NACE Austin June 2015 Meeting Presentation

Behind the Social Media Curtain

@jasonfreshly@TheFreshIdeaGrp

© 2015 The Fresh Idea Group

#NACESocialMedia

Hi NACE Austin


#NACESocialMedia


#NACESocialMedia


Breaking down Social Media Marketing


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Who’s Your Ideal Customer?


#NACESocialMedia

Customer Profiles:● The more you know about

your ideal customers...


● You are Marketing to your customers, they help promote you

#NACESocialMedia

What are you Putting out on Social Medai?


#NACESocialMedia

What’s Your Value-Add?

● How can you drive traffic back to your website?


● Why are you better?

● Organize Campaigns

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#NACESocialMedia

Strategy● Conversational Marketing - Creating

engaging conversation online.


● Set goals that work for you

● Make modifications on a regular basis from the goals you set.

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Still with me?


#NACESocialMedia


#NACESocialMedia

Stay Organized● Social Media Management &

CRM Tools


● When to Link Accounts

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Stay Organized● HootSuite● BufferApp● IFTTT.com● Sprout Social● Batchbook● Nimble


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So Many Social Media Platforms...


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Which One?● Who’s Your Ideal Customer?

Find them online


● Can You Be Effective

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QUESTIONS?


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GO BE A ROCKSTAR


#NACESocialMedia

JASON FRESHLY

[email protected]

512-943-2914

(OR JUST HIRE ME)

mailto:[email protected]