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Kindly note: - Send your orders via fax at : +65 6457 0314 or contact our respective sales rep. - All Publication dates and prices are provisional and are subject to changes. - For further enquiries, please contact our sales reps. - All prices featured are in SGD, excluding GST. NON-FICTION FEB 2014 Major & Lead
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MPH Feb'14 Non-Fiction titles (major)

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MPH Feb'14 Non-Fiction titles (major)
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Page 1: MPH Feb'14 Non-Fiction titles (major)

Kindly note: - Send your orders via fax at : +65 6457 0314 or contact our respective sales rep.- All Publication dates and prices are provisional and are subject to changes.- For further enquiries, please contact our sales reps.- All prices featured are in SGD, excluding GST.

NON-FICTION

FEB 2014

Major & Lead

Page 2: MPH Feb'14 Non-Fiction titles (major)

9780007501410

HARPER UK

S$18.00

REMEMBERING WHITNEY: A MOTHER’S STORY OF LIFE, LOSS AND THE NIGHT THE MUSIC STOPPED

By CISSY HOUSTON

The definitive account of Whitney Houston's astonishing life, ground-breaking career

and tragic death - complete with never-before-seen photographs - from the only one

who truly knows the story behind the headlines: her mother, Cissy Houston. Cissy

has said little publicly about Whitney's heart-breaking death. Now, for the first time,

she opens up and shares the unbelievable story of her daughter's life, as well as her

own, and addresses Whitney's brightest and darkest moments. A legendary

Grammy Award-winning gospel singer in her own right, Cissy Houston shows how

the lessons from her own musical journey helped to shape Whitney's career - from

teaching Whitney to use her voice, to keeping her level-headed throughout her

meteoric rise to fame. With candour and respect, she sets the record straight about

Whitney, exploring both her turbulent marriage and her misunderstood struggles with

drug abuse. Cissy goes behind the tabloid headlines to show fans around the world

the true, human side of a strong, successful - yet flawed - musical icon who died

much too young. Includes a Foreword by Dionne Warwick.

9780007485703

HARPER UK

S$20.00

MPH Distributors (S) Pte Ltd

BE AWESOME: MODERN LIFE FOR MODERN LADIES

By HADLEY FREEMAN

Hadley Freeman, Guardian features writer and author of the popular 'Ask Hadley...'

column, reminds the modern lady to 'Be Awesome'. All women need to listen to Hadley.

She might just have the answers to life's trickiest questions, such as: why does the

funny girl in the film never get the guy? Can you read a women's magazine without

damaging your brain? And should you ever buy Hello Kitty knickers? Of course you

shouldn't! Why are you even asking that? With sage advice, some very helpful lists and

a killer dance routine to Patrick Swayze's 'She's Like the Wind', Hadley is here to show

you just how awesome life as a modern lady could be.

Page 3: MPH Feb'14 Non-Fiction titles (major)

9781780576664

TRANSWORLD

S$20.00

TIME OUT OF MIND: THE LIFES OF BOB DYLAN

By IAN NELL

By the middle of the 1970s, Bob Dylan's position as the pre-eminent artist of his generation was assured. The 1975 album Blood on the Tracks seemed to prove, finally, that an uncertain

age had found its poet. Perverse or driven, Dylan refused the role. By the decade's end, the

counter-culture's poster child had embraced conservative, evangelical Christianity. Fans and critics alike were confused; many were aghast. Still the hits kept coming. Then Dylan faltered.

His instincts, formerly unerring, deserted him. In the 1980s, what had once appeared unthinkable came to pass: the 'voice of a generation' began to sound irrelevant, a tale told to

grandchildren. Yet in the autumn of 1997 something remarkable happened. Having failed to release a single new song in seven long years, Dylan put out the equivalent of two albums in

a single package. He called it Time Out of Mind. So began the renaissance, artistic and

personal, that culminated in 2012's acclaimed Tempest. In the concluding volume of his groundbreaking study, Ian Bell explores the unparalleled second act in a quintessentially

American career. It is a tale of redemption, of an act of creative will against the odds, and of a writer who refused to fade away. Time Out of Mind is the story of the latest, perhaps the last,

of the many Bob Dylans. This one might yet turn out to have been the most important of them

all.

