MANSFIELD SHIRE COUNCIL MUNICIPAL PUBLIC HEALTH & WELLBEING PLAN 2017-2021 Endorsed by Council on 20 February 2018 MANSFIELD SHIRE
MANSFIELD SHIRE COUNCIL
MUNICIPAL PUBLIC HEALTH & WELLBEING PLAN
2017-2021
Endorsed by Council on 20 February 2018
MANSFIELD SHIRE
Mansfield Shire Council acknowledges the contribution of numerous organisations and people who participated in the Plan Development Workshop.
We thank Mansfield District Hospital for partnering and advising through this Plan’s development process.
We acknowledge Global Obesity Centre (GLOBE) at Deakin University who have shared their
techniques and knowledge in systems dynamics, facilitated our Plan Development Workshop and assisted in the preparation of this Plan.
We also acknowledge Central Hume Primary Care Partnership who developed several supporting documents to inform this Plan.
Acknowledgements
Page 2
Table of Contents
Page No.
This Plan 4
Our Community 5
Plan Development Process 7
How we will Implement this Plan 8
Key factors that influence our health and wellbeing 9
Priority Theme 1—Healthy Lifestyle 10
What outcomes we aim to achieve 11
Our current initiatives 13
Priority Theme 2—Community Resilience and Connectivity 14
What outcomes we aim to achieve 15
Our current initiatives 17
Priority Theme 3—Enhanced Liveability 18
What outcomes we aim to achieve 19
Our current initiatives 20
Appendix A—Key Terms 21
Appendix B—Attendees list 22
Acknowledgement of traditional owners
Mansfield Shire Council recognises that indigenous people have been custodians of this area
for generations. We acknowledge the living culture and unique role of Taungurung people in our region.
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The purpose of this plan is to provide
strategic intent to the entire community of Mansfield Shire, on how we can work
together to improve our community’s health and wellbeing.
In accordance with the Public Health and Wellbeing Act 2008, Council has a
legislative requirement to prepare a Municipal Public Health and Wellbeing Plan every four years that outlines
health and wellbeing priorities for the municipality and identifies evidence-based ways to address these.
We recognise that whilst we are a key
player, it is the whole community that needs to be involved in taking action to achieve the outcomes stated in this
Plan. As the lead agency, we have ensured
that this Plan is closely linked to the Mansfield Shire Council Plan. There is a clear line of sight from the Victorian Public
Health and Wellbeing Plan 2015-19 to this Plan, which provides direction for public
health sector organisations in the municipality to align priorities and develop collective preventative responses.
This Plan
This Plan focuses on specific areas for
improvement for the whole population of Mansfield, including improving the health
inequity of certain population groups currently experiencing poorer health and wellbeing outcomes, and sets the scene for
the development of implementation plans for Council, health organisations and local
community groups.
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Our picturesque Shire is located in Victoria’s
High Country just two hours north east of Melbourne. Our Shire boasts major river
systems, lakes, mountains, vast tracts of what is referred to as ‘High Country’ and broad, productive valleys where agriculture and
rural living integrate.
Recent years have seen a steady population growth rate of about 2% to reach today’s estimated population of 8,605*and this is
forecasted to grow to 9,595 by 2031 (Victoria in Future 2016). Around 50% of our ratepayers do not live here permanently.
*Australian Bureau of Statistics
We have a strong sense of community. Our
strengths and assets with respect to our health and wellbeing include a vibrant
economy, low unemployment, and children who are developmentally well prepared for school. However, we are not without our
challenges such as high mortgage stress and low household income, which can
sometimes be disguised by data that includes our non-resident ratepayers. These issues in turn influence other issues such as
high rates of youth smoking, obesity and harmful alcohol use.
Tables 1 and 2 outline the key health and wellbeing strengths and challenges that
have informed this Plan.
