MPH Distributors Non-Fiction titles January 2013 Major & Lead titles Kindly note: - Send your orders via fax at : 6457 0314 or contact your respective sales rep. - All Publication dates and prices are provisional and are subject to changes. - For further enquiries, please contact our sales reps. - All prices featured are in SGD, excluding GST.
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MPH Distributors
Non-Fiction titlesJanuary 2013Major & Lead titles
Kindly note: - Send your orders via fax at : 6457 0314 or contact your respective sales rep.- All Publication dates and prices are provisional and are subject to changes.- For further enquiries, please contact our sales reps.- All prices featured are in SGD, excluding GST.
MPH Distributors (S) Pte Ltd
BOSSYPANTSBy TINA FEY
Before Liz Lemon, before "Weekend Update," before "Sarah Palin," Tina Fey was just a young girl with a dream: a recurring stress dream that she was being chased through a local airport by her middle-school gym teacher. She also had a dream that one day she would be a comedian on TV. She has seen both these dreams come true.
At last, Tina Fey's story can be told. From her youthful days as a vicious nerd to her tour of duty on Saturday Night Live; from her passionately halfhearted pursuit of physical beauty to her life as a mother eating things off the floor; from her one-sided college romance to her nearly fatal honeymoon -- from the beginning of this paragraph to this final sentence.
Tina Fey reveals all, and proves what we've all suspected: you're no one until someone calls you bossy.
Tina Fey joins Google's Executive Chairman Eric Schmidt for a fireside chat about her new book, Bossypants, watch it here:http://www.youtube.com/watch?v=M8Mkufm3ncc
9780316056982
HACHETTE BOOK GROUP
S$17.00
9780007500956
HARPER COLLINS UK
S$17.00
CONFESSIONS OF A NEW YORK TAXI DRIVER
By GENE SALOMONDriving a cab for more than 30 years Gene Salomon has collected a remarkable selection of stories. He shares the very best in this unforgettable memoir.Gene has had everyone in the back of his cab…
…Lauren Bacall, Leonardo di Caprio, John McEnroe, Sean Penn and Dennis Hopper, Simon and Garfunkel, Tony Bennett, Robin Williams, Norman Mailer, Suzanne Vega, Kevin Kline, Dan Ackroyd, Diane Keaton and, yes, even Kevin Bacon.He has taken all sorts of people for a ride…
…mafiosi, hookers, the rich and famous, down and outs, young lovers, old lovers, passengers from every corner of the globe, fare dodgers, a variety of animals, tourists, lifetime New Yorkers, people in a rush and others with no particular place to go.
MPH Distributors (S) Pte Ltd
9781780576046
TRANSWORLD
S$18.00
ANNIE'S GIRLBy MAUREEN COPPINGER
Maureen Coppinger's earliest memory is of watching the woman she believed to be her mother walk away and abandon her to the care of the nuns at one of Ireland's notorious industrial schools. She was just three years old.
She remained in the orphanage until the age of 16, subjected to cruelty and neglect, and starved of love and affection. Throughout these tormented years, Maureen dreamed only of escape, and when she was contacted again by her mammy she believed all her dreams were about to come true. Life in the outside world brought its own challenges, however, and Maureen was thrown into turmoil when she discovered that the truth about her past was more murky than she had ever realised. "Annie's Girl" stands apart as a poignant testimony to the resilience of the human heart.
This touching and evocative memoir is the incredible story of an illegitimate industrial-school survivor's profound struggle to overcome a shame-filled past and solve the mystery of her origins.
9781845967307
TRANSWORLD
S$18.00
THE GANGSTER'S WIFEBy DAVID LESLIE
For almost four decades, Margaret 'Mags' McGraw was a keeper of secrets. Her husband, Tam, the notorious 'Licensee', amassed a fortune by leading a safe-cracking gang before masterminding a spectacular GBP50-million drugs racket.
Mags was a devotee of Tarot cards and fortune telling, so when Tam and his associates wondered whether luck would be with them, it was to her that they turned. But Mags discovered that the cards gave signs that warned of much more than years in prison cells: they predicted death. Not only did she live with the awful knowledge that her friends would perish violently, but her cards also foretold when they would die.