9780007541782

HARPER UK

S$18.00

MPH Distributors (S) Pte Ltd

TRAPPED:THE TERRIFYING TRUE STORY OF ASECRET OF ABUSE

By ROSIE LEWIS

The first in a series of highly anticipated new titles from foster carer Rosie Lewis.

Phoebe, an autistic nine-year-old girl, is taken into police protection after a chance

comment to one of her teachers alerts the authorities that all might not be what it

seems in her comfortable, middle-class home. Experienced foster carer Rosie accepts

the youngster as an emergency placement knowing that her autism will represent a

challenge – not only for her but also for the rest of the family.

But after several shocking incidents of self-harming, Pica and threats to kill, it soon

becomes apparent that Phoebe’s autism may be the least of her problems.

Locked for nine years in a secret world of severe abuse, as Phoebe opens up about

her horrific past, her foster carer begins to suspect that Phoebe may not be suffering

from autism at all.

Page 4: MPH Feb'14 Non-Fiction titles (major)

9780007452545

HARPER UK

S$18.00

TALES FROM THE SPECIAL FORCES CLUBTHE UNTOLD STORIES OF BRITAIN’S ELITE WWII WARRIORS

By SEAN RAYMENT

Stories of real-life bravery and courage-under-fire contribute to a unique and poignant record of a club created for heroes. There are just a handful of men and women alive today who served and fought with the Special Forces

during the Second World War. They are a dwindling bunch of veterans in their twilight years whose tales of heroism and daring-do will soon be lost in

time forever - yet they still regularly get together in a gentleman's club, right in the heart of London - The Special Forces Club. In ten separate and

astonishing accounts of ingenuity and heroism, former Sunday Telegraph defence correspondent Sean Rayment visits this unique group of people, and through their vivid memories, transports the reader back in time to the

dark days of the Second World War when Britain was again fighting on multiple fronts across the globe.

9780007532285

HARPER UK

S$18.00

MPH Distributors (S) Pte Ltd

LITTLE DRIFTERS: KATHLEEN’S STORY

By KATHLEEN O’ SHEA

Little Drifters: Kathleen’s Story. Little Drifters is a book about how your greatest strength can also become your greatest weakness. Kathleen and her brothers and sisters had always survived by relying on one another,

taking care of each other in times of hardship and looking out for one another when it seemed the world was against them. A large travelling Irish

family Kathleen’s early life on the road was physically challenging, but fun and full of love. Then when her parents proved unable to cope she turned to

her siblings for warmth and support as their family disintegrated around them. When their father suffered a total breakdown they were literally fending for themselves, eating out of bins and helping each other to stay

strong and survive from one day to the next in a dreadful state of neglect.

Page 5: MPH Feb'14 Non-Fiction titles (major)

9780007525850

HARPER UK

S$20.00

THE SHIFT: THE FUTURE OF WORK IS ALREADY HERE

By LYNDA GRATTON

Work: love it or hate it, it's an all-consuming part of our society, it's changing fast, and the impact on our working lives will be extraordinary. We are now facing a revolution in the way we work. Low carbon economies, new

technology and globalisation are fundamentally transforming much of what we take for granted. Middle managers are disappearing. The working week is

collapsing. And now more than ever, our careers are governed by global forces. Why will things change so quickly? What will these changes look

like? Who will benefit and who will suffer? How do we navigate our career through these times? In 'The Shift', Professor at London Business School Lynda Gratton takes a look ground-breaking look at the five forces that will

fundamentally change the way we work in the next ten to fifteen years. Having collaborated with companies around the world for the past three

years, she has drawn up a guidebook for the future of work, instructing you how to harness specialisation, connections, enthusiasm and make the three key shifts essential for survival.