Our community
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Our community
DATASET MANSFIELD VICTORIA
Unemployment Rate 3.5% 6.5%
Rated community as an active community % 96.1% 81.8%
Children developmentally vulnerable in two or more domains 3.3% 9.5%
Family violence incidents (per 1,000 population) 8.1 11.4
Breast feeding rates at 3 months (fully) 62.1% 51.7%
DATASET MANSFIELD VICTORIA
% households with annual household income less than $40,000 26.4% 18.7%
Mortgage stress 16.0% 11.4%%
Smoking status 29.2% 13.1%
Daily consumer of sugar sweetened soft drinks 20.7% 11.2%
Increased risk of alcohol related harm on a single occasion, either
yearly, monthly or weekly 46.3% 42.5%
Diagnosis of anxiety or depression 37.2% 24.2%
Table 1: Key Health and Wellbeing Strengths
Table 2: Key Health and Wellbeing Challenges
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The development of this Plan took into
consideration many current relevant plans and policy directions. Of particular note
were the progress on the previous Mansfield Public Health and Wellbeing Plan 2013-2017, the Mansfield Shire Council 2017-21 Council
Plan and the Victorian Health and Wellbeing Plan 2015-2019. Local data was
assessed to indicate areas of strength and areas of concern.
Community stakeholders were invited to participate in a development workshop. This session was facilitated by the Global
Obesity Centre (GLOBE) based at Deakin University and used a participatory
modelling process called Group Model Building from a broader practise called Systems Dynamics.
System Dynamics is an approach used to
understand complex or difficult problems that emphasises the importance of understanding the many factors that affect
a problem, and the relationships between those factors, using visual maps. Group
Model Building is a participatory process where community members can contribute their local knowledge, understanding, and
expertise in the development of these maps.
This approach aligns with the Collective Impact framework, which acknowledges
there is no single “owner” of complex social problems. Change in these areas requires the establishment of a shared agenda, and
collaborative action from a broad, diverse group of stakeholders across the
community. Participants built a visual model, or “map”,
of the factors that influence our community’s health and wellbeing. One
map for healthy lifestyle and one map for mental health were originally developed by
Plan development process
two groups working separately. The groups
then came together and shared their work and insights with members of the other
group. Participants worked collaboratively and
developed potential actions for how to change the system in order to improve
community health and wellbeing. These actions were themed and participants committed to take action in one or more of
the themes according to their area of interest, capacity and influence.
Following the workshop, the two maps were merged into one, which is shown in Figure 1
(see page 10). The key priority themes were formed by
identifying the prominent themes among the factors on the map, as well as ensuring
best alignment with the current Victorian Health and Wellbeing Plan and Outcomes Framework and the Mansfield Shire Council
Plan.
The key priority themes are: • Healthy Lifestyles
• Community Resilience and Connection • Enhanced Liveability
The actions proposed by participants will form the basis of further discussions within
our community about implementing this Plan.
There is a commitment to undertake further training in Systems Dynamics methods and
practises between GLOBE and our community. We will use these enhanced skills to further develop and refine the map
developed by our community, and to further examine and investigate the themes
presented in this document as we progress in our implementation.
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Everyone who lives and works in Mansfield
Shire has a role to play in their own health and wellbeing and that of the broader
community. To achieve long lasting improvement to the
health and wellbeing of our community, we need an empowered community leading
the changes to address our complex social issues.
Our community will need to work together to build skills and knowledge to unravel the complexity of social issues and to drive
change to improve health and wellbeing. An authorising environment will be created
amongst our partner agencies that promote a culture of action through experimentation, reflection and adaptation. Mansfield Shire
has a strong sense of community and is rich
How we will implement this Plan
in social assets that will be fundamental in
making the changes we need to achieve our desired outcomes.
Place based solutions will be supported. This means a combination of working across our
whole shire area, whilst also recognising the unique qualities and challenges of each
individual community. We will work towards aligning our local place based community-led work to broader regional scales to
achieve synergies of outcomes and cost effectiveness.