In "The Gangster's Wife", Mags reveals her gripping life story, from being a London clippie through often hilarious days running an ice-cream van during the infamous Glasgow Ice Cream Wars to managing a notorious bar, being agony aunt to the toughest criminals around, hiding a secret love and sharing a life with The Licensee.
MPH Distributors (S) Pte Ltd
9781599184531
PGW
S$25.43
GUERRILLA MARKETING FIELD GUIDE
By JAY CONRAD LEVINSON AND JEANNIE LEVINSON
Jay and Jeannie Levinson have authored many valuable guerrilla
marketing books that offer a wealth of secrets, strategies, tips, tactics,
and tools—but this is the first that shows readers how to drive
momentum. It’s only with momentum that marketers can go out on the
field and launch their all-out attack against the competition and win the
long-term war for mindshare and sales.
This handy, portable field guide offers 30 battlefield-tested maneuvers
that will breathe vibrant life into any battle plan. These maneuvers
clarify the mission, broaden knowledge of what has to happen, and
direct readers to specific actions they must take that to ensure victory.
9781599184425
PGW
S$32.93
ULTIMATE GUIDE TO LINK BUILDING
By ERIC WARD
The web today is comprised of trillions of links: links between
websites, links within social media venues like Facebook and
Twitter, and even links in email inboxes. Who links to a site and
how they link to it is one of the most important factors that search
engines rely on when ranking results. But how do marketers control
this? Link building expert Eric Ward provides the answers.
Sharing little-known techniques for link building via social media
platforms, blogs, partnerships, public relations, articles, and more,
Ward teaches marketers which link-building techniques will
maximize the quality links that point to their site, allowing them to
charm both search engines and customers and which methods to
avoid.
MPH Distributors (S) Pte Ltd
9781599184494
PGW
S$32.93
EP: ULTIMATE GUIDE TO TWITTER
By TED PRODROMOU
Twitter is the fastest, simplest way for a business to stay close to its customers. Through a Tweet of merely 140 characters or less, a small business can engage and influence customers in new and unique ways all around the world. By creating and following Tweets, small businesses can tap into the needs, wants, habits, preferences, tastes, and opinions of their communities and then know what products and services to offer—as well as how to offer them.
The Ultimate Guide to Twitter for Business, by longtime Internet guru Ted Prodromou, offers the secret sauce recipe for crafting the elusive sticky Tweets that win followers and supporters. It also shows how to mine Tweets from others to gain the trust of potential partners and customers. Even just knowing what to watch and study on Twitter can benefit a business, providing customer insights and opinions that couldn’t be found through expensive and time-consuming marketing methods, such as focus groups and surveys.
CREATIVE INTELLIGENCE
By BRUCE NUSSBAUM
9780062088420
HARPER COLLINS US
S$36.00
From corporate CEOs trying to parse the confusing matrix of global business to K-12 teachers attempting to reach bored kids in increasingly wired classrooms, creativity is viewed as the antidote to uncertainty and complexity.
Nussbaum explores how people and organizations are learning to be more creative in work and in life, and investigates the ways in which individuals, corporations, and nations are boosting their CQ-and how that translates into their abilities to make new products and solve new problems.
"Creative Intelligence" shows readers how to frame problems in new ways and devise solutions that are original by drawing insight from anthropology and culture rather than psychology and the brain. Smart and eye opening, it introduces us to the next evolutionary step and our future. Ultimately, "Creative Intelligence" will show readers how to boost their creative capacity, build creative confidence, and connect creativity with capitalism in a new form - Indie Capitalism - that could, and should, replace Finance Capitalism.
MPH Distributors (S) Pte Ltd
THE ORGBy RAY FISMAN
The world is full of organizational cynics. Look around. Heck, look in the mirror. We sit
in our cubes, adjust our chairs, sharpen our pencils and stare at our computer screens
with the sense that we're immersed in dysfunction. We could, we're sure, do a far
better job of running things if we were given the chance. But we know we won't get the
chance and so sink into doubt, distrust, and pessimism. But it doesn't have to be that
way.
In THE ORG, authors Ray Fishman and Tim Sullivan take readers through the logic of
organizations using basic economic principles as their guide. Examining why
organizations exist in the first place, THE ORG explores the tradeoffs that every
corporation faces-from how to select members to how to inspire and discipline them-
and then looks at the components of the whole structure from cubicle dwellers to
CEOs.
