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media effects…
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Media Effects

Dec 16, 2014

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Health & Medicine

Mark Deuze

Media Life is a course intended for undergraduate students across campus. Its goal is to make people aware of the role that media play in their everyday life. The key to understanding a "media life" is to see our lives not as lived WITH media (which would lead to a focus on media effects and media-centric theories of society), but rather IN media (where the distinction between what we do with and without media dissolves).
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Transcript
Page 1: Media Effects

media effects…

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teledildonics

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are we alone (or) together?

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with our huge/tiny screens, social media,

and user-generated content…

are we alone (or) together?

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in media, we’re all together alone

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One NationOne Nationunder Godunder Godhas turned intohas turned intoOne Nation under the influenceOne Nation under the influenceof one drugof one drug  Television, the drug of the NationTelevision, the drug of the NationBreeding ignorance and feeding radiationBreeding ignorance and feeding radiation

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T.V., itT.V., it satellite links our United States of satellite links our United States of unconciousnessunconciousnessApathetic, therapeutic and extremely addictiveApathetic, therapeutic and extremely addictiveThe methadone metronome pumping outThe methadone metronome pumping out150 channels 24 hours a day150 channels 24 hours a dayyou can flip through all of themyou can flip through all of them and still there's and still there's nothing worth watchingnothing worth watchingT.V. is the reason why less than ten percent of ourT.V. is the reason why less than ten percent of ourNation reads books dailyNation reads books daily - - Why most people think Why most people think Central AmericaCentral America means Kansasmeans Kansas, , Socialism means Socialism means unamericanunamerican and Apartheid is a new headache and Apartheid is a new headache remedy remedy absorbed in it's world it's so hard to find usabsorbed in it's world it's so hard to find usIt shapes our minds the mostIt shapes our minds the mostmaybe the mother of our Nationmaybe the mother of our Nationshould remind usshould remind us that we're sitting too close to..that we're sitting too close to..

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Television, the drug of the NationTelevision, the drug of the NationBreeding ignorance and feeding radiation Breeding ignorance and feeding radiation

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T.V. is the stomping ground for political candidatesT.V. is the stomping ground for political candidatesWhere bears in the woods are chased by Grecian Where bears in the woods are chased by Grecian Formula®'dFormula®'d bald eaglesbald eaglesT.V. is mechanized politic'sT.V. is mechanized politic'sremote control over the massesremote control over the masses co-sponsored by co-sponsored by environmentally safe gasesenvironmentally safe gases - - watch for the PBS watch for the PBS specialspecialIt's the perpetuation of the two party systemIt's the perpetuation of the two party systemwhere image takes precedence over wisdomwhere image takes precedence over wisdomWhere sound bite politics are served toWhere sound bite politics are served to the fast food the fast food culturecultureWhere straight teeth in your mouth are more Where straight teeth in your mouth are more important than the wordsimportant than the words that come out of itthat come out of itRace baiting is the way to get selectedRace baiting is the way to get selectedWillie Horton orWillie Horton orWill he not get elected on..Will he not get elected on..

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Television, the drug of the NationTelevision, the drug of the NationBreeding ignorance and feeding radiation Breeding ignorance and feeding radiation

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T.V., is it the reflector or the director?T.V., is it the reflector or the director?Does it imitate usDoes it imitate us or do we imitate itor do we imitate it??Because a child watches 1500 murders before he'sBecause a child watches 1500 murders before he'stwelve years old and we wonder how we've createdtwelve years old and we wonder how we've createda Jason generation that learns to laugha Jason generation that learns to laugh rather than rather than abhor the horrorabhor the horrorT.V. is the place whereT.V. is the place where armchair generals and armchair generals and quarterbacks canquarterbacks can experience first handexperience first hand the the excitement of video warfareexcitement of video warfare as the theme song is as the theme song is sung in the backgroundsung in the backgroundSugar sweet sitcomsSugar sweet sitcomsthat leave us with a bad actor taste whilethat leave us with a bad actor taste whilepop stars metamorphosize into soda pop starspop stars metamorphosize into soda pop starsYou saw the videoYou saw the video - - You heard the soundtrackYou heard the soundtrackWell now go buy the soft drinkWell now go buy the soft drinkWell, the only cola that I support Well, the only cola that I support would be a union C.O.L.A. (Cost Of Living would be a union C.O.L.A. (Cost Of Living Allowance)Allowance)

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Television, the drug of the NationTelevision, the drug of the NationBreeding ignorance and feeding radiation Breeding ignorance and feeding radiation

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Back again, "New and Improved“Back again, "New and Improved“; ; we return to our we return to our irregularly programmed scheduleirregularly programmed schedule hidden cleverly hidden cleverly between heavy breasted beer and car commercialsbetween heavy breasted beer and car commercialsCNNCNN ESPNESPN ABCABC TNT but mostly B.S.TNT but mostly B.S.Where oxymoronic language likeWhere oxymoronic language like "virtually spotless“"virtually spotless“ - - "fresh frozen“"fresh frozen“ - - "light yet filling" and "military "light yet filling" and "military intelligence“intelligence“ have become standardhave become standardT.V. is the place where phrases are redefinedT.V. is the place where phrases are redefined like like "recession" to "necessary downturn“"recession" to "necessary downturn“; ; "crude oil" on a "crude oil" on a beach to "mousse“beach to "mousse“; ; "Civilian death" to "collateral "Civilian death" to "collateral damages“damages“ and being killed by your own Armyand being killed by your own Army is now is now called "friendly fire"called "friendly fire"T.V. is the place where the pursuit ofT.V. is the place where the pursuit of happiness has happiness has become the pursuit ofbecome the pursuit of triviatrivia, w, where toothpaste and here toothpaste and cars have becomecars have become sex objectssex objects, w, where imagination is here imagination is sucked out of childrensucked out of children by a cathode ray nippleby a cathode ray nippleT.V. is the only wet nurse T.V. is the only wet nurse that would create a cripplethat would create a cripple

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Television, the drug of the NationTelevision, the drug of the NationBreeding ignorance and feeding radiation Breeding ignorance and feeding radiation