Managerial control ITC casestudy

CONTROLLING IN PERSPECTIVE MANAGEMENT

TEAM MEMBERS

Mugdha Pednekar

Sana Khan

Aisha Khan

Tamseel Shahajahan

Rameez Bagban

WHAT

WHY

HOW

DEFINITION OF CONTROLLING

“Controlling is determining what is being accomplished, that is, evaluating the performance and if necessary, applying corrective measures so that performance takes place according to plans.”

–George Terry.

CONTROL PROCESS

Controlling function Objective

Steps in control process Establishing standards Measuring and comparing actual results against standards Taking corrective action

CASE STUDY:ITC

ITC’S VISION AND MISSION

THE ITC VISION »

Sustain ITC's position as one of India's most valuable corporations through world class performance, creating growing value for the Indian economy and the Company's stakeholders

THE ITC MISSION »

To enhance the wealth generating capability of the enterprise in a globalising environment, delivering superior and sustainable stakeholder value

ABOUT ITC History

Industry

Headed by Y. C. Deveshwar

Employment in India

Annual turnover

ITC’S DIVERSIFIED BUSINESSES Fast Moving Consumer Goods

Cigarettes

Foods

Lifestyle Retail

Personal Care

Education and safety

Agarbattis (incense)

Hotels

Paperboard and specialty paper

Agribusiness

Agri Commodities & rural Services

Agri Business- ILTD

E - Choupal

Information Technology

Group Companies

ITC Classmate urges kids to be themselves, stay 'one of a kind' on Videos - Advertising - The Work - Campaign India.flv

CONTROL TECHNIQUES

CPM (Critical Path Method): 

It helps reduce project duration and cost.

It reveals all the dependencies in the organization.

Too much of confusion when dealing with a complex project. 

PERT (Program Evaluation and Review Technique)

The large amount of project data can be organized.

Visible critical path

PERT is not easily scalable for smaller projects.

CPM CHART

CONTROL TECHNIQUES

Direct supervision and observation:

The managers himself observes the employee and their work.

Many problems are solved during the supervision.

Auditing:

Operational auditing

External auditing

BENEFITS OF CONTROL SYSTEM

Increase productivity

Reduce defects

Helps meet deadlines

Facilitates communication

Improves safety

Lowers cost

Gives the workers control over their environment

PROBLEMS IN CONTROL PROCESS

Magnitude of change

Time rate of change

Information Overload

Erroneous Standards

Workers Resistance

WHAT ITC DO TO CONTROL QUALITY

Setup R&D centers

Implemented ISO and other standards

ISO 9001:2001, ISO 14001, HACCP , CMM

5S , Six Sigma

Food Products Policy

IT E-Waste Policy

ITC has expanded its renewable energy portfolio with more than 41% of its energy consumption being met from renewable sources.

ITC'S RESEARCH & DEVELOPMENT CENTRES Bengaluru

Product Technology Cells, Common Service Modules

NABL for ISO 17025

Bhadrachalam

Fibre strategy

“Bhadrachalam” clones

Rajahmundry

Tobacco crop cultivation

FCV tobacco cultivation

Burley and HDBRG

PROBLEMS FACED BY ITC Challenges impacting agriculture & agri-business

Forests under threat

High Rates of Taxation on cigarettes

Supply Chain Management System

APPROACH OF ITC

Empowering rural India Understanding the processes Earning revenue from other sources Implementation of SCM standards

rambabu.VLC (convert-video-online.com).mp4

SUMMARY

Answered What, Why, How.

Objective of control system.

Steps involved.

Benefits of control system.

Problems in control system.

Control techniques.

Case Study

ANY QUESTIONS