Mappings lecture raul marino eth zürich

MAPPINGSMAPAS, TERRITORIOS e IMÁGENES MENTALESRaúl Marino Zamudio

Architect and Urban Designer ETH ZürichCredit Image: Zoografia Karekou ETH

MAPPINGS charts the ascendancy of mapping as a powerful interdisciplinary strategy,

one that links people and places, data and organizations, and physical and virtual

environments. Traditionally written by history's victors, maps are gaining new currency in

our information-saturated age as a means of making arguments and processes

visible. Mapping technologies today are as diverse as the agendas driving them: social

networks are mapped with dynamic digital interfaces; buildings are mapped with lasers;

cities and regions are mapped by satellite.

Peter Hall, 2009

En 1954 Jorge Luis Borges publicaba en Buenos Aires la segunda edición de Historia Universal de la

infamia. En dicho volumen, bajo el capítulo titulado "Etcétera", aparecía un fragmento atribuido a un tal

Suárez Miranda y a una obra titulada Viajes de Varones Prudentes ["libro cuarto, cap. XIV, Lérida,

1658" ]. Dicho fragmento se titulaba "Del rigor en la ciencia" y era el siguiente:

...En aquel Imperio, el Arte de la Cartografía logró tal Perfección que

el mapa de una sola Provincia ocupaba toda una Ciudad, y el mapa

del imperio, toda una Provincia. Con el tiempo, esos Mapas

Desmesurados no satisfacieron y los Colegios de Cartógrafos

levantaron un Mapa del Imperio, que tenía el tamaño del Imperio y

coincidía puntualmente con él. Menos adictas al estudio de la

Cartografía, las generaciones siguientes entendieron que ese

dilatado Mapa era Inútil y no sin Impiedad lo entregaron a las

Inclemencias del Sol y de los Inviernos. En los desiertos del Oeste

perduran despedazadas Ruinas del Mapa, habitadas por animales y

por mendigos; en todo el País no hay otra reliquia de las Disciplinas

Geográficas.

BREVE HISTORIA DE LA CARTOGRAFIA

Copy (1475) of St. Isidore's TO

map of the world.

Mediterranean chart fourteenth century

A celestial map from the 17th century, by the Dutch

cartographer Frederik de Wit.

El mapa no es el territorio, y el

nombre no es la cosa nombradaThe map–territory relationship

Gregory Bateson, in "Form, Substance and Difference," from Steps to an Ecology of Mind (1972), elucidates the

essential impossibility of knowing what the territory is, as any understanding of it is based on some representation:

We say the map is different from the territory. But what is the territory? Operationally,

somebody went out with a retina or a measuring stick and made representations

which were then put on paper. What is on the paper map is a representation of what

was in the retinal representation of the man who made the map; and as you push the

question back, what you find is an infinite regress, an infinite series of maps. The

territory never gets in at all. […] Always, the process of representation will filter it out

so that the mental world is only maps of maps, ad infinitum.

The development of electronic media blurs the line

between map and territory by allowing for the

simulation of ideas as encoded in electronic signals,

as Baudrillard argues in Simulacra & Simulation:

Today abstraction is no longer that of the map, the

double, the mirror, or the concept. Simulation is no

longer that of a territory, a referential being or

substance. It is the generation by models of a real

without origin or reality: A hyperreal. The territory no

longer precedes the map, nor does it survive it. It is

nevertheless the map that precedes the territory -

precession of simulacra - that engenders the

territory. (Baudrillard, 1994, p. 1)

http://www.big.dk/projects/ldk/ldk.html

¿COMO

REPRESENTAMOS

NUESTRA CIUDAD?

¿COMO COMUNICAMOS

EFECTIVAMENTE

NUESTRAS IDEAS DE

DISEÑO E

INTERVENCION?

¿Hay distintas formas

de procesar

gráficamente la

información?

MAPPINGS

BIBLIOGRAFIA

,

MappingsCosgrove, Denis

Reaktion Books,

1999

Else/Where: Mapping

— New Cartographies

of Networks and

Territories

Hall, Peter

University of Minessota

Design Institute, 2006

Visual

Complexity:

Mapping Patterns

of InformationLima, Manuel

Princeton

Architectural Press,

2011

Information

GraphicsRedgen, Sandra

Editorial Taschen,

2012

Atlas of Radial

CartographyMogel, Lizet

Journal of Aesthetics

and Protest Press,

2008

Addis Through

the Looking

Glass,

Marino Raul, et al.

ETH Zurich, 2008