KEY STRATEGIES:
1. Build skills and support agencies and community to use frameworks and tools
for a collective impact approach.
2. Develop a shared agenda, annual action plan and shared measurements.
3. Align initiatives with local, regional and state policy.
4. Host health and wellbeing forums every
six months to share progress, identify opportunities, enhance integration
and celebrate progress.
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Key factors that in�uence our health and wellbeing
ENHANCED LIVEABILITY
COMMUNITY RESILIENCE
AND CONNECTIVITY HEALTHY LIFESTYLES
Key priority themes were formed by identifying the prominent themes among the factors on
the map, as well as ensuring best alignment with the current Victorian Health and Wellbeing Plan and Outcomes Framework and the Mansfield Shire Council Plan.
Page 9
Reduce the use of
crystal meth-
amphetamine
Reduce obesity and
overweight
Increase physical
ac6vity
Reduce tobacco use in
young people
Reduce acceptance of
excessive alcohol
consump6on
Reduce harmful
alcohol use
Increase healthy
ea6ng
Addressing high levels of obesity, smoking by
young people and use of alcohol and other drugs are central elements to achieving a
system that supports healthy lifestyles. Education on life skills and how health is
prioritised at a personal and community level are key factors to be considered in
changing the current view. The cost of living is a strong influence and this particularly influences the affordability of physical
activity which in turn influences obesity levels.
Priority Theme 1: Healthy Lifestyles
The culture of acceptance of excessive
alcohol consumption needs to be addressed in order to reduce harmful
alcohol use. The use of tobacco, alcohol and other drugs are also strongly linked to community connectivity, sense of purpose
and resilience.
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What outcomes we aim to achieve We aim to achieve improvements in the
following set of determinants, identified by the Mansfield community as important
drivers of healthy lifestyle: • Acceptance of excessive alcohol drinking
• Health as a priority • Smoking in youth
• Access to tobacco • Stress • Access to illicit drugs
• Use of Illicit drugs • Affordable physical activity
• Physical activity
• Obesity • Life skills education
• Access to junk food • Healthy eating • Access to healthy food
Lifestyle health will be improved by focusing
on a defined set of key outcomes identified from this list.
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What outcomes we aim to achieve continued
OUTCOMES MEASURE
Healthier Eating and Active Living
Reduce overweight and obesity in
children and adults
Proportion of adults, adolescents and children who
are overweight and obese
Increase physical activity of adults,
adolescents and children
Proportion of adults, adolescents and children who
are sufficiently physically active
Increase healthy eating by adults, adolescents and children
Proportion of adults, adolescents and children who
consume sufficient fruit and vegetable
Mean serves of fruit and vegetables for adults,
adolescents and children
Reducing Harmful Alcohol and Drug Use
Reduce harmful alcohol use Proportion of adults and adolescents who
consume excess alcohol
Reduce acceptance of excessive alcohol
consumption
Number of local media photos promoting an
alcohol drinking culture per annum
Reduce the use of illicit drugs Proportion of adults and adolescents using an illicit
drug in the past 12 months
Tobacco–Free Living
Reduce tobacco use in young people Proportion of adolescents who currently smoke
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Change in the outcomes will be assessed using the measures indicated in
Our community is already working together
on a number of initiatives that address these outcomes.
We will continue to work together taking a systems thinking approach to bring partners
and the broader community together to further develop these initiatives as well as
new initiatives:
• Active Mansfield
• Keeping Mansfield Healthy
• Sport and Recreation Directory
• Sport and Recreation Strategy
• Community projects - walking tracks and
exercise stations
• Social recreation and exercise
• Active Aging - Planned Activity Group
♦ Easy Movers Group ♦ Healthy Eating Program
♦ Meals on Wheels
• Healthy and Wise Program
• TOAST—Tolmie offers a seat to town
• UFO—Unfinished Objects
• Death and Dying Program
• Maternal Child Health
♦ New Mums Group ♦ Mothergoose ♦ Australian Breastfeeding Association
♦ Mansfield Library breast feeding safe
environment
• Financial Counselling
• Financial Literacy Program
• Local Drug Action Team
Our current initiatives
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Increase mental
health of adults and
young people
Increase access to
internet for
households and
community groups
Reduce isola6on
Increase sense of
purpose
Increase respect and
tolerance in the
community
Reduce the
prevalence of family
violence
Priority Theme 2: Community Resilience and Connectivity
The Mansfield community conversation
reflects the importance of a sense of purpose, being respected and feeling
connected as key protective factors for good mental health and to reduce alcohol and drug use.
