know, love and enjoy

• The reality of going it alone.

Some “F” words to keep in mindSome “F” words to keep in mind

• Frustration

• Fear of Failure

• Financial Constraints

• Family & Friends

Keep your eye on the prize: FINANCIAL FREEDOM

Which “F” word will you base your future on?

The alternative to going it alone:find a TEAM to support you The alternative to going it alone:find a TEAM to support you

• Millionaires are "team-made"

• A good wealth team should consist of the following key players:– Mentors who act as active

coaches– Like-minded, supportive, wealth

builders and visionaries

Where can you go to find such a team?

FRANCHISING – DID YOU KNOW? FRANCHISING – DID YOU KNOW?

• Franchises account for 40% of all retail sales (*Walmart is not a franchise*)

• There are 78,000+ franchises in Canada

• Franchising employees over 1M Canadians

• Franchising accounts for 10%+ of the gross Domestic Product

• Franchising accounts for 1 out of every 5 dollars spent by consumers in goods and services

GOALS – NEEDS - EXPECTATIONSGOALS – NEEDS - EXPECTATIONS

Four crucial steps:

• Define your goals

• Map your course

• Build a winning team

• Explore your options

Your business is the vehicle that will take you there.

Summary Summary

• There many dangers and threats to your family’s security

• We can no longer just look the other way

• You owe it to yourself to explore your options – TODAY!

• Information is one of the keys to your future

• Franchising manages the risk of business ownership

• Partnering with a coach is critical

Next Steps Next Steps

Thank you for allowing us to share this information with you. • Continue the process of exploring your options

• Take some time to consider your Goals, Needs and Expectations

• Visualize Financial Freedom and your Lifestyle

• Visit me at Booth 406