9780593072820

TRANSWORLD

S$31.00

MPH Distributors (S) Pte Ltd

THE IMPROBABILITY PRINCIPLE

By DAVID HAND

Parenting advice from French Children Don't Throw Food, now distilled into 100 short and easy tips.

In response to the enthusiastic reception of her bestselling parenting memoir French Children Don't Throw Food, Pamela Druckerman now

offers a practical handbook that distils her findings into one hundred short and straightforward tips to bring up your child a la francaise. It includes

advice about pregnancy, feeding (including meal plans and recipes from Paris creches), sleeping, manners, and more.

Page 6: MPH Feb'14 Non-Fiction titles (major)

9780062292049

HARPER US

S$21.00

SMART PEOPLE SHOULD BUILD THINGS

By ANDREW YANG

Andrew Yang, the founder of Venture for America, offers a unique solution to our

country’s economic and social problems—our smart people should be building

things. Smart People Should Build Things offers a stark picture of the current culture

and a revolutionary model that will redirect a generation of ambitious young people to

the critical job of innovating and building new businesses.

As the Founder and CEO of Venture for America, Andrew Yang places top college

graduates in start-ups for two years in emerging U.S. cities to generate job growth

and train the next generation of entrepreneurs. He knows firsthand how our current

view of education is broken. Many college graduates aspire to finance, consulting,

law school, grad school, or medical school out of a vague desire for additional status

and progress rather than from a genuine passion or fit.

9781455577712

HACHETTE BOOK GROUP

$20.00

MPH Distributors (S) Pte Ltd

YOUNG MONEY (INTERNATIONAL): INSIDE THE HIDDEN WORLD OF WALL STREET'S POST-CRASH RECRUITS

By KEVIN ROOSE

Young Money is the story of eight first- and second-year workers at firms

like Goldman Sachs and Bank of America Merrill Lynch. It's a story about 100-hour workweeks, drug-fueled all-nighters, Harvard hedge funds,

dating mixers, Occupy protests, and top-secret fraternity parties. But it's also about the doubt and introspection that creeped into the financial

sector after 2008, and an inside look at how the crisis really, truly changed Wall Street, starting with its youngest members.Cover art to

come

Page 7: MPH Feb'14 Non-Fiction titles (major)

9780062296238

HARP_GB

S$22.00

WHAT SHOULD WE BE WORRIED ABOUT?

By JOHN BROCKMAN

The enticing collections roll in with impressive frequency, bearing such titles as This Will Change Everything (2009), Is the Internet Changing the Way You Think? (2011), This

Will Make You Smarter (2012), Thinking (2013), and the latest, What Should We Be Worried About? Each anthology features stellar contributors from diverse fields, and all

are edited by John Brockman, the founder and CEO of Brockman Inc., a literary agency for science writers, and founder of a nonprofit foundation that supports Edge.org, a

world-renowned online science salon with the credo: “To arrive at the edge of the

world’s knowledge, seek out the most complex and sophisticated minds, put them in a room together, and have them ask each other the questions they are asking

themselves.”

9780062301857

HARPER US

S$24.00

MPH Distributors (S) Pte Ltd

SIMPSONS COMICS SHAKE-UP

By MATT GROENING

Everyone's favourite dysfunctional family is back in a brand new collection of wild and

hilarious adventures, including all-new stories featuring some of the cast's fan favourite

characters. You can join Homer Bart, Marge et al as they illuminate the relationship

between man and sofa! It's out of this universe jokes aplenty in this wonderful new

Simpsons collection.