Using the tools of organizational economics, THE ORG provides readers with a
concrete, logical, and practical way of thinking about how organizations ought to work.
The insights unearthed in THE ORG may surprise you and may also explain how, with
a few tweaks, the dysfunctional nature of today's office may nonetheless provide the
ideal structure for getting the job done.
FIRST THINGS FIRST – NEW EDN
By STEPHEN R. COVEY
9781451676730
SIMON & SCHUSTER
S$23.00
The updated edition of the Stephen R. Covey classic that has sold millions while launching the time management revolution--now with a new Introduction from the author.
An astonishingly successful blockbuster whose ideas formed his first "habit" of "The 7 Habits of Highly Successful People," "First Things First" continues to change the way readers organize their lives. Traditional time management suggests that working harder, smarter, and faster will help you gain control over your life, and that increased control will bring peace and fulfillment. But Covey and his coauthors, drawing on the first real breakthrough in time management in years, apply the insights of "The 7 Habits of Highly Effective People" to offer new solutions to the daily problems of struggling with ever-increasing demands of work and home.
Rather than focus on time and things, they emphasize relationships and results, favoring effectiveness over efficiency. Offering a principle-centered approach, "First Things First" empowers readers to define what is truly important, to accomplish worthwhile goals, and to lead rewarding and balanced lives.
9781455525201
HACHETTE BOOK GROUP
S$24.00
Cover Art
To Come
MPH Distributors (S) Pte Ltd
9780316198264
HACHETTE BOOK GROUP
S$33.00
THE BABY BOOK REV
By WILLIAM SEARS
The classic guide of the post-Dr. Spock generation has been revised to include the latest information on virtually every aspect of infant and baby care.
THE BABY BOOK is unrivaled in its scope and authority, and presents a practical, contemporary approach to parenting that reflects the way we live today. Focusing on the essential needs of babies--eating, sleeping, development, health, and comfort--it addresses the questions of greatest concern to parents. The Searses acknowledge that there is no one way to parent a baby, and they offer the basic guidance and inspiration you need to develop the parenting style that best suits you and your child. THE BABY BOOK is a rich and invaluable resource that will help you get the most out of parenting--for your child, for yourself, and for your entire family.
THE FUTUREBy AL GORE
9780553841077
RANDOM HOUSE
S$38.00
From the former vice president and #1 New York Times bestselling author comes An Inconvenient Truth for everything—a frank and clear-eyed assessment of six critical drivers of global change in the decades to come.
Ours is a time of revolutionary change that has no precedent in history. With the same passion he brought to the challenge of climate change, and with his decades of experience on the front lines of global policy, Al Gore surveys our planet’s beclouded horizon and offers a sober, learned, and ultimately hopeful forecast in the visionary tradition of Alvin Toffler’s Future Shock and John Naisbitt’s Megatrends.
In The Future, Gore identifies the emerging forces that are reshaping our world: Ever-increasing economic globalization has led to the emergence of what he labels “Earth Inc.”—an integrated holistic entity with a new and different relationship to capital, labor, consumer markets, and national governments than in the past.
MPH Distributors (S) Pte Ltd
9780007416820
HARPER COLLINS UK
S$19.00
GET REAL: HOW TO TELL IT LIKE IT IS IN A WORLD OF ILLUSIONS
By ELIANE GLASER
It’s time to radically alter the way we perceive the world. It’s time to
get real.
Multinational oil corporations trumpet their green credentials.
Shadowy billionaires orchestrate ‘grassroots’ political movements.
Public-spending cuts target the poor, but supposedly ‘give power to
the people’.
To Eliane Glaser, these are all signs of the maddeningly surreal gap
between appearance and reality in modern life. We are living in a
looking-glass world in which reality is spun and crude vested
interests are cloaked in seductive disguises. Get Real is a
passionate and entertaining guide to decoding the delusions we live
by. Busting the jargon and unravelling the spin, it reveals the secrets
behind modern life that we were never supposed to know.
THE UTTER RELIEF OF HOLINESS
By JOHN ELDREDGE
9781455521821
HACHETTE BOOK GROUP
S$20.00
What a relief it would be to be set free from all that plagues us - the inner struggle with anger, or contempt, the habitual sins. Is such an experience possible?
