Lockheed Martin Stough:1 Production for the Long Tail Steve Stough Hollywood Post Alliance Technology Retreat February 1, 2007.

Lockheed Martin Stough:1

Production for the Long TailProduction for the Long Tail

Steve StoughHollywood Post Alliance Technology Retreat

February 1, 2007

Lockheed Martin Stough:2

The Long TailThe Long Tail

Relative Popularity

Nu

mb

er

of

Vie

ws

Hits

Indie, Art Films, New Media

Lockheed Martin Stough:3

The Long LegsThe Long Legs

Time Since First Release

Nu

mb

er

of

Vie

ws

pe

r M

on

th Hits

Theatrical

DVD, PPV

VoD,

NetFlix

Lonelygirl15

Lockheed Martin Stough:4

Visual Entertainment EcosystemVisual Entertainment Ecosystem

Lockheed Martin Stough:5

Lockheed Martin: Steve StoughLockheed Martin: Steve Stough

Lockheed Martin Stough:6

Marc DarrMarc Darr

Lockheed Martin Stough:7

ARRI: Kevin IrvinARRI: Kevin Irvin

Lockheed Martin Stough:8

Stargate Films: Sam Nicholson & Darren FrankelStargate Films: Sam Nicholson & Darren Frankel

Lockheed Martin Stough:9

Imagica: Richard AntleyImagica: Richard Antley

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EMC Telco and Entertainment: Paul SwedbergEMC Telco and Entertainment: Paul Swedberg

Lockheed Martin Stough:11

Lockheed MartinLockheed Martin

• ~60,000 engineers – almost all in R&D• Build few things in commercial quantity

– Aircraft– The rest is spun off to commercial companies

• Major annual commitment to collaborative advanced research with GE Labs, Sandia National Labs, DARPA, universities

• A receiver and licensor of advanced tech• Some past entertainment-related initiatives

– 1980 – Present: Dozens of image analysis systems, 2D to 3D– 1984: First wide-stripe, high-speed image distribution RAID– 1990’s: Teranex video processing company– 1998: Secure image archive management system (now part of

Ascent Media)– 1999 – Present: High-dynamic range 4k, 24p video camera– 2001: First power-efficient 40 Gbps fiber optic transceiver

commercial company– 2003: VoD distribution switch components based on non-linear

optical devices and materials– 2005: 3.2 Gbps recorder read/write head demonstrated. Capable

of writing 4 TBytes to a 120 mm disk.

Lockheed Martin Stough:12

Production for the Long TailProduction for the Long Tail

Lockheed Martin

Industry Consultant

ARRI

Stargate Films

Imagica*

EMC

Steve Stough

Marc Darr

Kevin Irvin

Sam Nicholson

Darren Frankel

Richard Antley

Paul Swedberg

[email protected]* Cinema Events canceled due to medical reasons