Page 8: MPH Feb'14 Non-Fiction titles (major)

9780007549610

HARPER UK

S$16.00

DISCOVER YOUR DESTINY WITH THE MONK WHO SOLD HIS FERRARI: THE 7 STAGES OF SELF-AWAKENING

By ROBIN SHARMA

A potent pathway to self-awakening that will help you to live your greatest life and claim the happiness, prosperity and inner peace that you deserve. From the author of the international bestseller, The Monk Who Sold His Ferrari. *

The Monk is back with a visionary new book on awakening your authentic greatness, full of fresh and exciting new lessons to stimulate your life. *

Combining Eastern wisdom with Western success principles in this deeply inspiring, yet highly practical guide, Robin Sharma offers a blueprint for living

a beautiful life, rich with joy, prosperity and lasting inner peace. * This fable follows the story of Dar Sanderson, a middle-aged human resources manager with a good job, nice home and steady income. Despite his

apparent success, Dar is deeply unhappy, realising that his good life is keeping him from his best life. After encountering the Monk, he embarks on a

6-month odyssey to discover his authentic self and reclaim the life of his dreams. Along the way he learns the 7 stages every person must choose to walk if they wish to seek a life of lasting happiness and personal freedom. *

Robin Sharma is renowned for his captivating story-telling, which has earned him fans including the master of spiritual fiction Paulo Coelho.

9780007491742

HARPER UK

S$20.00

MPH Distributors (S) Pte Ltd

KILLING US SOFTLY:THE SENSE AND NONSENSE OF ALTERNATIVE MEDICINE

By DR PAUL OFFITMore people than ever are using alternative medicine. But, as expert Dr Paul Offit explains, these untested therapies are ineffective, expensive and even deadly.

Now that homeopathic remedies are offered on the NHS, it’s clear that

various therapies once considered alternative or complementary, have become mainstream – prescribed to burn fat, shrink prostates, alleviate

colds, reduce stress, eliminate pain and prevent cancer. At the same time, uptake of effective vaccines such as MMR has fallen – a disturbing trend which, in the case of the MMR, has lead to a sharp rise in the number of

measles cases.

In ‘Killing Us Softly’ Paul Offit reveals, alternative medicine – an unregulated industry under no obligation to prove its claims or admit its risks – can actually be very harmful.

Page 9: MPH Feb'14 Non-Fiction titles (major)

MPH Distributors (S) Pte Ltd

9780007549627

HARPER UK

S$16.00

LEADERSHIP WISDOM FROM THE MONK WHO SOLD HIS FERRARI: THE 8 RITUALS FOR BEST LEADERS

By ROBIN SHARMAIn this eagerly awaited sequel to the international bestseller The Monk Who Sold His Ferrari, world renowned leadership guru Robin Sharma will

teach you how to restore trust, commitment and belief within your organisation, while simultaneously changing the way you live your life in the process. A practical guide to visionary leadership and an inspiring

fable, Leadership Wisdom is the true sequal to the international bestseller The Monk Who Sold His Ferrari. It follows the story of Peter Franklin, a

frustrated owner of a struggling digital software company. Just as things start to seem hopeless for Peter, a young monk appears at his door, offering sure-fire advice on how to turn the fate of his business around.

Peter is astonished to learn that the monk is in fact his long-lost friend Julian Mantle, returned from his extraordinary Indian odyssey and ready to

share his timeless wisdom for visionary leadership. Expressed in an easy-to-use eight step system of practical lessons, this inspiring and illuminating

parable will teach you, amongst other things, how to: * Create team focus and unity * Increase profitability and efficiency * Be creative and innovative under pressure * Inspire and develop your team * Touch people's lives in a

positive way

MPH Distributors (S) Pte Ltd

9780007549634

HARPER UK

S$16.00

FAMILY WISDOM FROM THE MONK WHO SOLD HIS FERRARI

By ROBIN SHARMA

An absorbing, insightful story from Robin Sharma, bestselling author and internationally-renowned life coach, which unfolds the secrets to living a loving, successful and fulfilled life. Catherine, a top businesswoman with a

young family, is the sister of Julian Mantle, the Monk Who Sold His Ferrari. After being involved in a life-threatening accident, Catherine realises that,

regardless of how high she has risen in the business world - and of her achievements and accolades - her family is the most important thing in her

life. Through a series of conversations with her brother, Catherine learns how to reset the focus of her life onto her family - and how living with that culture engenders business success too. Catherine's story takes us on a

journey towards being an individual who leads a meaningful life; a stable, reliable and a loving centre around which family and friends revolve.