John Eldredge believes it is, and in THE UTTER RELIEF OF HOLINESS, he shows readers how they can be that free, though the healing work of Christ in their lives. It begins when we discover what the salvation of Jesus Christ means for our own restoration and find that holiness is an expression of the healing of our humanity.
Here is a book that explores the beauty of the genuine goodness available to us in Jesus Christ, and guides the reader through the process whereby God makes us whole and holy by his love. Readers will be relieved. Utterly.
Listen to John Eldredge here:http://www.youtube.com/watch?v=tdVkECNOEp0
MPH Distributors (S) Pte Ltd
9780552778480
TRANSWORLD
S$22.00
THIS WILL MAKE YOU SMARTER
By JOHN BROCKMAN
Over 150 of the world's leading scientists and thinkers offer their choice of the ideas, strategies and arguments that will help all of us understand our world, and its future, better.
Includes contributions from: Richard Dawkins, Stephen Pinker, Daniel Dennett, Clay Shirky, Daniel Goleman, Sam Harris, Lee Smolin, Matt Ridley, Mark Henderson, David Rowan, Sir Martin Rees, Craig Venter, Brian Eno, JaronLanier and David Brooks...among others.
With his organisation Edge.org, the literary agent and all-purpose intellectual impresario John Brockman has brought together the most influential thinkers of our age. Every year he sets them a question, this year that question was: What Scientific Concept Would Improve Everybody's Cognitive Toolkit?
Their answers are collected in this book and explore philosophy, psychology, economics, and other disciplines - and all share one aim: to provide the most reliable ways of gaining knowledge about anything, whether it be human behaviour, corporate behaviour, the fate of the planet, or the future of the universe.
TIME: 100 NEW SCIENTIFIC DISCOVERIES
By TIME
9781618936936
HACHETTE BOOK GROUP
S$20.00
In a continuation of TIME's successful books on science, this volume will range widely through the most captivating topics in nature-astronomy, physics, geology, climate, physiology and more-to present a host of fascinating facts.
Each story will contain the scientific explanation for phenomena that defy credulity, from unique animal behaviors to the characteristics of distant galaxies, from amazing aspects of the human mind to the paradoxes of subatomic physics. The book will also include a history of debunked scientific theories, notions once taken for granted that have been shown to be false.
MPH Distributors (S) Pte Ltd
9780722532980
HARPER COLLINS UK
S$19.00
ARE YOU THE ONE FOR ME?
By BARBARA DE ANGELIS
Guide to choosing – and keeping – the right partner – World-
renowned relationship counsellor Barbara de Angelis, reveals:
why you’ve chosen the partners you have -and how to make better
choices
• how much sexual chemistry you and your partner really have
• 10 types of relationships that won’t work
• 6 essential qualities to look for in a mate
• how to spot fatal flaws in a partner
• why you may be falling in love for the wrong reason
9780007501939
HARPER COLLINS UK
S$21.00
HOW TO DO EVERYTHING AND BE HAPPY
By PETER JONESDo you ever feel that you could be - well - just that little bit happier?
This simple book reveals how you can be happy every day, through these
surprisingly easy tips and advice. Whoever you are, whatever you do, and
whatever is holding you back, you can do it AND be happy.
How To Do Everything and Be Happy is a book for ordinary people, with ordinary
lives. People who have been ambling along and wondering if things would be
better if they were just a little different. It's a book for most people. It's a book for
you. Peter Jones was once a normal guy. Sometimes frustrated, often dissatisfied,
but always working hard towards a 'happily every after' he would share with his
wife Kate. But when Kate died in Peter's arms after just 2 years and 3 months of
marriage, he realised his days had been spent working towards a fantasy, instead
of making every hour count.
Alone, at rock bottom, Peter discovered that the secret to happiness is simple: it's
about filling your time with the things that make you happy. If you've got a brain in
your head, if you can pick up a pen, if you've got half an idea about what makes
you smile, this book will show you how to do that.
MPH Distributors (S) Pte Ltd
9780062089809
HARPER COLLINS US
S$23.00
THE NATURALBy RICHARD LA RUINA
One of the world's top pick-up artists, Richard La Ruina went from
having no women to being a true master of seduction. Now he
shows you how to do the same. So move over Mystery, and tell Neil
Strauss that" The Rules of the Game "are about to be rewritten.