There is a strong feedback about how the
lack of experience or exposure to a diverse range of people and health issues can contribute to a culture of fear within the
community and this has flow on effects. A key outcome is to improve respect and
tolerance of diversity within our community.
Technology and, more specifically connection to the internet, plays many roles
in our community health and wellbeing. Whilst it can have negative impacts such as excessive screen time use and can foster a
culture of fear, it also has an important role in supporting health in enabling greater
community engagement and connection and making health promoting information and services more accessible.
Within Mansfield Shire there are many locations that have no or low access to the
internet.
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We aim to achieve improvements in the
following set of factors, identified by the Mansfield community as important drivers of
resilience and connectivity. • Resilience
• Sense of Purpose • Respectful Social Norms
• Mental Health • Isolation • Community Engagement
• Technology • Culture of Fear
Resilience and connectivity will be improved
by focusing on a defined set of key outcomes identified from this list.
What outcomes we aim to achieve
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OUTCOMES MEASURE
Improving mental health
Increase mental health of adults and young people
Proportion of adults and adolescents with psychological distress
Increase sense of purpose of adults and young people
Proportion of adults who feel valued by society
Life satisfaction of adults and adolescents
Reduce isolation for adults and young people
Proportion of adolescents who have a trusted adult in their lives
Preventing violence and injury
Reduce the prevalence of family violence
Rate of incidence of family violence as recorded by police
Increase respect and tolerance in the community
Proportion of adults who thought multiculturalism definitely made life in their area better
Community and social connections
Increase access to internet for house-holds and community groups
Proportion of population who has access to the internet
Strengthen engagement in meaningful activity
Increase in physical activity
Strengthen sense of place and belonging Increase members of sporting, social and
recreation groups
Strengthen social involvement Increase in volunteering
Create safe environments Increase risk awareness
What outcomes we aim to achieve continued
Page 16
Change in the outcomes will be assessed using the measures indicated
Our community is already working together
on a number of initiatives that address these outcomes.
We will continue to work together taking a systems thinking approach to bring partners
and the broader community together to further develop these initiatives as well as
new initiatives.
• Planned Activity Group for seniors
• Suicide Prevention Project
• Seniors Festival
• Maternal Child Health Program
• Integrated Family Services
• Mansfield RRR Program
• White Ribbon Day
• RAR Mansfield
• Men’s Shed
• Mansfield Library
♦ Intergenerational Activities
♦ Outreach Services
♦ Books on Wheels
♦ Wifi and Internet Services
♦ Virtual Library Services
♦ Safe and welcoming space
Our current initiatives
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Improve the cost of
living
Increased access to key
health and social
services
Increase planned
tourism
Priority Theme 3: Enhanced Liveability
Our population has experienced steady
growth over the past decade and this is forecast to continue at least for the next 15
years. Our increasing population has also been a
major driver of Mansfield Shire having a relatively low unemployment rate. Whilst
this is a fortunate position for the local economy and therefore overall wellbeing, it can also have complex negative
implications for a portion of the community as described in the systems map below.
Whilst tourism can increase overall employment, there remains significant under-
employment or casualisation of work that
has been seen to have poor impacts on
people’s sense of purpose, alcohol use and income levels. The affordability of housing is
also a key impact on the cost of living which in turn can limit the community having healthy lifestyles due to the lack of
affordability.