Through her eyes, you'll learn: * The importance of setting goals in life for ourselves and our children * How to form bonds of trust with our loved ones * The value of truly nourishing our relationships * How to slow down in life

and value our time * How to live positively and truthfully every day This is a charming and inspiring tale about the positive effect that one individual can

have on the lives of everyone around them.

MPH Distributors (S) Pte Ltd

Page 10: MPH Feb'14 Non-Fiction titles (major)

MPH Distributors (S) Pte Ltd

978000749603

HARPER UK

S$16.00

LIFE LESSON FROM THE MONK WHO SOLD HIS FERRARI

By ROBIN SHARMA

101 inspirational lessons on how to achieve true happiness, find fulfilmentand live peacefully and meaningfully every day, from Robin Sharma,

leading life coach and author of the multi-million-copy bestseller The Monk Who Sold His Ferrari. How can one achieve true happiness? Is it possible to live with joy, passion and purpose every day? It is, and this potent book

- with its powerful life lessons and profound wisdom - can show you how. Here Robin Sharma, one of the world's leading life teachers and

bestselling authors, takes you on a journey towards a new way of living, allowing you to re-purpose your time to make every day meaningful.

Offering simple solutions to life's most frustrating challenges, this is a guide to rebalancing the conflicting forces in your life. Its lessons include: * How to discover your calling * How to see your troubles as blessings *

How to enjoy the path - not just the rewards * How to live fully, so you can die happy This is a truly remarkable book that you will treasure for a

lifetime.

MPH Distributors (S) Pte Ltd

9780007549597

HARPER UK

S$16.00

THE SECRET LETTERS OF THE MONK WHO SOLD HIS FERRARI

By ROBIN SHARMA

The much-anticipated new book in the number 1 bestselling Monk series, a compelling and timely fable about living your best life in these complex times Published in over 46 languages, with more than five million copies

sold, The Monk Who Sold His Ferrari has touched people around the world. Published to coincide with the fifteenth anniversary of the very first

The Monk Who Sold His Ferrari book, Robin Sharma has written a powerful and moving fable that will resonate with readers now and for years to come. When the now-famous character of Julian Mantle falls ill,

he sends his nephew on an international adventure to retrieve Julian's mementoes and secret letters-writings that reflect what Julian has learned

over many years about living a remarkable life, a collection that may become his legacy. A moving and fascinating journey from the Bosphorus

River in Turkey to a remote fishing community in India to the catacombs of Paris, The Secret Letters of the Monk Who Sold His Ferrari offers transformational lessons for happiness and true success and shows

readers how to live an authentic and meaningful life.

MPH Distributors (S) Pte Ltd

Page 11: MPH Feb'14 Non-Fiction titles (major)

MPH Distributors (S) Pte Ltd

9780316277440

HACHETTE BOOK GROUP

S$24.00

OPERATION PAPERCLIP: THE SECRET INTELLIGENCE PROGRAM TO BRING NAZI SCIENTISTS TO AMERICA

By ANNIE JACOBSEN

The explosive, dark secrets behind America's post-WWII science programs from

the author of the New York Times bestseller Area 51. In the chaos following WWII,

some of the greatest spoils of Germany's resources were the Third Reich's

scientific minds. The U.S. government secretly decided that the value of these

former Nazis' knowledge outweighed their crimes and began a covert operation

code-named Paperclip to allow them to work in the U.S. without the public's full

knowledge. Drawing on exclusive interviews with dozens of Paperclip family

members, colleagues, and interrogators, and with access to German archival

documents (including papers made available to her by direct descendants of the

Third Reich's ranking members), files obtained through the Freedom of

Information Act, and lost dossiers discovered at the National Archives and Harvard

University, Annie Jacobsen follows more than a dozen German scientists through

their postwar lives and into one of the most complex, nefarious, and jealously

guarded government secrets of the 20th century.