Every element of the winning pickup is right here, from discovering
confidence to exuding charm, learning conversation starters to
mastering body language, to much more. And as you move from
daydreaming to flirtation to passion to romance to love, "The
Natural "will show you how it's done.
Hear tips from Richard here: http://www.youtube.com/watch?v=Bqd4yiNSwhM
9780007497348
HARPER COLLINS UK
S$20.00
LIFE LESSONS FROM THE MONKWHO SOLD HIS FERRARI
By ROBIN SHARMA101 inspirational lessons on how to achieve true happiness, find fulfilment and live peacefully and meaningfully every day, from Robin Sharma, leading life coach and author of the multi-million-copy bestseller The Monk Who Sold His Ferrari. How can one achieve true happiness? Is it possible to live with joy, passion and purpose every day? It is, and this potent book - with its powerful life lessons and profound wisdom - can show you how.
Here Robin Sharma, one of the world's leading life teachers and bestselling authors, takes you on a journey towards a new way of living, allowing you to re-purpose your time to make every day meaningful. Offering simple solutions to life's most frustrating challenges, this is a guide to rebalancing the conflicting forces in your life. Its lessons include: • How to discover your calling • How to see your troubles as blessings • How to enjoy the path - not just the rewards • How to live fully, so you can die happy This is a truly remarkable book that
you will treasure for a lifetime.
MPH Distributors (S) Pte Ltd
9780007497416
HARPER COLLINS UK
S$20.00
AN INTRODUCTION TO NLP: THE SECRET TO LIVING LIFE HAPPILY
By RICHARD BANDLER,ALESSIO ROBERTI
Richard Bandler, co-creator of NLP and the man who inspired Paul McKenna to greatness, collaborates with Alessio Roberti and Owen Fitzpatrick to reveal how to unleash your true potential and transform your life.
Richard Bandler - the world-renowned co-creator of NLP who has helped millions around the world change their lives for the better - has teamed up with Italian NLP Master Trainer Alessio and co-founder of the Irish Institute of NLP Owen, to craft a simple yet engaging story of one man's personal change and discovery, to help readers understand the remarkable principles of NLP.
Inspiring and easy-to-read, this fable recreates the experience of being at a workshop with Bandler. Rather than explaining the theories, An Introduction to NLP illustrates the principles and simple techniques that Bandler has developed over the past 35 years in action. This inspirational book gives you the tools to change your life, overcoming the things that are holding you back: your phobias, depression, habits, psychosomatic illnesses or learning disorders.
7 MINUTE SOLUTIONBy ALLYSON LEWIS
9781451628234
SIMON & SCHUSTER
S$24.00
POPULAR TIME MANAGEMENT SPEAKER AND AUTHOR ALLYSON LEWIS writes: “My life changed forever when I took seven minutes to write down my purpose.” With The 7 Minute Solution, you too can become a different person tomorrow from the person you are today—more energetic, more resilient, and more positive.
Learn time strategies to prioritize, organize, and simplify all aspects of your life at work and at home. By breaking down big-picture goals and overwhelming challenges into manageable daily actions, you will find that you are able to achieve more than you ever have before. Using the 7 Minute tools, ideas, checklists, processes, and systems included in this book you will be able to manage your time to focus your attention, to concentrate on your highest-value activities, to dramatically increase your daily productivity with one piece of paper, and to accomplish more in the next ninety days than you ever have before.
MPH Distributors (S) Pte Ltd
NOT YOUR MOTHER'S RULES: THE NEW SECRETS FOR DATING
By ELLEN FEIN
9781455512584
HACHETTE BOOK GROUP
S$21.00
How long should I wait to respond to his text message? Can I friend him on Facebook? Why did he ask for my number but never call me?
When The Rules was published in 1995, its message was straightforward: be mysterious. But for women looking for love today, it's not quite so simple. In a world of instant messaging, location check-ins, and status updates, where hook-ups have become the norm and formal one-on-one dates seem a thing of the past, it's difficult to retain the air of mystery that keeps men interested.
Now, with help from their daughters, the original Rules Girls Ellen Fein and Sherrie Schneider share their thoroughly modern, fresh take on dating that will help women in today's information age create the happy love lives they want and deserve. Whether you're a 20-something dating for the first time, a 30-something tired of being single, a 40-something giving advice to your daughter, or a 50-something getting back in the dating game, this book has the answers you've been waiting for.
