mobile apps - Rovio -

http://www.rovio.com/en

http://www.rovio.com/en/our-work/games

Each respective app “works” because it is simple to play, lengthy in gaming

experience, and to the point and fun.

Rovio is great at marketing the apps and creating hype for them.

• Overall 1 Billion views

• 263 million monthly active users in December 2012

• Over 8 million game downloads on

Christmas Day

• Angry Birds Star Wars dominates charts one week after launch (#1

after a week in the US for iPhone, iOS, Android paid, AND Android

free.)

• Angry Birds Star Wars makes the jump to hyperspace (#1 in the US iOS App Store within 2.5 hours of launch)

• Bad Piggies take over the World! (4 hours after launch, Bad Piggies flew to #1

in the US iPhone app charts)

• Rovio wins big at LIMA awards in Las Vegas (winners of two International

Licensing Excellence titles in Las Vegas in 2012)

• 1 BILLION Angry Birds downloads

• Angry Birds Space becomes the fastest

growing mobile game (50 million downloads within 35 days, making it the

fastest growing mobile game yet)

http://www.rovio.com/en/news/press-releases/267/rovio-moving-towards-digital-advertising/

Rovio Moving Towards Digital Advertising

Rovio announces John Cohen as the producer of Angry Birds movie

http://www.rovio.com/en/news/press-releases/248/rovio-announces-john-cohen-as-the-producer-of-angry-birds-movie/2012

Angry Birds Star Wars now on Facebook

http://www.rovio.com/en/news/press-releases/253/angry-birds-star-wars-now-on-facebook/2012

Angry Birds Star Wars® available now! http://www.rovio.com/en/news/press-releases/240/angry-birds-star-wars%c2%ae-available-now/2012

Rovio, as a company, is popular and “works” due to its interaction with fans.

http://youtu.be/sbejgVDYiSQ

Celebrating 1 Billion views

Angry Birds Halloween Contest

Join the makers of Angry Birds Star Wars for a live hangout! (Watch Party with Creators of Angry Birds)

Win Angry Birds Star Wars Costumes Giveaways

#MakeMeSquawk Challenge – (win copies of Angry Birds Trilogy via Twitter)

http://www.gamespot.com/angry-birds/reviews/angry-birds-review-6310900/

http://www.ign.com/articles/2010/02/19/angry-birds-review-2

http://www.gamezone.com/products/angry-birds/reviews/angry_birds_review

http://www.itfgaming.com/game-review/angry-birds-star-wars-review-may-the-pork-be-with-you/