9780544264083

TRANSWORLD

S$28.00

THE PERFECT THEORY : A CENTURY OF GENIUSES AND THE BATTLE OF GENERAL RELATIVITY

By PEDRO G. FERREIRA

Albert Einstein's General Theory of Relativity is possibly the most perfect

intellectual achievement in modern physics. Anything that involves gravity, the

force that powers everything on the largest, hottest or densest of scales, can be

explained by it.

From the moment Einstein first proposed the theory in 1915, it was received with

enthusiasm yet also with tremendous resistance, and for the following ninety years

was the source of a series of feuds, vendettas, ideological battles and international

collaborations featuring a colourful cast of characters.

A gripping, colourfully told story, A Perfect Theory entangles itself with the

flashpoints of modern history. In this first complete popular history of the theory,

Pedro G. Ferreira shows how the theory has informed our understanding of

exactly what the universe is made of and how much is still undiscovered: from the

work of the giant telescopes in the deserts of Chile to the way in which the latest

work on black holes is providing a fresh, new perspective on what space and time

are truly made of. As we near the first centenary of Einstein's iconic theory,

scientists the world over are wondering once again if we have reached the limits of

the theory and just how much of the universe's future it can explain.

Cover art to come

Page 12: MPH Feb'14 Non-Fiction titles (major)

9781455573455

SIMON & SCHUSTER

S$23.32

RUSSIANS : THE PEOPLE BEHIND THE POWER

By GREGORY FEIFERFrom former NPR Moscow correspondent Gregory Feifer comes an incisive

portrait that draws on vivid personal stories to portray the forces that have

shaped the Russian character for centuries-and continue to do so today.

RUSSIANS explores the seeming paradoxes of life in Russia by unraveling the

nature of its people: what is it in their history, their desires, and their conception of

themselves that makes them baffling to the West? Using the insights of his decade

as a journalist in Russia, Feifer corrects pervasive misconceptions by showing that

much of what appears inexplicable about the country is logical when seen from the

inside. He gets to the heart of why the world's leading energy producer continues

to exasperate many in the international community. And he makes clear why

President Vladimir Putin remains popular even as the gap widens between the

super-rich and the great majority of poor.

Traversing the world's largest country from the violent North Caucasus to Arctic

Siberia, Feifer conducted hundreds of intimate conversations about everything

from sex and vodka to Russia's complex relationship with the world. From

fabulously wealthy oligarchs to the destitute elderly babushki who beg in Moscow's

streets, he tells the story of a society bursting with vitality under a leadership

rooted in tradition and often on the edge of collapse despite its authoritarian

power.

9781455577750

HACHETTE BOOK GROUP

S$25.00

THE GOD OF YES : HOW FAITH MAKE ALL THINGS NEW

By JUD WILHITE

The Christian life is often defined as "no." What starts with a desire to reject destructive things morphs into a "no" to people, enjoyment, laughter, pleasure, success, and ultimately life itself. Before we know it, we've reduced the Christian faith to a huge rejection of just about everything God has created. Is it any wonder why many in our culture think of Christianity and "no" comes to mind. We need perspective. We need more than just "no." We need to experience a divine "yes" to all of life as a gift from God. Ecclesiastes, through Solomon's journals, gives us a huge dose of reality. Solomon's entire experience is a counterintuitive "yes" to God and every aspect of life. It provides a framework for a faith that squares off with reality and finds it infused with meaning. God of Yes will explore this counterintuitive approach and provide clear application on how faith can infuse meaning to the monotony of everyday life. It will flip Ecclesiastes upside down to show that it is actually affirming life in all of its parts with God at the centre. It will challenge the reader that his or her life can look different even if nothing changes externally.

