Mobile: (424) 261-9271 E-mail: [email protected] Torrance, CA. For my full Portofolio follow me on Behance : www.behance.net/naderadeeb
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Mobile: (424) 261-9271
E-mail: [email protected]
Torrance, CA.
For my full Portofolio follow me on Behance :
www.behance.net/naderadeeb
Much like a successful ad, which reaches its audience without the need
for an explanation, I too aspire to have my work speak for itself.
My portfolio reflects the spectrum within my personality and ability to
tap into a different states of mind, to convey a message I never thought
of being the medium for its delivery.
In that process I explore new sensations and experiences, and in the
journey, I cherish new destinations brought on by different clients,
diverse medias, unconventional skills and ever-changing ideas.
I am capable of managing projects from concept to delivery, usability
and working within a cross-functional team under tight deadlines.
My key strengths : brand strategy | communication designs|
photography | Corporate Identities | Branding | Packaging Design |
Activations | 360 Campaigns | Ambient | ATL | Digital
I see myself as an expert navigator who helps his clients travel to new
and exciting places.
2006 – 2008EURO RSCG Arabia (Now Havas Group) Art DirectorDesign a wide variety of projects for clients including
LG, samsung, Mall of Arabia and Ghandor.Worked closely with Creative directors, Editorial and
Production staff. Effectively managed multiple
projects simultaneously. Highly attentive to detail
and quality. Help define a brand’s visual language
(color palette, logo, font, design) across a range of
media. Compare a brand’s visual language to other
competitors; provide recommendations to the client.
2002 - 2005Harmonic Staff Adv. AgencyS. Graphic DesignerDeveloped concept designs for a number of
pharmaceutical companies, End-to-end solutions.
Managed the designs for NOVARTIS, JANSSEN CILAG, ABBOT and JOHNSON & JOHNSON.Nestle, Shell, Movenpick, Credit Agricole Bank and Arab Bank.
2000 - 2002Cairo CartoonTrained in traditional animation and software-based
2D animation with strong narrative and problem
solving storyboarding skills
Participated in drawing two 2D cartoon films by
Draw basic keys and in between frames
Films: - Friend’s team (Fareek El Asdyka)
- Bakkar (a kid from Upper Egypt “'El Noba”)
I am legally eligible to live and work in the U.S. as i
have a Green Card.
EducationBachelor degree in Fine Arts.
Faculty of Fine Arts,
Helwan University Cairo.
LanguageEnglish / Arabic
MiscellaneousCountries visited:Egypt, Vienna, Italy, Bratislava, India, Beirut, Dubai,
KSA, Bahrain and Qatar.
SkillsIllustration.
Photographing.
Proficiency in Computer ApplicationsPC / Mac operating system.- Adobe Photoshop, Adobe Illustrator, Adobe
InDesign, Adobe Flash, Adobe Dreamwaver and
Adobe Acrobat Professional.
- Macromedia Freehand.
- Microsoft Office.
- Familiar with JavaScript, HTML, CSS and FTP.
- Working knowledge of WordPress, Google adwords
and Google doubleclick tags.
- Familiar with Search Engine Optimization (SEO),
Google Analytics.
2011-PresentH & Y Planning | Art DirectorSkillfully directed the production of diverse collateral
marketing materials, including over-sized POP
materials. Produced captivating brochures, and
compelling advertising campaigns while attending
press checks, photo shoots and client management
meetings.
Manage Multiple online projects including website
designs, landing pages, web banners using Google
DoubleClick and mobile Ads.
Clients: Mazda USA, Ajinamoto, Zojirushi and Suzuki.
2008 - 2010Pi Adv. | Art DirectorLead teams in the development, design and
production, brand-extending and cross-channel
campaigns including print ads, television ads, product
launches, brochures, advertorials, Web sites, banner
ads, billboards, iPhone campaigns, logos, product
packaging and more.
Interpreted briefs and realized creative concepts.
Clients: The Saudi Capital Market, Alder & O’ak, Bank
Muscat, SFDA, Rajhi Steel and DAMAC.
CareerPersonal Data
Brand developmentI am expert in creating brands from scratch as well as
repositioning and recon�guring existing brands.
Brand developmentI have a good experience building visual standard guidelines,
starting with how to use the brand ending with brand applications “ printed materials, Digital, Outdoor and publishing”.
ProductThe Suzuki Hayabusa
Product spirit:“Its Spirit has endured. Its incomparable performance delivers a fun and sporty ride at any speed,”
Key Words:FUN - Speed
Place:California, Korean community.
Visuals speaks spirit:Roller coasters - Plenty of people love roller coasters, people love it and it's no surprise that they are the world's most popular amusement park ride. Whatever the reason, there is two main reasons:It goes fast and its fun to ride.
Photo booth in The Asian American Expo.
Place:Riyadh, Saudi Arabia
Saudi Fuel | Fuel IndustriesGeneral Objective to increase the fuel sales through Sweepstakes.
Visuals speaks spirit:Fill it with prizes
ProductCrispy Fry
Product spirit:Crispy Fry are an Ajinomoto brand, one of the trusted company that every moms trust when it comes to cooking.
Place:California, USA.
Visuals speaks spirit:Everyone love the crispy fried chicken, it looks delicious.
PTL, Packaging and POS.
ProductZojirushi Creamer
Place:California, USA.
Print Ad.
Place:California, USA.
Marukai Japanese SupermarketMarketing Campaign
Marukai supermarket one of the biggest names on retail business in japan. they are so proud that they carry in each store a thousands of products like 20 times what Walmart have. So they wanna one single beni�t from the campaign to till you that they have everything you need.
Damac “Dubai Holding”
Damac Tower - Riyadh
It is a fact, the highest tower you can own in.You will own a place in the sky of the capital.
TVCPress AdsOutdoorsPTL
Interactive DesignResponsible for the conceptualization, front-end design/production of web/interactive solutions from planning to completion using a variety of graphic software applications, techniques and tools.
Storyboard | Cartoon.Trained in traditional animation and software-based 2D animation with strong narrative and problem solving storyboarding skillsParticipated in drawing two 2D cartoon �lms by Draw basic keys and in between frames for: - Friend’s team (Fareek El Asdyka) it was aired on Egyptian TV during the month Ramadan 2000. - Bakkar (a kid from Upper Egypt “'El Noba”' & his pet goat “Rasheda”) two parts, the �rst part aired in Ramadan 2001 and the second aired in Ramadan 2002.
Packaging and Labeling
Performed to lead the packaging design from conception to �nal print production. Developed packaging templates and maintained consistency standards, with good experience in doing packaging guideline books.
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