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MOTIVATION 6–1
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Page 1: Motivation

MOTIVATION

6–1

Page 2: Motivation

6–2

Key Elements

1. Intensity: how hard a person tries

2. Direction: toward beneficial goal

3. Persistence: how long a person tries

Key Elements

1. Intensity: how hard a person tries

2. Direction: toward beneficial goal

3. Persistence: how long a person tries

Motivation

The processes that account for an individual’s intensity, direction, and persistence of effort toward attaining a goal.

Page 3: Motivation

DEFINITION

“ THE ACT OF STIMULATING SOMEONE OR ONE SELF TO GET DESIRED COURSE OF ACTION -MICHAEL J JUICUS

“MOTIVATION IS THE WORK A MANAGER PERFORM TO INSPIRE ,ENCOURAGE AND IMPEL PEOPLE TO TALK REQUIRED ACTION

-LEWIS ALLEN

6–3

Page 4: Motivation

NATURE OF MOTIVATION

-Is an internal feeling of an individual-Is a continuous process-Is a complex process-Motives of an individual change from time to time-Motivation is different from satisfaction

6–4

Page 5: Motivation

1)Positive or incentive motivation - based on reward - praise and credit for work - wages and salaries - appreciation -pull mechanism

6–5

TYPES OF MOTIVATION

Page 6: Motivation

2)Negative or fear motivation

-based on force or fear -push mechanism

Page 7: Motivation

Motivators

Intrinsic MotivatorsA person’s internal desire to do something, due to such things as interest, challenge, and personal satisfaction.

Page 8: Motivation

Extrinsic Motivators

Motivation that comes from outside the person and includes such things as pay, bonuses, and other tangible rewards.

Page 9: Motivation

THEORIES OF

MOTIVATION

6–9

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THEORIES OF MOTIVATION

Maslow’s needs hierarchy theoryDouglas McGregor’s Theory X and Theory Y

Herzberg’s Motivation-Hygiene Theory

Clayton Alderfer’s ERG Theory David McClelland’s Theory of Needs

John Stacey Adams Equity TheoryVictor Vroom’s Expectancy Theory

Page 11: Motivation

Mallow's needs hierarchy theory “We each have a hierarchy of needs that ranges from "lower" to "higher." As lower needs are fulfilled there is a tendency for other, higher needs to emerge.”

6–11

Page 12: Motivation

6–12

Maslow’s theory rests on a number of basic assumptions:

• Lower-level needs must be satisfied before higher-level needs become motivators

• A need that is satisfied no longer serves as a motivator

• There are more ways to satisfy higher-level than there are ways to satisfy lower-level needs

Page 13: Motivation

Motivation - Maslow

Physical (comfort) needs

Safety and shelter

Love and belonging

Hierarchy of needs

Self-esteem

Self-actualisation

Page 14: Motivation

Maslow’s Hierarchy of Needs

6–14

Lower-Order NeedsNeeds that are satisfied externally; physiological and safety needs.

Higher-Order Needs

Needs that are satisfied

internally; social, esteem,

and self-actualization needs.

Page 15: Motivation

2)Theory X and Theory Y -Douglas McGregorDouglas McGregor’s theory of motivation or XY

theory proposes that organizations follow one of two approaches in their management of people

Theory x and y are two sets of assumption about

the nature of people

Page 16: Motivation

Theory XThe average employee does not

like work and will attempt to avoid it.

As employees are lazy they do not want responsibility and have no ambition.

Individuals prefer to be directed and want security above everything else.

Individuals need to be closely supervised and controlled.

Page 17: Motivation

Theory YIndividuals exercise self control and

self-direction to achieve objectives that they are committed to. Threats of punishment are unnecessary.

The rewards of achievement generate commitment from employees.

If individuals are given freedom there is opportunity to increase productivity.

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Individuals exercise self control and self-direction to achieve objectives that they are committed to. Threats of punishment are unnecessary.

The rewards of achievement generate commitment from employees.

If individuals are given freedom there is opportunity to increase productivity.

Page 19: Motivation

3)Herzberg’s Motivation-Hygiene Theory

The theory argues that: The motivation factors or motivators

are the primary causes of motivation and address the question “why work harder”;

The hygiene factors are necessary conditions to achieve a state of neutrality and address the question “why work here”.

Page 20: Motivation

Herzberg’s Motivation-Hygiene TheoryHygiene factors – the sources of

dissatisfactionExtrinsic factors (context of work)

Company policy and administration

Unhappy relationship with employee’s supervisor

Poor interpersonal relations with one’s peers

Poor working conditions

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Herzberg’s Motivation-Hygiene TheoryMotivatiors– the sources of

satisfaction Intrinsic factors (content of work)

AchievementRecognitionChallenging, varied, or interesting work

ResponsibilityAdvancement

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4)ERG Theory (Clayton Alderfer)A variation of Maslow's hierarchy of needs

Both similar to and different from Maslow's need hierarchy

Satisfied and unsatisfied needs operate in much the same way

Movement upward is the same

Page 23: Motivation

ERG Theory

6–23

Core Needs

Existence: provision of basic material requirements.

Relatedness: desire for relationships.

Growth: desire for personal development.

Core Needs

Existence: provision of basic material requirements.

Relatedness: desire for relationships.

Growth: desire for personal development.

Concepts:

More than one need can be operative at the same time.

If a higher-level need cannot be fulfilled, the desire to satisfy a lower-level need increases.

Concepts:

More than one need can be operative at the same time.

If a higher-level need cannot be fulfilled, the desire to satisfy a lower-level need increases.

There are three groups of core needs: existence, relatedness, and growth.

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5)David McClelland’s Theory of Needs

Need for Achievement

Need for Affiliation

Need for Power

nAch

nPow

nAff

Page 25: Motivation

Need for AchievementThe need for achievement is characterized by the

wish to take responsibility for finding solutions to problems, master complex tasks, set goals, get feedback on level of success

Need for Affiliation

The need for affiliation is characterized by a desire to belong, an enjoyment of teamwork, a concern about interpersonal relationships, and a need reduce uncertainty

Page 26: Motivation

Need for PowerThe need for power is characterized by a drive to control and influence others, a need to win arguments, a need to persuade and prevail

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6) John Stacey Adams, Equity Theory

© 2005 Prentice Hall Inc. All rights reserved.6–27

Individuals compare their job inputs and

outcomes with those of others and then respond so as to eliminate any inequities.

.

Individuals compare their job inputs and

outcomes with those of others and then respond so as to eliminate any inequities.

.

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Equity theory recognizes that individuals are concerned not only with the absolute amount of rewards for their efforts, but also with the relationship of this amount to what others receive

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7)Expectancy Theory-Victor Vroom

6–29

The strength of a tendency to act in a certain way depends on the strength of an expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual.

Page 30: Motivation
Page 31: Motivation

Expectancy Theory Relationships

6–31

Effort–Performance RelationshipThe probability that exerting a given amount of effort

will lead to performance.

Performance–Reward RelationshipThe belief that performing at a particular level will

lead to the attainment of a desired outcome.

Rewards–Personal Goals RelationshipThe degree to which organizational rewards satisfy

an individual’s goals or needs and the attractiveness of potential rewards for the individual.

Page 32: Motivation