MPH Distributors (S) Pte Ltd

Cover art to come

Cover art to come

Page 13: MPH Feb'14 Non-Fiction titles (major)

MPH Distributors (S) Pte Ltd

9781455549511

HACHETTE BOOK GROUP

S$23.00

HOME RUN: LEARN GOD’S GAME PLAN FOR LIFE AND LEADERSHIP

By KEVIN MYERSHOME RUN is the story of Kevin Myers, a Christian leader who found himself hitting

walls in his personal and professional life as the high expectations he had for a

church plant spiraled into a train wreck for five years. Through a season of

brokenness, the discovery of God's pattern for living, and the mentoring of John

Maxwell, Kevin turned around his life and leadership. God taught Kevin that he was

living his life backwards. He discovered a biblical pattern for living, which

transformed his life, leadership, and relationships. Only then did the church start

growing. Now he and John are teaching others what Kevin learned so that readers

can also apply the lessons and live life to the fullest as Jesus promised in John

10:10. Using a baseball diamond as an analogy for living by God's pattern, Kevin

teaches an idea that's simple enough to communicate to a child, yet has enough

depth to carry the truths to adults. Each base on a baseball diamond represents

God's desired pattern for life: Connection with God, Character, Community, and

Competence. The breakdown occurs because most people run the bases

backwards. In our performance-based culture, they run straight to third base

(Competence), focusing on performance to the detriment of relationships, character,

and their connection with God.

MPH Distributors (S) Pte Ltd

9781422144152

PERSEUS INTERNATIONAL

S$54.25

HBR: CAN CHINA LEAD?

By KIRBY ABRAMI

In this thought-provoking book, noted China experts from Harvard Business School and the Wharton School assert that while China has experienced remarkable economic growth in recent decades (nearly 10 percent for more

than thirty years), it now faces major challenges—tests that could shift the country’s political and economic trajectory.

A lack of accountability, transparency, and ease of operating in China—

combined with growing evidence of high-level corruption—has made domestic and foreign businesspeople increasingly wary of the “China model.” These issues have deep roots in Chinese history and the country’s

political system.

Page 14: MPH Feb'14 Non-Fiction titles (major)

MPH Distributors (S) Pte Ltd

9781422191903

PERSEUS

INTERNATIONAL

S$43.40

HBR: THE MOMENT OF CLARITY

By RASMUSSE MADSBJERGBusinesses need a new type of problem solving. Why? Because theyare getting people wrong.

Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be

ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of

human behavior. And that flawed model is the invisible scaffolding that supports our surveys, our focus groups, our R&D, and much of our long-term strategic planning.

In The Moment of Clarity, Christian Madsbjerg and Mikkel Rasmussen

examine the business world’s assumptions about human behavior and show how these assumptions can lead businesses off track. But the authors chart a way forward. Using theories and tools from the human sciences—

anthropology, sociology, philosophy, and psychology—The Moment of Clarity introduces a practical framework called sensemaking. Sensemaking’s

nonlinear problem-solving approach gives executives a better way to understand business challenges involving shifts in human behavior.

MPH Distributors (S) Pte Ltd

MPH Distributors (S) Pte Ltd

9781422168165

PERSEUS INTERNATIONAL

S$46.50

BIG DATA AT WORK:DISPELLING THE MYTHS, UNCOVERING THE OPPORTUNITIES

By THOMAS H. DAVENPORTFrom the author of the bestselling Competing on Analytics: How to make big data work for your company.

We know companies are awash in data; and we know mining and using this

data in the right way can turn a mediocre company into a winning one. So how, as a leader, do you make that happen?

In Big Data at Work, Tom Davenport gives managers a concise, nontechnicaloverview of big data and explains how to exploit the new opportunities it

creates. He describes how big and small companies in a variety of industries are already achieving this potential, and he shares a new framework for developing a strategy that managers can put to immediate use.

Page 15: MPH Feb'14 Non-Fiction titles (major)

PARTNERS