Media Evaluation Question 1

Question 1 Magazine Analysis

Kelly Hockaday

I Decided to analyze the most popular and successful TV magazine ‘Radio Times’. In our TV listing magazine, we used the convention of a pull out quote in the article, with the text wrapped around it. This convention is typically used it show the key quotes of the article and documentary. They are always quotes that are directly relevant and eye catching and interesting enough to grab the readers attention and interest them in the article. ‘Radio Times’ also adopt this convention but we have developed it by putting the quote within the article where as radio times has it outside of the main bulk of text.

The most bold and important piece of text on the magazine in the title of the documentary. We followed the convention of having it bold and visible but developed this convention by not having the title text on the picture but within the column of the article. I think this has worked well because it does not distract from our picture.

Both my magazine and radio tines have used the convention of the drop cap. This is used to show where the start od the article is and grab the readers eye. We kept our drop cap in the same color and font as our article where as the example magazine has used a red block to match our color scheme. I don’t thing using the style would have been appropriate for our magazine.

Our magazine follows the convention of having a header on our double page spread. The purpose of the header is to brand the logo of the magazine. The Radio Times example doesn’t have an obvious header like our magazine but it have a small logo in the top left of the page. I think our use of the convention is more established as it shows the reader exactly what they should expect to encounter on this page.

• Radio times is different to the magazines that inspired me put it follows most key conventions and it has helped me understand how the conventions can be used and adapted to suit the target audience of the product. It has also helped me to realize how I could have improved my own magazine.