YOU CAN'T HIDE THE SUN
By JOHN MCCARTHY
9780552774475
TRANSWORLD
S$22.00
"Fascinating and timely" Jeremy Bowen Held hostage for many years by terrorists in Lebanon, John McCarthy is all too familiar with the pain and injustice of being denied your home.
Determined to understand the day-to-day complexities of being a Palestian-Arab in modern-day Israel, he embarks on a deeply personal journey from the shores of the Mediterranean to the desert landscape of the Negev. He discovers the hidden stories of the ordinary people who must live out their lives in the shadow of a brutal conflict, and asks the vital question - how does humanity endure under such great oppression?
MPH Distributors (S) Pte Ltd
9781422184035
PGW
S$32.90
HBR: GUIDE TO BETTER BUSINESS WRITING
By BRYAN A. GARNER
How-to Essentials from Harvard Business Review
We all wish we could sharpen key management skills—like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The HBR Guides can help.
Packed with concise, practical tips from leading experts—and examples that make them easy to apply—the HBR Guides provide smart answers to your most pressing work challenges. Arm yourself with the advice you need to succeed on the job, from the most trusted brand in business. Coming fall 2012.
9781422187609
PGW
S$32.90
HBR: GUIDE TO MANAGING UP AND ACROSSBy By HARVARD BUSINESS REVIEW
How-to Essentials from Harvard Business Review
We all wish we could sharpen key management skills—like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The HBR Guides can help.
Packed with concise, practical tips from leading experts—and examples that make them easy to apply—the HBR Guides provide smart answers to your most pressing work challenges. Arm yourself with the advice you need to succeed on the job, from the most trusted brand in business. Coming fall 2012.
MPH Distributors (S) Pte Ltd
HBR: GUIDE TO PROJECT MANAGEMENT
By HARVARD BUSINESS REVIEW
9781422187296
PGW
S$32.90
How-to Essentials from Harvard Business Review
We all wish we could sharpen key management skills—like writing more effective emails or proposals, focusing to-do lists on what really matters, giving more persuasive presentations, or dealing with a boss who makes you want to scream. But who has the time? The HBR Guides can help.
Packed with concise, practical tips from leading experts—and examples that make them easy to apply—the HBR Guides provide smart answers to your most pressing work challenges. Arm yourself with the advice you need to succeed on the job, from the most trusted brand in business. Coming fall 2012.
HBR: NINE THINGS SUCCESSFUL PEOPLE DO DIFFERENTLY
By HEIDI GRANT HALVORSON
9781422193402
PGW
S$14.85
Are you at the top of your game or still trying to get there?
Take your cues from the short, powerful 9 Things Successful People Do Differently, where the strategies and goals of the world’s most successful people are on display�backed by research that shows exactly what has the biggest impact on performance. Here’s a hint: accomplished people reach their goals because of what they do, not just who they are.
Readers have called this �a gem of a book.” Get ready to accomplish your goals at last.
MPH Distributors (S) Pte Ltd
9781422173343
PGW
S$49.50
HBR: THE CREATIVE CONSPIRACY
By LEIGH THOMPSON
HBR: CONCIOUS CAPITALISM
By JOHN MACKEY
9781422144206
PGW
S$44.55
There’s a new business revolution brewing�don’t let your organization miss out.
Whole Foods, Trader Joe’s, Wegmans, Costco, The Container Store. You shop there not only for the products they sell, but for the business philosophy these market leaders are pioneering.
In Conscious Capitalism, iconic CEO John Mackey and professor Raj Sisodia show how such companies are creating a movement that’s transforming business. The authors present the fundamental principles and practices of their bold new vision of conscious capitalism: businesses operating from a sense of higher purpose and prospering financially while also generating other critical forms of value�emotional, social, intellectual, ecological, financial, and spiritual. These are businesses built on love and
Embracing the Counterintuitive Side of Collaboration
Think of your to-do list at work. Chances are the most important tasks require you to work with others�and the success of those endeavors depends on the effectiveness of your collaboration.
According to management expert Leigh Thompson, collaboration that is conscious, planned, and focused on generating new ideas builds excitement and produces what she calls a �creative conspiracy.” Teams that conspire to organize themselves, motivate one another, and combine their talents to meet creative challenges are the hallmark of the most successful organizations.