Whilst there are a good health and mental health services available in our community, there can be difficulty in accessing these
services in terms of their affordability and availability at the right times due to the lack of co-ordination between outreach
services.
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We aim to achieve improvements in the
following set of factors, identified by the Mansfield community as important drivers of
liveability. • Employment
• Access to appropriate services • Tourism
• Population growth • Green health • Cost of living
• Affordable housing • Cost of access to environment
Liveability will be improved by focusing on a
defined set of key outcomes identified from the following list.
Change in the outcomes will be assessed using the measures indicated as follows:
What outcomes we aim to achieve
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OUTCOMES MEASURE
Advocacy for Mansfield Shire
Increased access to key health and social services
Community satisfaction with health and social services
Climate Change
Increase adaptation to the impacts of climate change
Diversification of business and local producers
Decrease in Hospital admissions for heat related illness
The Mansfield community is highly aware of
the current impacts of climate change and future potential impacts.
Due to its natural surroundings, severe climatic events such as bushfire, flooding
and heatwave all have potential to have drastic impacts on our community.
Our economy, that is supported by a strong tourism influence, is also susceptible to the
impacts of climate change. We also know that climate change impacts the most disadvantaged groups, further exacerbating
their disadvantage primarily through further increasing the cost of living.
Through supporting diversification in tourism offerings, business and producer markets, we
will be supporting our community to adapt to the impacts of climate change.
We will work with the local community to
further develop ideas to support economic vibrancy and health and wellbeing
outcomes. We will continue to partner with Tourism
North East to align our efforts across the region.
We will work with the Central Hume Primary Care Partnership and Murray Primary Health
Network to improve the access to key health and social services within our region.
• Mansfield Paddock to Plate Agri-Tourism
Alliance
• Fords Creek Landcare Group
• Up2Us Landcare Alliance
• Climate Smart Ag Program
• Mansfield Shire Council Economic
Our current initiatives
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Term Definition
Community stakeholders
Community members who have some interest, responsibility,
capacity, or resources (professional or personal) relating to the issue.
Complex problem
A complex problem is one that we can’t understand easily. Complex problems are resistant to change, and react to our efforts to change them in unpredictable ways. Complex
problems have lots of different causes, and those causes affect one another, as well as the problem itself.
System dynamics
A theory that is used to investigate complex problems. Systems Dynamics gives us some practical activities (such as group
model building) that can help understand complex problems.
Group model building
A participatory “workshop” style process in which community stakeholders can contribute to the development of a System
Dynamics map.
Map
Maps (sometimes referred to as “models” or “diagrams”) are visual representations, used by Systems Dynamics, to show the causes of a complex problem. They contain the many factors
that cause the problem, as well as arrows showing the relationships between the causes.
Collective impact
A framework that sets out how communities should work together to achieve change in complex social issues. The
Collective Impact framework contains a number of objectives, including developing a shared agenda (or
common understanding among community stakeholders) and creating mutually reinforcing activities (that are aligned with, and support each other)
Appendix A - Key terms
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Appendix B - Attendees list
Organisation Name
Ambulance Victoria - Mansfield Branch Margetts Greg
Central Hume Primary Care Partnership Symes Hannah
Country Women’s Association Rowlands Ruth
Shaw Sandra
DAIS Mitchell Eliz
Department of Health Human Services Geddis Sandy
Friday Foundation Kilford Dianna
Goughs Bay Progress Association Guerin Coral
Health and Fitness Centre Mansfield Ward Steve
Jamieson Community Group Vague Ann-Maree
Keeping Mansfield Healthy Kappes Andy
KESO Upper Murray Region Mobourne Jessica
Loufit Hopwood Louise
Mansfield Central General Practice Leatham Christine
Moore Katie
Mansfield CFA Kreltszheim Stewart
Mansfield Cubby House Mansfield Community Nurse Walker Molly
Mansfield District Hospital Butler
Green
Cameron
Melanie
Mansfield Community Health Nurse Smith
Mansfield Football Netball Club Sheahan Dennis
Mansfield Men’s Shed Copley Bill
Mansfield Police Station Layton Mick
Mansfield Primary School Comerford Nicole
McInnes Julie
Mansfield Secondary College
Hall Jane
Paterson Ferg
Howlett Mark
Nicholls Chris
Dixon-Riley Amy
Deb
The following participants attending the Mansfield Shire Municipal Health and Wellbeing Plan
Planning Workshop, held on 16 August 2017.
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Appendix B - Attendees list continued
Organisation Name
Mansfield Shire Council
Arndt Sue
Binzer-Jones Sue
Blair Rosslyn
Diplock Jane
Dolling Julie
Green Alex
Hotton Mel
Lingard Kirsten
Ogilivie Neil
Olver Peter (Cr)
Padbury Michele
Mansfield Steiner School Cummins Fran
Rural Australians for Refugees Sellstrom Marie
St Mary's Primary School Parker Jason
Up2Us Landcare Lee Kirstie
Victoria Police Community and Mental Health Portfolio Reed Robyn
Westendorp Harry (Cr)
Garlick Carolyn
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Thank you and feedback invitedThank you and feedback invitedThank you and feedback invitedThank you and feedback invited Thank you for reading the Mansfield Shire Municipal
Public Health and Wellbeing Plan 2017-21. We hope this document has given you a good understanding of
our intent on how we can work together to improve our community’s health and wellbeing. Your feedback is valued and can be posted to:
Mansfield Shire Council
Private Bag 1000 Mansfield Vic 3724
You may also telephone your feedback to our Customer Service Officers on (03) 5775 8555 or email Council at [email protected]
Further readingFurther readingFurther readingFurther reading We encourage you to visit Council’s website which contains information about our services, programs,
events, major initiatives, major publications and more.
Council’s website address is www.mansfield.vic.gov.au We also encourage you to subscribe to our Facebook
page - www.facebook.com/mansfieldshirecouncil - where you will find the latest information on what is happening in our Shire.
Council contactsCouncil contactsCouncil contactsCouncil contacts Switchboard - (03) 5775 8555 Email - [email protected]
Facsimile - (03) 5775 2677 Internet - www.mansfield.vic.gov.au Facebook - www.facebook.com/mansfieldshirecouncil
National Relay Service (for hearing, speech or communication impairment) - 133 677
Municipal of�ce locationMunicipal of�ce locationMunicipal of�ce locationMunicipal of�ce location 33 Highett Street Mansfield Vic 3722
Postal address:
Private Bag 1000
Mansfield Vic 3724
Where to obtain a copy of this Where to obtain a copy of this Where to obtain a copy of this Where to obtain a copy of this
Municipal Public Health and Municipal Public Health and Municipal Public Health and Municipal Public Health and
Wellbeing PlanWellbeing PlanWellbeing PlanWellbeing Plan
Display copies of this Plan are available from the Mansfield
municipal office. In an effort to reduce the impact on
the environment, limited copies of this document have been printed.
This Plan may be downloaded from our website or requested by
telephoning (03) 5775 8555.
This Plan was produced and printed in-house by Mansfield Shire Council.
For a large print version of this
Plan or any other Council
publication, please
telephone Council on
(03) 5775 8555.
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Acknowledgements:Acknowledgements:Acknowledgements:Acknowledgements: Images on pages 15 and 19 are used
with permission from Marta Wakeling
www.facebook.com/MansfieldByMarta/
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MANSFIELD SHIRE
Mansfield Shire Council
33 Highett Street Vic 3722 Private Bag 1000, Mansfield Vic 3724
Telephone: (03) 5775 8555 Facsimile: (03) 5775 2677
Email: [email protected] Web: www.mansfield.vic.gov.au
Facebook: www.facebook.com/mansfieldshirecouncil